Brandwave

How popular isGoogle Chat in search?

In August 2026, there were an estimated 2.7M branded searches for Google Chat worldwide which is down 18.2% over the last 11 months. Google Chat holds 27.8% estimated Share of Search among team chat apps worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Microsoft Teams38.3%
  2. Slack33.9%
  3. Google Chat27.8%
Google Chat website (opens in a new tab)

Follow Google Chat and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which team chat apps compete with Google Chat?

Google Chat against team chat apps worldwide, by month

Share of Search by month for Microsoft Teams, Slack, Google Chat. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft TeamsSlackGoogle Chat
Oct 202543.1%31.3%25.6%
Nov 202546.8%29.3%23.9%
Dec 202537.1%34.6%28.3%
Jan 202641.9%31.9%26.1%
Feb 202641.9%32%26.1%
Mar 202641.9%32%26.2%
Apr 202639.6%30.2%30.2%
May 202636.1%32%32%
Jun 202637.2%34.6%28.3%
Jul 202637.2%34.6%28.3%
Aug 202638.3%33.9%27.8%
Sep 2026———
  1. Held 1st. 3.8M estimated branded searches, +4.9% vs prior month. Share +1.1 points.

  2. 2.Slack

    33.9%

    Held 2nd. 3.4M estimated branded searches, 0% vs prior month. Share -0.6 points.

  3. Held 3rd. 2.7M estimated branded searches, 0% vs prior month. Share -0.5 points.

Compare search popularity between Google Chat and its closest rivals

How has branded search demand for Google Chat changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Google Chat worldwide fell from 3.4M to 2.7M.
  • Across the 11 months ending August 2026, Google Chat’s estimated Share of Search among team chat apps worldwide increased from 25.6% to 27.8%.
  • Across the 11 months ending August 2026, Google Chat’s estimated Share of Search among team chat apps worldwide peaked at 32% in May 2026 and was lowest at 23.9% in November 2025.

How did search popularity change for team chat apps worldwide in August 2026?

  1. In August 2026, Microsoft Teams gained estimated Share of Search among team chat apps worldwide, from 37.2% to 38.3%.

  2. In August 2026, Slack lost estimated Share of Search among team chat apps worldwide, from 34.6% to 33.9%.

  3. In August 2026, Google Chat lost estimated Share of Search among team chat apps worldwide, from 28.3% to 27.8%.

How is Google Chat measured?

Brandwave collects information about searches that people make online using Google Chat’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • google chat

How the Brand Demand Index is measured

Do you work for Google Chat? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is Google Chat your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.