Brandwave

Team collaboration platforms:Which brands are most popular in search?

In August 2026, Microsoft Teams was the most searched among team collaboration platforms worldwide, with an estimated 3.8M branded searches and 42.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Microsoft Teams42.3%
  2. Slack37.5%
  3. Asana12.3%
  4. Notion4.8%
  5. monday work management3.1%

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Share of SearchLeaderboard

Compare the platforms teams plan and communicate work in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among team collaboration platforms worldwide, by month

Share of Search by month for Microsoft Teams, Slack, Asana, Notion, monday work management. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft TeamsSlackAsanaNotionmonday work management
Oct 202546.1%33.4%13.6%3.9%3%
Nov 202550.5%31.6%10.7%3.8%3.4%
Dec 202541.4%38.6%12.8%4.3%2.9%
Jan 202644.7%34%13.8%5.1%2.4%
Feb 202645.9%35.1%11.8%4.7%2.4%
Mar 202646.1%35.1%11.5%4.5%2.7%
Apr 202645%34.3%11.7%5.2%3.8%
May 202641.6%36.8%12.8%5%3.9%
Jun 202640.6%37.7%13.1%4.7%3.9%
Jul 202640.9%38%13.7%4.5%3%
Aug 202642.3%37.5%12.3%4.8%3.1%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Microsoft Teams

    42.3%

    Held 1st. 3.8M estimated branded searches, +4.9% vs prior month. Share +1.4 points.

  2. 2.Slack

    37.5%

    Held 2nd. 3.4M estimated branded searches, 0% vs prior month. Share -0.5 points.

  3. 3.Asana

    12.3%

    Held 3rd. 1.1M estimated branded searches, -8.5% vs prior month. Share -1.3 points.

  4. 4.Notion

    4.8%

    Held 4th. 428K estimated branded searches, +9.2% vs prior month. Share +0.3 points.

  5. 5.monday work management

    3.1%

    Held 5th. 274K estimated branded searches, +4.4% vs prior month. Share +0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among team collaboration platforms worldwide?

In August 2026, Microsoft Teams was the most searched among team collaboration platforms worldwide, with an estimated 3.8M branded searches and 42.3% estimated Share of Search within this set. Slack is in 2nd place, 4.8 percentage points behind at 37.5% Share of Search.

Global team collaboration platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Microsoft Teams46.1% → 42.3%50.5%Nov 202540.6%Jun 20261st
Slack33.4% → 37.5%38.6%Dec 202531.6%Nov 20252nd
Asana13.6% → 12.3%13.8%Jan 202610.7%Nov 20253rd
Notion3.9% → 4.8%5.2%Apr 20263.8%Nov 20254th
monday work management3% → 3.1%3.9%Jun 20262.4%Jan 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among team collaboration platforms worldwide decreased from 46.1% to 42.3%.
  • Across the 11 months ending August 2026, Slack’s estimated Share of Search among team collaboration platforms worldwide increased from 33.4% to 37.5%.
  • Across the 11 months ending August 2026, Asana’s estimated Share of Search among team collaboration platforms worldwide decreased from 13.6% to 12.3%.
  • Across the 11 months ending August 2026, Notion’s estimated Share of Search among team collaboration platforms worldwide increased from 3.9% to 4.8%.
  • Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among team collaboration platforms worldwide peaked at 50.5% in November 2025 and was lowest at 40.6% in June 2026.
  • Across the 11 months ending August 2026, Slack’s estimated Share of Search among team collaboration platforms worldwide peaked at 38.6% in December 2025 and was lowest at 31.6% in November 2025.
  • Across the 11 months ending August 2026, Asana’s estimated Share of Search among team collaboration platforms worldwide peaked at 13.8% in January 2026 and was lowest at 10.7% in November 2025.
  • Across the 11 months ending August 2026, Notion’s estimated Share of Search among team collaboration platforms worldwide peaked at 5.2% in April 2026 and was lowest at 3.8% in November 2025.
  • Across the 11 months ending August 2026, monday work management’s estimated Share of Search among team collaboration platforms worldwide peaked at 3.9% in June 2026 and was lowest at 2.4% in January 2026.
  • Across the 11 months ending August 2026, monday work management held steady: its estimated Share of Search among team collaboration platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for team collaboration platforms worldwide in August 2026?

  1. In August 2026, Microsoft Teams gained estimated Share of Search among team collaboration platforms worldwide, from 40.9% to 42.3%.

  2. In August 2026, Asana lost estimated Share of Search among team collaboration platforms worldwide, from 13.7% to 12.3%.

  3. In August 2026, Slack lost estimated Share of Search among team collaboration platforms worldwide, from 38% to 37.5%.

  4. Estimated monthly branded searches for monday work management worldwide fell 25.6% over 11 measured months, from 368K to 274K in August 2026.

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