Brandwave

How popular isFrigidaire?

In September 2026, people searched for Frigidaire by name about 349,000 times worldwide, about the same as the previous year. These searches made up 81.9% of all global countertop ice maker brand searches, placing Frigidaire first out of six brands. When we asked both ChatGPT and Google AI Overviews about countertop ice maker brands, Frigidaire appeared in four of the five answers and was the second most recommended of the six.

Search and AI answers in September 2026

Frigidaire is the most searched of 6 competitors and the second most recommended in AI answers.

  1. FrigidaireShare of searches 81.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. EUHOMYShare of searches 8.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. GE ProfileShare of searches 6.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. SilonnShare of searches 1.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. KismileShare of searches 1.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top countertop ice maker brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Frigidaire was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Frigidaire is the second most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GE Profile1st
  2. Frigidaire2nd
  3. EUHOMY3rd
  4. Newair4th
  5. Silonn–
  6. Kismile–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • GE Profile5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Frigidaire4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • EUHOMY4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Newair3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Silonn0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kismile0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about countertop ice maker brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which countertop ice maker brands compete with Frigidaire?

Frigidaire against countertop ice maker brands worldwide, by month

Share of searches by month for Frigidaire, EUHOMY, GE Profile. The figures are in the table below the chart.

View monthly share of searches table
MonthFrigidaireEUHOMYGE ProfileSilonnKismileNewair
Oct 202585.7%5%6.6%1.4%0.8%0.54%
Nov 202581.9%5.9%9.3%1.3%1.1%0.52%
Dec 202578.1%9.3%7.6%2.4%2.1%0.6%
Jan 202683.6%6.4%6.5%1.4%1.5%0.53%
Feb 202681.1%7.8%6.2%1.3%3.2%0.43%
Mar 202683%6.9%5.2%2.4%2%0.52%
Apr 202681.9%7.2%6.3%2%2%0.53%
May 202682.1%8.9%5.2%1.7%1.6%0.52%
Jun 202679.1%11.1%5%1.9%2.2%0.63%
Jul 202678.4%11%6%1.9%1.8%0.76%
Aug 202679.3%10.4%6.1%2%1.5%0.76%
Sep 202681.9%8.8%6.3%1.4%1.1%0.52%
  1. 1.Frigidaire

    81.9%

    Held 1st. 301K estimated branded searches, 0% vs prior month. Share +2.7 points.

  2. 2.EUHOMY

    8.8%

    Held 2nd. 32.4K estimated branded searches, -18.3% vs prior month. Share -1.6 points.

  3. Held 3rd. 23.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Silonn

    1.4%

    Held 4th. 5.1K estimated branded searches, -31.6% vs prior month. Share -0.6 points.

  5. 5.Kismile

    1.1%

    Held 5th. 3.9K estimated branded searches, -31.9% vs prior month. Share -0.4 points.

  6. 6.Newair

    0.52%

    Held 6th. 1.9K estimated branded searches, -34.5% vs prior month. Share -0.2 points.

Compare popularity between Frigidaire and its closest rivals

Every comparison with Frigidaire

38 comparisons

How has branded search demand for Frigidaire changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Frigidaire worldwide held steady, from 357K to 349K.
  • Across the 12 months ending September 2026, Frigidaire’s share of searches among countertop ice maker brands worldwide decreased from 85.7% to 81.9%.
  • Across the 12 months ending September 2026, Frigidaire’s share of searches among countertop ice maker brands worldwide peaked at 85.7% in October 2025 and was lowest at 78.1% in December 2025.

How did search popularity change for countertop ice maker brands worldwide in September 2026?

5 changes
  1. In September 2026, Frigidaire gained share of searches among countertop ice maker brands worldwide, from 79.3% to 81.9%.

  2. In September 2026, EUHOMY lost share of searches among countertop ice maker brands worldwide, from 10.4% to 8.8%.

  3. In September 2026, Silonn lost share of searches among countertop ice maker brands worldwide, from 2% to 1.4%.

  4. GE Profile’s share of searches among countertop ice maker brands worldwide has gained ground for 3 months in a row, from 5% to 6.3% in September 2026.

  5. Kismile’s share of searches among countertop ice maker brands worldwide has lost ground for 3 months in a row, from 2.2% to 1.1% in September 2026.

How are Frigidaire’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Frigidaire’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • frigidaire
  • frigidaire mini fridge
  • frigidaire oven
  • frigidaire range

How the Brand Demand Index is measured

Who owns Frigidaire?

Frigidaire is owned by Electrolux. Brandwave also tracks AEG, owned by the same company, worldwide.

Do you work for Frigidaire? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Frigidaire compete?

Frigidaire is ranked in 12 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Fridge brands7th of 145.6%Show ranking
Home appliance brands7th of 135.6%Show ranking
Oven brands9th of 100.53%Show ranking
Chest freezer brands5th of 612.3%Show ranking
Upright freezer brands5th of 713.6%Show ranking
Bar fridge brands4th of 915.5%Show ranking
Heater and dehumidifier brands3rd of 817.3%Show ranking
Dehumidifier brands3rd of 817.7%Show ranking
Deep freezer brands3rd of 520.2%Show ranking
Mini fridge brands4th of 82.5%Show ranking
Beverage cooler brands2nd of 836.5%Show ranking
Countertop ice maker brands1st of 681.9%Shown above
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Is Frigidaire your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.