How popular isGoogle Cloud Vertex AI?
In September 2026, people searched for Google Cloud Vertex AI by name about 90,500 times worldwide, a 33% decrease from the previous year. These searches made up 6% of all global machine learning platform searches, placing Google Cloud Vertex AI third out of ten platforms. When we asked both ChatGPT and Google AI Overviews about machine learning platforms, Google Cloud Vertex AI appeared in four of the five answers and was the fourth most recommended of the ten.
Google Cloud Vertex AI is the third most searched of 10 competitors and the fourth most recommended in AI answers.
H2O.aiShare of searches 44.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 9th
DatabricksShare of searches 36.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
Google Cloud Vertex AIShare of searches 6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
Weights & BiasesShare of searches 3.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 8th
MLflowShare of searches 3.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top machine learning platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Google Cloud Vertex AI was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Google Cloud Vertex AI is the fourth most recommended of the ten.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Databricks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Amazon SageMaker5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Azure Machine Learning5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Cloud Vertex AI4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
DataRobot3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Weights & Biases2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MLflow2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dataiku2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
H2O.ai1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Domino Data Lab0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about machine learning platforms
5 answers
Asked ChatGPT
“Which machine learning platform should I use?”
Asked ChatGPT
“What are the best machine learning platforms?”
Asked ChatGPT
“What's the best machine learning platform for a data science team?”
Searched Google, AI Overview
“machine learning platforms”
Searched Google, AI Overview
“data science platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which machine learning platforms compete with Google Cloud Vertex AI?
Share of searches by month for H2O.ai, Databricks, Google Cloud Vertex AI, Weights & Biases, MLflow, Amazon SageMaker, Dataiku. The figures are in the table below the chart.
View monthly share of searches table
| Month | H2O.ai | Databricks | Google Cloud Vertex AI | Weights & Biases | MLflow | Amazon SageMaker | Dataiku | DataRobot | Azure Machine Learning | Domino Data Lab |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.1% | 26.2% | 7.8% | 4.6% | 3.5% | 3.8% | 3.5% | 1.3% | 0.86% | 0.21% |
| Nov 2025 | 43.1% | 28.6% | 10.5% | 5.1% | 3.8% | 3.6% | 3.1% | 1.2% | 0.77% | 0.18% |
| Dec 2025 | 44.2% | 29.4% | 10.8% | 5% | 3.2% | 3.1% | 2.6% | 0.97% | 0.65% | 0.16% |
| Jan 2026 | 43.7% | 29% | 10.7% | 4.9% | 3.2% | 3.3% | 3.2% | 0.96% | 0.78% | 0.19% |
| Feb 2026 | 44.4% | 29.5% | 10.8% | 4.3% | 3.2% | 3.1% | 2.7% | 0.97% | 0.79% | 0.19% |
| Mar 2026 | 42.3% | 28.1% | 12.6% | 5% | 3.8% | 3.2% | 3.1% | 0.92% | 0.76% | 0.22% |
| Apr 2026 | 42.2% | 28% | 12.5% | 5.8% | 3.8% | 2.9% | 3.1% | 0.92% | 0.62% | 0.18% |
| May 2026 | 44.2% | 29.4% | 10.8% | 5% | 3.2% | 2.8% | 2.6% | 0.97% | 0.65% | 0.35% |
| Jun 2026 | 42.5% | 34.6% | 8.5% | 4.1% | 3.1% | 2.7% | 3.1% | 0.76% | 0.51% | 0.18% |
| Jul 2026 | 47.1% | 31.3% | 7.7% | 3.7% | 3.4% | 2.4% | 2.8% | 0.84% | 0.46% | 0.2% |
| Aug 2026 | 48.1% | 32.1% | 6.4% | 3.6% | 3.5% | 2.5% | 2.4% | 0.71% | 0.38% | 0.26% |
| Sep 2026 | 44.4% | 36.2% | 6% | 3.4% | 3.3% | 2.8% | 2.7% | 0.65% | 0.43% | 0.29% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.4% | 675K | 0% | -3.7 points | |
| 2, held 2nd | 36.2% | 550K | +22.2% | +4.1 points | |
| 3, held 3rd | 6% | 90.5K | 0% | -0.5 points | |
| 4, held 4th | 3.4% | 51.3K | +0.31% | -0.3 points | |
| 5, held 5th | 3.3% | 49.5K | 0% | -0.3 points | |
| 6, held 6th | 2.8% | 42.4K | +22.5% | +0.3 points | |
| 7, held 7th | 2.7% | 40.5K | +22.4% | +0.3 points | |
| 8, held 8th | 0.65% | 9.9K | 0% | -0.1 points | |
| 9, held 9th | 0.43% | 6.6K | +22.2% | 0 points | |
| 10, held 10th | 0.29% | 4.4K | +22.2% | 0 points |
1.
H2O.ai44.4%
Held 1st. 675K estimated branded searches, 0% vs prior month. Share -3.7 points.
36.2%
Held 2nd. 550K estimated branded searches, +22.2% vs prior month. Share +4.1 points.
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
3.4%
Held 4th. 51.3K estimated branded searches, +0.31% vs prior month. Share -0.3 points.
5.
MLflow3.3%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
2.8%
Held 6th. 42.4K estimated branded searches, +22.5% vs prior month. Share +0.3 points.
7.
Dataiku2.7%
Held 7th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.3 points.
0.65%
Held 8th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.43%
Held 9th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.
0.29%
Held 10th. 4.4K estimated branded searches, +22.2% vs prior month. Share 0 points.
Compare popularity between Google Cloud Vertex AI and its closest rivals

