Brandwave

ClickUp vs Trello:Which is more popular by branded search?

In August 2026, Trello had more branded searches than ClickUp among project management tools worldwide. Trello was estimated to have 2M branded searches compared to ClickUp’s 1.6M, and held a 34.3% Share of Search versus ClickUp’s 26.2%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among project management tools worldwide in August 2026Which is more popular in search, ClickUp or Trello?
ClickUp26.2%1.6M searches
vs
Trello34.3%2M searches

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Which is more popular in search, ClickUp or Trello?

Compare project and work management software for planning, tracking, and collaborating on team work, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ClickUp and Trello among project management tools worldwide, by month

Share of Search by month for Trello, ClickUp. The figures are in the table below the chart.

View monthly share of search table
MonthTrelloClickUpAsanaSmartsheetBasecampmonday work managementWrikeLinear
Oct 202537.2%20.5%21.4%9.1%4.9%4.7%1.5%0.61%
Nov 202542%22.9%16.5%6.9%4.5%5.2%1.4%0.58%
Dec 202540.2%21.6%18.7%8.1%5.2%4.2%1.4%0.68%
Jan 202636.1%24.1%20.5%8.7%4.7%3.5%1.5%0.83%
Feb 202635.5%28.6%16.8%8.6%4.6%3.5%1.5%0.9%
Mar 202638.4%25.4%17.7%7.7%4.1%4.2%1.4%1.1%
Apr 202635.4%28.2%16.8%7.1%4.6%5.5%1.5%1.1%
May 202637.7%24.3%17.9%7.4%4.8%5.4%1.3%1.2%
Jun 202637.5%24%17.8%7.3%5.8%5.4%1.2%1.1%
Jul 202633.8%26.4%19.9%7.9%5.2%4.3%1.3%1.1%
Aug 202634.3%26.2%18.4%7.9%6.4%4.6%1.1%1%
Sep 2026————————

How has the ClickUp and Trello comparison changed over the last 12 months?

  • Trello was ahead of ClickUp in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, ClickUp’s estimated Share of Search among project management tools worldwide moved from 20.5% to 26.2%, and its estimated monthly branded searches held steady at 1.6M.
  • Across the 11 months ending August 2026, Trello’s estimated Share of Search among project management tools worldwide moved from 37.2% to 34.3%, and its estimated monthly branded searches moved from 2.9M to 2M.

How did search popularity change for project management tools worldwide in August 2026?

  1. In August 2026, Trello gained estimated Share of Search among project management tools worldwide, from 33.8% to 34.3%.

How each brand is measured

Brandwave collects information about searches that people make online using ClickUp’s and Trello’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ClickUp

21 branded search terms

  • click up
  • ClickUp
  • clickup ai
  • clickup app
  • clickup brain
  • clickup chat
  • clickup com
  • clickup crm
  • clickup desktop app
  • clickup docs
  • clickup download
  • clickup free
  • clickup price
  • clickup pricing
  • clickup project management
  • clickup project management software
  • clickup project management tool
  • clickup templates
  • clickup.com
  • clickupapp
  • what is clickup

Trello

24 branded search terms

  • atlassian trello
  • Trello
  • trello app
  • trello atlassian
  • trello board
  • trello boards
  • trello com
  • trello cost
  • trello desktop
  • trello download
  • trello free
  • trello kanban
  • trello kanban board
  • trello power ups
  • trello pricing
  • trello project management
  • trello project management software
  • trello project management tool
  • trello software download
  • trello templates
  • trello.com
  • trelloboard
  • trellocom
  • what is trello

How the Brand Demand Index is measured

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