Brandwave

How popular isBISSELL in search?

In August 2026, there were an estimated 506K branded searches for BISSELL worldwide which held steady over the last 11 months. BISSELL holds 26.6% estimated Share of Search among steam mop brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Shark48.9%
  2. BISSELL26.6%
  3. Tineco19.3%
  4. Vax4.8%
  5. Dupray0.43%
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Which steam mop brands compete with BISSELL?

BISSELL against steam mop brands worldwide, by month

Share of Search by month for Shark, BISSELL, Tineco, Vax. The figures are in the table below the chart.

View monthly share of search table
MonthSharkBISSELLTinecoVaxDupray
Oct 202549.9%24.2%21.2%4.3%0.38%
Nov 202555.7%17.9%23.5%2.6%0.35%
Dec 202563.9%15.1%18.2%2.4%0.49%
Jan 202651.2%19.8%24.5%4%0.44%
Feb 202648.3%26.2%20.8%4.2%0.46%
Mar 202648.4%27.2%19.2%4.7%0.52%
Apr 202648.7%27.5%18.6%4.6%0.61%
May 202652.7%23.8%18.4%4.5%0.61%
Jun 202647.9%23.2%22.8%5.6%0.5%
Jul 202651.3%24%19.4%4.8%0.52%
Aug 202648.9%26.6%19.3%4.8%0.43%
Sep 2026—————

  1. 1.Shark

    48.9%

    Held 1st. 932K estimated branded searches, +16.9% vs prior month. Share -2.4 points.

  2. 2.BISSELL

    26.6%

    Held 2nd. 506K estimated branded searches, +35.7% vs prior month. Share +2.6 points.

  3. 3.Tineco

    19.3%

    Held 3rd. 368K estimated branded searches, +22.3% vs prior month. Share -0.1 points.

  4. 4.Vax

    4.8%

    Held 4th. 90.5K estimated branded searches, +22.3% vs prior month. Share 0 points.

  5. 5.Dupray

    0.43%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between BISSELL and its closest rivals

How has branded search demand for BISSELL changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for BISSELL worldwide held steady, from 512K to 506K.
  • Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among steam mop brands worldwide increased from 24.2% to 26.6%.
  • Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among steam mop brands worldwide peaked at 27.5% in April 2026 and was lowest at 15.1% in December 2025.

How did search popularity change for steam mop brands worldwide in August 2026?

  1. In August 2026, BISSELL gained estimated Share of Search among steam mop brands worldwide, from 24% to 26.6%.

  2. In August 2026, Shark lost estimated Share of Search among steam mop brands worldwide, from 51.3% to 48.9%.

  3. Estimated monthly branded searches for Tineco worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

Where does BISSELL compete?

BISSELL is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Vacuum cleaner brands3rd of 55.5%Show ranking
Car vacuum brands3rd of 65.5%Show ranking
Garment steamers2nd of 623.5%Show ranking
Steam mop brands2nd of 526.6%Shown above
Carpet cleaner brands2nd of 528.4%Show ranking
Mop brands1st of 650.2%Show ranking
Pet hair removers1st of 682.9%Show ranking

How is BISSELL measured?

Brandwave collects information about searches that people make online using BISSELL’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • bissell
  • bissell com
  • bissell crosswave
  • bissell vacuum
  • vacuum bissell

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How the Brand Demand Index is measured

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