How popular isTrello in search?
In September 2026, there were an estimated 2.6M branded searches for Trello worldwide which is down 9.2% over the last 12 months. Trello holds 37.6% estimated Share of Search among project management software worldwide and is ranked 1st of 9 competitors for search popularity. These are worldwide searches for English-language branded terms.
Trello37.6%
ClickUp22.3%
Asana16.1%
Smartsheet10%Basecamp8.2%
monday.com2.9%
Notion1.6%Wrike1.1%
Teamwork.com0.15%
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Which project management software compete with Trello?
Share of Search by month for Trello, ClickUp, Asana, Smartsheet, Basecamp, monday.com. The figures are in the table below the chart.
View monthly share of search table
| Month | Trello | ClickUp | Asana | Smartsheet | Basecamp | monday.com | Notion | Wrike | Teamwork.com |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.5% | 20.4% | 20.9% | 9.2% | 5% | 4% | 1.5% | 1.5% | 0.13% |
| Nov 2025 | 42.3% | 22.9% | 15.9% | 6.9% | 4.6% | 4.5% | 1.4% | 1.4% | 0.15% |
| Dec 2025 | 40.1% | 21.6% | 18.2% | 8.1% | 5.3% | 3.5% | 1.6% | 1.3% | 0.14% |
| Jan 2026 | 36.3% | 23.9% | 20% | 8.8% | 4.8% | 2.6% | 2.1% | 1.5% | 0.13% |
| Feb 2026 | 35.8% | 28.7% | 16.3% | 8.7% | 4.7% | 2.5% | 1.7% | 1.5% | 0.12% |
| Mar 2026 | 38.9% | 25.4% | 17.4% | 7.8% | 4.2% | 3.4% | 1.5% | 1.3% | 0.14% |
| Apr 2026 | 35.7% | 28.3% | 16.5% | 7% | 4.7% | 4.6% | 1.7% | 1.4% | 0.12% |
| May 2026 | 38.2% | 24.4% | 17.1% | 7.4% | 5% | 4.8% | 1.8% | 1.2% | 0.13% |
| Jun 2026 | 37.9% | 24.2% | 17.1% | 7.3% | 6% | 4.8% | 1.4% | 1.2% | 0.13% |
| Jul 2026 | 34.3% | 26.4% | 19.1% | 8% | 5.3% | 3.5% | 1.9% | 1.3% | 0.11% |
| Aug 2026 | 34.4% | 26.3% | 18.2% | 8% | 6.5% | 3.5% | 1.9% | 1.1% | 0.11% |
| Sep 2026 | 37.6% | 22.3% | 16.1% | 10% | 8.2% | 2.9% | 1.6% | 1.1% | 0.15% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 37.6% | 2.6M | +28.9% | +3.2 points | |
| 2, held 2nd | 22.3% | 1.5M | +0.04% | -4 points | |
| 3, held 3rd | 16.1% | 1.1M | +4% | -2.2 points | |
| 4, held 4th | 10% | 683K | +48.4% | +2.1 points | |
| 5, held 5th | 8.2% | 558K | +48.2% | +1.7 points | |
| 6, held 6th | 2.9% | 201K | 0% | -0.5 points | |
| 7, held 7th | 1.6% | 110K | 0% | -0.3 points | |
| 8, held 8th | 1.1% | 76.7K | +21.6% | 0 points | |
| 9, held 9th | 0.15% | 9.9K | +50% | 0 points |
1.
37.6%
Held 1st. 2.6M estimated branded searches, +28.9% vs prior month. Share +3.2 points.
2.
ClickUp22.3%
Held 2nd. 1.5M estimated branded searches, +0.04% vs prior month. Share -4 points.
3.
Asana16.1%
Held 3rd. 1.1M estimated branded searches, +4% vs prior month. Share -2.2 points.
10%
Held 4th. 683K estimated branded searches, +48.4% vs prior month. Share +2.1 points.
5.
8.2%
Held 5th. 558K estimated branded searches, +48.2% vs prior month. Share +1.7 points.
2.9%
Held 6th. 201K estimated branded searches, 0% vs prior month. Share -0.5 points.
7.
Notion1.6%
Held 7th. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.
8.
1.1%
Held 8th. 76.7K estimated branded searches, +21.6% vs prior month. Share 0 points.
0.15%
Held 9th. 9.9K estimated branded searches, +50% vs prior month. Share 0 points.
Compare search popularity between Trello and its closest rivals
How has branded search demand for Trello changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Trello worldwide fell from 2.8M to 2.6M.
- Across the 12 months ending September 2026, Trello’s estimated Share of Search among project management software worldwide peaked at 42.3% in November 2025 and was lowest at 34.3% in July 2026.
How did search popularity change for project management software worldwide in September 2026?
6 changes
In September 2026, Trello gained estimated Share of Search among project management software worldwide, from 34.4% to 37.6%.
In September 2026, Smartsheet gained estimated Share of Search among project management software worldwide, from 8% to 10%.
In September 2026, Basecamp gained estimated Share of Search among project management software worldwide, from 6.5% to 8.2%.
In September 2026, ClickUp lost estimated Share of Search among project management software worldwide, from 26.3% to 22.3%.
In September 2026, Asana lost estimated Share of Search among project management software worldwide, from 18.2% to 16.1%.
In September 2026, monday.com lost estimated Share of Search among project management software worldwide, from 3.5% to 2.9%.
Where does Trello compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Issue tracking software | 1st of 6 | 36% | Show ranking |
| Project management software | 1st of 9 | 37.6% | Shown above |
| Project management tools | 1st of 8 | 39% | Show ranking |
How is Trello measured?
Brandwave collects information about searches that people make online using Trello’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
14 branded search terms
- atlassian trello
- Trello
- trello app
- trello atlassian
- trello board
- trello boards
- trello desktop
- trello kanban
- trello kanban board
- trello power ups
- trello project management
- trello project management software
- trello templates
- trelloboard
Who owns Trello?
Trello is owned by 
Atlassian. Brandwave also tracks Atlassian Statuspage, 
Bitbucket, Confluence and Jira Service Management, owned by the same company, worldwide.
Do you work for Trello? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Trello your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.