Microsoft Teams vs Zoom:Which is more popular by branded search?
In August 2026, Microsoft Teams had more branded searches than Zoom among video meeting platforms worldwide. Microsoft Teams was estimated to have 3.8M branded searches compared to Zoom’s 34K, and held a 20.8% Share of Search versus Zoom’s 0.19%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Microsoft Teams or Zoom?
Compare services and tools used to host online video meetings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Microsoft Teams, Zoom. The figures are in the table below the chart.
View monthly share of search table
| Month | Google Meet | Microsoft Teams | Webex | Zoom | Whereby |
|---|---|---|---|---|---|
| Oct 2025 | 72.2% | 24.3% | 3.3% | 0.22% | 0.02% |
| Nov 2025 | 69.1% | 26.9% | 3.8% | 0.17% | 0.02% |
| Dec 2025 | 75.8% | 19.8% | 4.1% | 0.19% | 0.02% |
| Jan 2026 | 72.6% | 23.2% | 4% | 0.22% | 0.03% |
| Feb 2026 | 73.1% | 23.4% | 3.3% | 0.18% | 0.02% |
| Mar 2026 | 73.1% | 23.4% | 3.3% | 0.18% | 0.02% |
| Apr 2026 | 76.3% | 20% | 3.5% | 0.19% | 0.02% |
| May 2026 | 75.6% | 20.8% | 3.4% | 0.19% | 0.03% |
| Jun 2026 | 76.4% | 19.9% | 3.5% | 0.19% | 0.03% |
| Jul 2026 | 76.4% | 19.9% | 3.5% | 0.19% | 0.03% |
| Aug 2026 | 76.1% | 20.8% | 2.9% | 0.19% | 0.02% |
| Sep 2026 | — | — | — | — | — |
How has the Microsoft Teams and Zoom comparison changed over the last 12 months?
3 findings
- Microsoft Teams was ahead of Zoom in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among video meeting platforms worldwide moved from 24.3% to 20.8%, and its estimated monthly branded searches moved from 5.6M to 3.8M.
- Across the 11 months ending August 2026, Zoom’s estimated Share of Search among video meeting platforms worldwide moved from 0.22% to 0.19%, and its estimated monthly branded searches moved from 50.3K to 34K.
How did search popularity change for video meeting platforms worldwide in August 2026?
2 changes

In August 2026, Microsoft Teams gained estimated Share of Search among video meeting platforms worldwide, from 19.9% to 20.8%.

Estimated monthly branded searches for Zoom worldwide fell 32.3% over 11 measured months, from 50.3K to 34K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Microsoft Teams’ and Zoom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Microsoft Teams
6 branded search terms
- microsoft teams
- microsoft teams app
- microsoft teams video meeting
- microsoftteams
- ms teams
- video meeting microsoft teams
Zoom
3 branded search terms
- video meeting zoom
- zoom com
- zoom video meeting

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.