Brandwave

How popular isVimeo in search?

In August 2026, there were an estimated 1.1M branded searches for Vimeo worldwide which is down 18.8% over the last 11 months. Vimeo holds 83% estimated Share of Search among video collaboration platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Vimeo83%
  2. Frame.io15.7%
  3. Ziflow0.64%
  4. Filestage0.43%
  5. Wipster0.19%
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Which video collaboration platforms compete with Vimeo?

Vimeo against video collaboration platforms worldwide, by month

Share of Search by month for Vimeo, Frame.io. The figures are in the table below the chart.

View monthly share of search table
MonthVimeoFrame.ioZiflowFilestageWipster
Oct 202585.4%13.1%0.65%0.53%0.24%
Nov 202587.7%11.1%0.55%0.45%0.2%
Dec 202587.8%11.1%0.45%0.37%0.2%
Jan 202685.6%13.2%0.54%0.44%0.19%
Feb 202685.5%13.3%0.54%0.44%0.19%
Mar 202687.7%11.1%0.55%0.45%0.16%
Apr 202685.3%13.3%0.66%0.54%0.19%
May 202685.6%13.3%0.54%0.46%0.16%
Jun 202682.9%15.7%0.78%0.43%0.19%
Jul 202682.9%15.8%0.64%0.52%0.19%
Aug 202683%15.7%0.64%0.43%0.19%
Sep 2026—————
  1. 1.Vimeo

    83%

    Held 1st. 1.1M estimated branded searches, +0.49% vs prior month. Share +0.1 points.

  2. 2.Frame.io

    15.7%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Ziflow

    0.64%

    Held 3rd. 8.2K estimated branded searches, -0.12% vs prior month. Share 0 points.

  4. 4.Filestage

    0.43%

    Held 4th. 5.5K estimated branded searches, -18% vs prior month. Share -0.1 points.

  5. 5.Wipster

    0.19%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Vimeo and its closest rivals

How has branded search demand for Vimeo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Vimeo worldwide fell from 1.3M to 1.1M.
  • Across the 11 months ending August 2026, Vimeo’s estimated Share of Search among video collaboration platforms worldwide decreased from 85.4% to 83%.
  • Across the 11 months ending August 2026, Vimeo’s estimated Share of Search among video collaboration platforms worldwide peaked at 87.8% in December 2025 and was lowest at 82.9% in July 2026.

How did search popularity change for video collaboration platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Wipster worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

  2. Estimated monthly branded searches for Filestage worldwide fell 33.1% over 11 measured months, from 8.2K to 5.5K in August 2026.

  3. Estimated monthly branded searches for Vimeo worldwide fell 18.8% over 11 measured months, from 1.3M to 1.1M in August 2026.

  4. Estimated monthly branded searches for Ziflow worldwide fell 18% over 11 measured months, from 10K to 8.2K in August 2026.

Where does Vimeo compete?

Vimeo is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Video hosting platforms3rd of 60.08%Show ranking
Video monetisation platforms2nd of 519.6%Show ranking
Video collaboration platforms1st of 583%Shown above
Business video hosting platforms1st of 594%Show ranking
Video marketing platforms1st of 594%Show ranking
OTT platforms1st of 595.3%Show ranking
Video streaming APIs1st of 596.3%Show ranking

How is Vimeo measured?

Brandwave collects information about searches that people make online using Vimeo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

7 branded search terms

  • vimeo
  • vimeo app
  • vimeo com
  • vimeo online
  • vimeo software
  • vimeo video
  • vimeo web

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How the Brand Demand Index is measured

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Is Vimeo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.