Brandwave

How popular isClinique in search?

In August 2026, there were an estimated 673K branded searches for Clinique worldwide which is down 18.2% over the last 11 months. Clinique holds 21.5% estimated Share of Search among make up remover worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Clinique21.5%
  2. Neutrogena21.5%
  3. Nivea21.5%
  4. Bioderma17.6%
  5. Garnier17.6%
  6. Simple0.39%
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Which make up remover compete with Clinique?

Clinique against make up remover worldwide, by month

Share of Search by month for Clinique, Neutrogena, Nivea, Bioderma, Garnier. The figures are in the table below the chart.

View monthly share of search table
MonthCliniqueNeutrogenaNiveaBiodermaGarnierSimple
Oct 202527.1%18.1%18.1%18.1%18.1%0.4%
Nov 202534.1%15.4%18.8%18.8%12.6%0.41%
Dec 202532.1%17.7%17.7%17.7%14.5%0.39%
Jan 202625.9%17.3%21.2%21.2%14.1%0.38%
Feb 202624.2%19.7%19.7%19.7%16.2%0.43%
Mar 202626.1%17.4%17.4%21.3%17.4%0.38%
Apr 202626.1%17.4%17.4%21.3%17.4%0.38%
May 202626.1%17.4%17.4%21.3%17.4%0.38%
Jun 202624.2%16.2%19.8%19.8%19.8%0.36%
Jul 202622%14.7%26.9%18%18%0.4%
Aug 202621.5%21.5%21.5%17.6%17.6%0.39%
Sep 2026——————

  1. 1.Clinique

    21.5%

    Moved from 2nd to 1st. 673K estimated branded searches, 0% vs prior month. Share -0.5 points.

  2. 2.Neutrogena

    21.5%

    Moved from 5th to 2nd. 673K estimated branded searches, +49.6% vs prior month. Share +6.8 points.

  3. 3.Nivea

    21.5%

    Moved from 1st to 3rd. 673K estimated branded searches, -18.2% vs prior month. Share -5.4 points.

  4. 4.Bioderma

    17.6%

    Moved from 3rd to 4th. 550K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Garnier

    17.6%

    Moved from 4th to 5th. 550K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. 6.Simple

    0.39%

    Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Clinique and its closest rivals

How has branded search demand for Clinique changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Clinique worldwide fell from 823K to 673K.
  • Across the 11 months ending August 2026, Clinique’s estimated Share of Search among make up remover worldwide decreased from 27.1% to 21.5%.
  • Across the 11 months ending August 2026, Clinique’s estimated Share of Search among make up remover worldwide peaked at 34.1% in November 2025 and was lowest at 21.5% in August 2026.

How did search popularity change for make up remover worldwide in August 2026?

  1. In August 2026, Neutrogena overtook Bioderma to rank 2nd among make up remover worldwide, at 21.5%.

  2. In August 2026, Nivea lost estimated Share of Search among make up remover worldwide, from 26.9% to 21.5%.

  3. In August 2026, Clinique lost estimated Share of Search among make up remover worldwide, from 22% to 21.5%.

  4. Bioderma’s estimated Share of Search among make up remover worldwide has lost ground for 3 months in a row, from 21.3% to 17.6% in August 2026.

Where does Clinique compete?

Clinique is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Eye creams4th of 69.9%Show ranking
Make up remover1st of 621.5%Shown above

How is Clinique measured?

Brandwave collects information about searches that people make online using Clinique’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • clinique

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How the Brand Demand Index is measured

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