Brandwave

How popular isBISSELL in search?

In September 2026, there were an estimated 551K branded searches for BISSELL worldwide which is up 8% over the last 12 months. BISSELL holds 6.9% estimated Share of Search among pet vacuum brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Dyson93.1%
  2. BISSELL6.9%
  3. Shark0.03%
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Which pet vacuum brands compete with BISSELL?

BISSELL against pet vacuum brands worldwide, by month

Share of Search by month for Dyson, BISSELL. The figures are in the table below the chart.

View monthly share of search table
MonthDysonBISSELLShark
Oct 202593.1%6.9%0.03%
Nov 202594.3%5.7%0.05%
Dec 202595.3%4.7%0.06%
Jan 202694.3%5.7%0.04%
Feb 202693.1%6.9%0.03%
Mar 202691.7%8.3%0.03%
Apr 202693.1%6.9%0.03%
May 202694.3%5.7%0.03%
Jun 202694.3%5.7%0.03%
Jul 202693.1%6.8%0.04%
Aug 202691.7%8.3%0.03%
Sep 202693.1%6.9%0.03%

  1. 1.Dyson

    93.1%

    Held 1st. 5M estimated branded searches, +22.2% vs prior month. Share +1.4 points.

  2. 2.BISSELL

    6.9%

    Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -1.4 points.

  3. 3.Shark

    0.03%

    Held 3rd. 1.6K estimated branded searches, +23.1% vs prior month. Share 0 points.

Compare search popularity between BISSELL and its closest rivals

Every comparison with BISSELL

How has branded search demand for BISSELL changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for BISSELL worldwide rose from 510K to 551K.
  • Across the 12 months ending September 2026, BISSELL’s estimated Share of Search among pet vacuum brands worldwide peaked at 8.3% in March 2026 and was lowest at 4.7% in December 2025.

How did search popularity change for pet vacuum brands worldwide in September 2026?

  1. In September 2026, Dyson gained estimated Share of Search among pet vacuum brands worldwide, from 91.7% to 93.1%.

  2. In September 2026, BISSELL lost estimated Share of Search among pet vacuum brands worldwide, from 8.3% to 6.9%.

Where does BISSELL compete?

BISSELL is ranked in 14 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Vacuum cleaner brands6th of 94.2%Show ranking
Cordless vacuum brands5th of 84.3%Show ranking
Stick vacuum brands4th of 84.7%Show ranking
Handheld vacuum brands3rd of 75.5%Show ranking
Car vacuum brands2nd of 66.3%Show ranking
Mini vacuum brands2nd of 36.9%Show ranking
Pet vacuum brands2nd of 36.9%Shown above
Carpet cleaner brands2nd of 618.5%Show ranking
Garment steamers2nd of 638.9%Show ranking
Steam mop brands1st of 536.5%Show ranking
Mop brands1st of 646%Show ranking
Mop vacuum brands1st of 339.3%Show ranking
Pet hair removers1st of 673.9%Show ranking
Bagless canister vacuum brands1st of 376.8%Show ranking

How is BISSELL measured?

Brandwave collects information about searches that people make online using BISSELL’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • bissell
  • bissell crosswave
  • bissell vacuum
  • vacuum bissell

Do you work for BISSELL? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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