Brandwave

Video conferencing platforms:Which brands are most popular in search?

In August 2026, Google Meet was the most searched among video conferencing platforms worldwide, with an estimated 13.8M branded searches and 75.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Google Meet75.4%
  2. Microsoft Teams20.6%
  3. Webex2.9%
  4. BlueJeans0.9%
  5. Zoom0.19%
  6. GoTo Meeting0.03%

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Share of SearchLeaderboard

Compare the video conferencing platforms teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among video conferencing platforms worldwide, by month

Share of Search by month for Google Meet, Microsoft Teams, Webex. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle MeetMicrosoft TeamsWebexBlueJeansZoomGoTo Meeting
Oct 202571.6%24.1%3.3%0.86%0.21%0.04%
Nov 202568.4%26.6%3.8%1%0.17%0.05%
Dec 202575%19.6%4.1%1.1%0.18%0.04%
Jan 202671.9%23%4%0.86%0.22%0.04%
Feb 202672.5%23.2%3.3%0.87%0.18%0.04%
Mar 202672.6%23.2%3.3%0.71%0.18%0.04%
Apr 202675.7%19.8%3.5%0.75%0.19%0.03%
May 202674.9%20.6%3.4%0.9%0.19%0.04%
Jun 202675.8%19.8%3.4%0.74%0.19%0.04%
Jul 202675.8%19.8%3.4%0.74%0.19%0.04%
Aug 202675.4%20.6%2.9%0.9%0.19%0.03%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Google Meet

    75.4%

    Held 1st. 13.8M estimated branded searches, +<0.01% vs prior month. Share -0.4 points.

  2. 2.Microsoft Teams

    20.6%

    Held 2nd. 3.8M estimated branded searches, +4.9% vs prior month. Share +0.9 points.

  3. 3.Webex

    2.9%

    Held 3rd. 523K estimated branded searches, -16.5% vs prior month. Share -0.6 points.

  4. 4.BlueJeans

    0.9%

    Held 4th. 165K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  5. 5.Zoom

    0.19%

    Held 5th. 34K estimated branded searches, -0.06% vs prior month. Share 0 points.

  6. 6.GoTo Meeting

    0.03%

    Held 6th. 5.4K estimated branded searches, -18.2% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among video conferencing platforms worldwide?

In August 2026, Google Meet was the most searched among video conferencing platforms worldwide, with an estimated 13.8M branded searches and 75.4% estimated Share of Search within this set. Microsoft Teams is in 2nd place, 54.7 percentage points behind at 20.6% Share of Search.

Global video conferencing platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Google Meet71.6% → 75.4%75.8%Jun 202668.4%Nov 20251st
Microsoft Teams24.1% → 20.6%26.6%Nov 202519.6%Dec 20252nd
Webex3.3% → 2.9%4.1%Dec 20252.9%Aug 20263rd
BlueJeans0.86% → 0.9%1.1%Dec 20250.71%Mar 20264th
Zoom0.21% → 0.19%0.22%Jan 20260.17%Nov 20255th
GoTo Meeting0.04% → 0.03%0.05%Nov 20250.03%Aug 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Google Meet’s estimated Share of Search among video conferencing platforms worldwide increased from 71.6% to 75.4%.
  • Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among video conferencing platforms worldwide decreased from 24.1% to 20.6%.
  • Across the 11 months ending August 2026, Google Meet’s estimated Share of Search among video conferencing platforms worldwide peaked at 75.8% in June 2026 and was lowest at 68.4% in November 2025.
  • Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among video conferencing platforms worldwide peaked at 26.6% in November 2025 and was lowest at 19.6% in December 2025.
  • Across the 11 months ending August 2026, Webex’s estimated Share of Search among video conferencing platforms worldwide peaked at 4.1% in December 2025 and was lowest at 2.9% in August 2026.
  • Across the 11 months ending August 2026, Webex, BlueJeans, Zoom and GoTo Meeting held steady: their estimated Share of Search among video conferencing platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for video conferencing platforms worldwide in August 2026?

  1. In August 2026, Microsoft Teams gained estimated Share of Search among video conferencing platforms worldwide, from 19.8% to 20.6%.

  2. In August 2026, Webex lost estimated Share of Search among video conferencing platforms worldwide, from 3.4% to 2.9%.

  3. Estimated monthly branded searches for GoTo Meeting worldwide fell 45.5% over 11 measured months, from 9.9K to 5.4K in August 2026.

  4. Estimated monthly branded searches for Zoom worldwide fell 32.3% over 11 measured months, from 50.3K to 34K in August 2026.

  5. Estimated monthly branded searches for BlueJeans worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

  6. Estimated monthly branded searches for Google Meet worldwide fell 17.7% over 11 measured months, from 16.8M to 13.8M in August 2026.

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