Brandwave

BISSELL vs iRobot:Which is searched more?

In September 2026, BISSELL had more branded searches than iRobot among vacuum cleaner brands worldwide. BISSELL was estimated to have 551K branded searches compared to iRobot’s 301K, and held a 4.2% Share of Search versus iRobot’s 2.3%. These are worldwide searches for English-language branded terms.

Share of Search among vacuum cleaner brands worldwide in September 2026Which is more popular in search, BISSELL or iRobot?
BISSELL4.2%551K searches
vs
iRobot2.3%301K searches

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Which is more popular in search, BISSELL or iRobot?

Compare brands that offer household vacuum cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BISSELL and iRobot among vacuum cleaner brands worldwide, by month

Share of Search by month for BISSELL, iRobot. The figures are in the table below the chart.

View monthly share of search table
MonthDysonElectroluxSharkRoborockDreameBISSELLiRobotSEBOMiele
Oct 202563.2%11.2%7.8%6.1%3.4%3.8%2.2%1.4%0.84%
Nov 202561.7%10.2%8.8%8.3%4.5%2.8%2%0.8%0.77%
Dec 202563.8%7.8%10%6.4%3.5%2.4%4.3%0.92%0.88%
Jan 202663.3%10.2%7.8%6.8%4.6%3%2%1.4%0.94%
Feb 202662.1%10.5%7.3%7.1%4.7%4%2.1%1.4%0.97%
Mar 202658.8%12.3%7.6%6.8%5.5%4.3%2%1.6%1.1%
Apr 202659.1%13.2%6.9%7.2%4.8%3.9%2.2%1.7%0.99%
May 202658.6%13%7.4%7.1%5.8%3.4%2.1%1.4%0.98%
Jun 202659.3%13.2%6.8%7.3%5.9%3.3%1.8%1.4%0.99%
Jul 202657.5%11.7%7.6%7.9%6.4%3.6%2.4%1.9%1.1%
Aug 202659.8%12.2%7.5%6.7%5.5%4.1%1.6%1.6%1.1%
Sep 202661.5%11.3%7.3%6.2%5.1%4.2%2.3%1.2%0.85%

How has the BISSELL and iRobot comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: iRobot took it in December 2025, BISSELL took it in January 2026.
  • Across the 12 months ending September 2026, BISSELL’s estimated Share of Search among vacuum cleaner brands worldwide moved from 3.8% to 4.2%, and its estimated monthly branded searches moved from 510K to 551K.
  • Across the 12 months ending September 2026, iRobot’s estimated Share of Search among vacuum cleaner brands worldwide moved from 2.2% to 2.3%, and its estimated monthly branded searches held steady at 301K.

How did search popularity change for vacuum cleaner brands worldwide in September 2026?

  1. In September 2026, iRobot gained estimated Share of Search among vacuum cleaner brands worldwide, from 1.6% to 2.3%.

  2. BISSELL’s estimated Share of Search among vacuum cleaner brands worldwide has gained ground for 3 months in a row, from 3.3% to 4.2% in September 2026.

Other head-to-heads among vacuum cleaner brands

How each brand is measured

Brandwave collects information about searches that people make online using BISSELL’s and iRobot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BISSELL

4 branded search terms

  • bissell
  • bissell crosswave
  • bissell vacuum
  • vacuum bissell

iRobot

1 branded search term

  • irobot

How the Brand Demand Index is measured

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