How popular isVimeo in search?
In August 2026, there were an estimated 1.1M branded searches for Vimeo worldwide which is down 18.8% over the last 11 months. Vimeo holds 83% estimated Share of Search among video collaboration platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which video collaboration platforms compete with Vimeo?
Share of Search by month for Vimeo, Frame.io. The figures are in the table below the chart.
View monthly share of search table
| Month | Vimeo | Frame.io | Ziflow | Filestage | Wipster |
|---|---|---|---|---|---|
| Oct 2025 | 85.4% | 13.1% | 0.65% | 0.53% | 0.24% |
| Nov 2025 | 87.7% | 11.1% | 0.55% | 0.45% | 0.2% |
| Dec 2025 | 87.8% | 11.1% | 0.45% | 0.37% | 0.2% |
| Jan 2026 | 85.6% | 13.2% | 0.54% | 0.44% | 0.19% |
| Feb 2026 | 85.5% | 13.3% | 0.54% | 0.44% | 0.19% |
| Mar 2026 | 87.7% | 11.1% | 0.55% | 0.45% | 0.16% |
| Apr 2026 | 85.3% | 13.3% | 0.66% | 0.54% | 0.19% |
| May 2026 | 85.6% | 13.3% | 0.54% | 0.46% | 0.16% |
| Jun 2026 | 82.9% | 15.7% | 0.78% | 0.43% | 0.19% |
| Jul 2026 | 82.9% | 15.8% | 0.64% | 0.52% | 0.19% |
| Aug 2026 | 83% | 15.7% | 0.64% | 0.43% | 0.19% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83% | 1.1M | +0.49% | +0.1 points | |
| 2, held 2nd | 15.7% | 201K | 0% | 0 points | |
| 3, held 3rd | 0.64% | 8.2K | -0.12% | 0 points | |
| 4, held 4th | 0.43% | 5.5K | -18% | -0.1 points | |
| 5, held 5th | 0.19% | 2.4K | 0% | 0 points |
1.
Vimeo83%
Held 1st. 1.1M estimated branded searches, +0.49% vs prior month. Share +0.1 points.
2.
Frame.io
15.7%
Held 2nd. 201K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Ziflow
0.64%
Held 3rd. 8.2K estimated branded searches, -0.12% vs prior month. Share 0 points.
0.43%
Held 4th. 5.5K estimated branded searches, -18% vs prior month. Share -0.1 points.
5.Wipster
0.19%
Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Vimeo and its closest rivals
How has branded search demand for Vimeo changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Vimeo worldwide fell from 1.3M to 1.1M.
- Across the 11 months ending August 2026, Vimeo’s estimated Share of Search among video collaboration platforms worldwide decreased from 85.4% to 83%.
- Across the 11 months ending August 2026, Vimeo’s estimated Share of Search among video collaboration platforms worldwide peaked at 87.8% in December 2025 and was lowest at 82.9% in July 2026.
How did search popularity change for video collaboration platforms worldwide in August 2026?
4 changes
Estimated monthly branded searches for Wipster worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

Estimated monthly branded searches for Filestage worldwide fell 33.1% over 11 measured months, from 8.2K to 5.5K in August 2026.

Estimated monthly branded searches for Vimeo worldwide fell 18.8% over 11 measured months, from 1.3M to 1.1M in August 2026.
Estimated monthly branded searches for Ziflow worldwide fell 18% over 11 measured months, from 10K to 8.2K in August 2026.
Where does Vimeo compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Video hosting platforms | 3rd of 6 | 0.08% | Show ranking |
| Video monetisation platforms | 2nd of 5 | 19.6% | Show ranking |
| Video collaboration platforms | 1st of 5 | 83% | Shown above |
| Business video hosting platforms | 1st of 5 | 94% | Show ranking |
| Video marketing platforms | 1st of 5 | 94% | Show ranking |
| OTT platforms | 1st of 5 | 95.3% | Show ranking |
| Video streaming APIs | 1st of 5 | 96.3% | Show ranking |
How is Vimeo measured?
Brandwave collects information about searches that people make online using Vimeo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- vimeo
- vimeo app
- vimeo com
- vimeo online
- vimeo software
- vimeo video
- vimeo web
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Is Vimeo your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.