Google Cloud Vertex AI vs H2O.ai: compare popularity
Google Cloud Vertex AI vs Databricks: compare popularity
Google Cloud Vertex AI vs Weights & Biases: compare popularity
Google Cloud Vertex AI vs MLflow: compare popularity
Google Cloud Vertex AI vs Amazon SageMaker: compare popularity- Compare Google Cloud Vertex AI with any brand
Every comparison with Google Cloud Vertex AI
19 comparisons
- Databricks vs Google Cloud Vertex AI
- H2O.ai vs Google Cloud Vertex AI
- Hugging Face vs Google Cloud Vertex AI
- Unsloth vs Google Cloud Vertex AI
- Together AI vs Google Cloud Vertex AI
- Google Cloud Vertex AI vs Weights & Biases
- MLflow vs Google Cloud Vertex AI
- Amazon SageMaker vs Google Cloud Vertex AI
- Dataiku vs Google Cloud Vertex AI
- DataRobot vs Google Cloud Vertex AI
- Kubeflow vs Google Cloud Vertex AI
- Databricks Mosaic AI vs Google Cloud Vertex AI
- Anyscale vs Google Cloud Vertex AI
- Lamini vs Google Cloud Vertex AI
- Azure Machine Learning vs Google Cloud Vertex AI
- Domino Data Lab vs Google Cloud Vertex AI
- Neptune vs Google Cloud Vertex AI
- Comet vs Google Cloud Vertex AI
- Predibase vs Google Cloud Vertex AI
How has branded search demand for Google Cloud Vertex AI changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Google Cloud Vertex AI worldwide fell from 135K to 90.5K.
- Across the 12 months ending September 2026, Google Cloud Vertex AI’s share of searches among machine learning platforms worldwide decreased from 7.8% to 6%.
- Across the 12 months ending September 2026, Google Cloud Vertex AI’s share of searches among machine learning platforms worldwide peaked at 12.6% in March 2026 and was lowest at 6% in September 2026.
How did search popularity change for machine learning platforms worldwide in September 2026?
6 changes

In September 2026, Databricks gained share of searches among machine learning platforms worldwide, from 32.1% to 36.2%.

In September 2026, H2O.ai lost share of searches among machine learning platforms worldwide, from 48.1% to 44.4%.

Google Cloud Vertex AI’s share of searches among machine learning platforms worldwide has lost ground for 3 months in a row, from 8.5% to 6% in September 2026.

Weights & Biases’ share of searches among machine learning platforms worldwide has lost ground for 3 months in a row, from 4.1% to 3.4% in September 2026.

Estimated monthly branded searches for Domino Data Lab worldwide rose 22.2% over 12 measured months, from 3.6K to 4.4K in September 2026.

Estimated monthly branded searches for Azure Machine Learning worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.
How are Google Cloud Vertex AI’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Google Cloud Vertex AI’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- vertex ai
Who owns Google Cloud Vertex AI?
Google Cloud Vertex AI is owned by Google. Brandwave also tracks
AppSheet,
Chrome Remote Desktop,
Display & Video 360,
Firebase,
Fitbit,
Gemini,
Gmail, Google,
Google Ads,
Google Alerts,
Google Analytics,
Google Artifact Registry,
Google Authenticator,
Google Chat,
Google Chrome,
Google Chromecast,
Google Classroom, Google Cloud, Google Cloud Dataflow, Google Cloud Identity,
Google Cloud Pub/Sub,
Google Cloud Run, Google Cloud Secret Manager, Google Cloud Speech-to-Text,
Google Cloud Storage,
Google Colab,
Google DeepMind, Google Display & Video 360,
Google Document AI,
Google Drive,
Google Earth Engine,
Google Family Link,
Google Forms,
Google Keep,
Google Keyword Planner,
Google Maps,
Google Maps Platform,
Google Meet,
Google Meridian,
Google Nest,
Google Nest Wifi, Google Project Management Certificate, Google Rich Results Test, Google Security Operations,
Google Slides, Google Tasks, Google Threat Intelligence,
Google Translate,
Google Vault,
Google Veo,
Google Workspace,
Looker,
Looker Studio,
Material Symbols,
NotebookLM, Snapseed,
TensorFlow Serving,
YouTube,
YouTube Music, YouTube Studio and
YouTube TV, owned by the same company, worldwide.
Do you work for Google Cloud Vertex AI? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Google Cloud Vertex AI compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Machine learning platforms | 3rd of 10 | 6% | Shown above |
| Model fine tuning platforms | 2nd of 9 | 15.6% | Show ranking |
| MLOps platforms | 1st of 11 | 29.2% | Show ranking |

Is Google Cloud Vertex AI your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.