Brandwave

How popular isTrello in search?

In August 2026, there were an estimated 2M branded searches for Trello worldwide which is down 28.9% over the last 11 months. Trello holds 34.3% estimated Share of Search among project management tools worldwide and is ranked 1st of 8 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Trello34.3%
  2. ClickUp26.2%
  3. Asana18.4%
  4. Smartsheet7.9%
  5. Basecamp6.4%
  6. monday work management4.6%
  7. Wrike1.1%
  8. Linear1%
Trello website (opens in a new tab)

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Which project management tools compete with Trello?

Trello against project management tools worldwide, by month

Share of Search by month for Trello, ClickUp, Asana, Smartsheet, Basecamp, monday work management. The figures are in the table below the chart.

View monthly share of search table
MonthTrelloClickUpAsanaSmartsheetBasecampmonday work managementWrikeLinear
Oct 202537.2%20.5%21.4%9.1%4.9%4.7%1.5%0.61%
Nov 202542%22.9%16.5%6.9%4.5%5.2%1.4%0.58%
Dec 202540.2%21.6%18.7%8.1%5.2%4.2%1.4%0.68%
Jan 202636.1%24.1%20.5%8.7%4.7%3.5%1.5%0.83%
Feb 202635.5%28.6%16.8%8.6%4.6%3.5%1.5%0.9%
Mar 202638.4%25.4%17.7%7.7%4.1%4.2%1.4%1.1%
Apr 202635.4%28.2%16.8%7.1%4.6%5.5%1.5%1.1%
May 202637.7%24.3%17.9%7.4%4.8%5.4%1.3%1.2%
Jun 202637.5%24%17.8%7.3%5.8%5.4%1.2%1.1%
Jul 202633.8%26.4%19.9%7.9%5.2%4.3%1.3%1.1%
Aug 202634.3%26.2%18.4%7.9%6.4%4.6%1.1%1%
Sep 2026————————
  1. 1.Trello

    34.3%

    held 1st · 2M estimated branded searches · +0.36% vs prior month · +0.5 points

  2. 2.ClickUp

    26.2%

    held 2nd · 1.6M estimated branded searches · -1.9% vs prior month · -0.2 points

  3. 3.Asana

    18.4%

    held 3rd · 1.1M estimated branded searches · -8.5% vs prior month · -1.5 points

  4. held 4th · 474K estimated branded searches · -0.33% vs prior month · +0.1 points

  5. 5.Basecamp

    6.4%

    held 5th · 379K estimated branded searches · +21.6% vs prior month · +1.2 points

  6. held 6th · 274K estimated branded searches · +4.4% vs prior month · +0.2 points

  7. 7.Wrike

    1.1%

    held 7th · 66.5K estimated branded searches · -18.2% vs prior month · -0.2 points

  8. 8.Linear

    1%

    held 8th · 62.4K estimated branded searches · -6.8% vs prior month · -0.1 points

Compare search popularity between Trello and its closest rivals

How has branded search demand for Trello changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Trello worldwide fell from 2.9M to 2M.
  • Across the 11 months ending August 2026, Trello’s estimated Share of Search among project management tools worldwide decreased from 37.2% to 34.3%.
  • Across the 11 months ending August 2026, Trello’s estimated Share of Search among project management tools worldwide peaked at 42% in November 2025 and was lowest at 33.8% in July 2026.

How did search popularity change for project management tools worldwide in August 2026?

  1. In August 2026, Basecamp gained estimated Share of Search among project management tools worldwide, from 5.2% to 6.4%.

  2. In August 2026, Trello gained estimated Share of Search among project management tools worldwide, from 33.8% to 34.3%.

  3. In August 2026, Asana lost estimated Share of Search among project management tools worldwide, from 19.9% to 18.4%.

  4. Estimated monthly branded searches for Linear worldwide rose 32% over 11 measured months, from 47.3K to 62.4K in August 2026.

  5. Estimated monthly branded searches for Wrike worldwide fell 44.4% over 11 measured months, from 120K to 66.5K in August 2026.

  6. Estimated monthly branded searches for Smartsheet worldwide fell 33.2% over 11 measured months, from 709K to 474K in August 2026.

How is Trello measured?

Brandwave collects information about searches that people make online using Trello’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

24 branded search terms

  • atlassian trello
  • Trello
  • trello app
  • trello atlassian
  • trello board
  • trello boards
  • trello com
  • trello cost
  • trello desktop
  • trello download
  • trello free
  • trello kanban
  • trello kanban board
  • trello power ups
  • trello pricing
  • trello project management
  • trello project management software
  • trello project management tool
  • trello software download
  • trello templates
  • trello.com
  • trelloboard
  • trellocom
  • what is trello

How the Brand Demand Index is measured

Who owns Trello?

Trello is owned by Atlassian. Brandwave also tracks Atlassian Statuspage, Confluence and Jira Service Management, owned by the same company, worldwide.

Do you work for Trello? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Trello your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.