Brandwave

How popular isBISSELL in search?

In August 2026, there were an estimated 506K branded searches for BISSELL worldwide which held steady over the last 11 months. BISSELL holds 82.9% estimated Share of Search among pet hair removers worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. BISSELL82.9%
  2. Furminator12.1%
  3. ChomChom3.6%
  4. KONG0.72%
  5. Lilly Brush0.59%
  6. Pet Neat<0.01%
BISSELL website (opens in a new tab)

Follow BISSELL and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which pet hair removers compete with BISSELL?

BISSELL against pet hair removers worldwide, by month

Share of Search by month for BISSELL, Furminator, ChomChom. The figures are in the table below the chart.

View monthly share of search table
MonthBISSELLFurminatorChomChomKONGLilly BrushPet Neat
Oct 202581.9%11.8%4.3%1.3%0.58%<0.01%
Nov 202585.7%10.1%3%0.74%0.4%<0.01%
Dec 202581.4%13.2%4%0.96%0.52%<0.01%
Jan 202680.3%13.4%4.9%0.97%0.52%<0.01%
Feb 202682.1%13.1%3.2%0.96%0.64%<0.01%
Mar 202680.9%14%3.4%1%0.68%<0.01%
Apr 202679.1%16.1%3.2%0.96%0.64%<0.01%
May 202676.2%17.7%4.3%0.86%0.86%<0.01%
Jun 202675.4%18.3%4.5%1.1%0.73%<0.01%
Jul 202675.4%18.3%4.5%1.1%0.73%<0.01%
Aug 202682.9%12.1%3.6%0.72%0.59%<0.01%
Sep 2026——————
  1. 1.BISSELL

    82.9%

    Held 1st. 506K estimated branded searches, +35.7% vs prior month. Share +7.5 points.

  2. 2.Furminator

    12.1%

    Held 2nd. 74K estimated branded searches, -18.2% vs prior month. Share -6.2 points.

  3. 3.ChomChom

    3.6%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.8 points.

  4. 4.KONG

    0.72%

    Held 4th. 4.4K estimated branded searches, -18.5% vs prior month. Share -0.4 points.

  5. 5.Lilly Brush

    0.59%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Pet Neat

    <0.01%

    Held 6th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between BISSELL and its closest rivals

How has branded search demand for BISSELL changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for BISSELL worldwide held steady, from 512K to 506K.
  • Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among pet hair removers worldwide increased from 81.9% to 82.9%.
  • Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among pet hair removers worldwide peaked at 85.7% in November 2025 and was lowest at 75.4% in June 2026.

How did search popularity change for pet hair removers worldwide in August 2026?

  1. In August 2026, BISSELL gained estimated Share of Search among pet hair removers worldwide, from 75.4% to 82.9%.

  2. In August 2026, Furminator lost estimated Share of Search among pet hair removers worldwide, from 18.3% to 12.1%.

  3. In August 2026, ChomChom lost estimated Share of Search among pet hair removers worldwide, from 4.5% to 3.6%.

  4. Estimated monthly branded searches for Pet Neat worldwide rose 200% over 11 measured months, from 10 to 30 in August 2026.

  5. Estimated monthly branded searches for KONG worldwide fell 45.7% over 11 measured months, from 8.1K to 4.4K in August 2026.

Where does BISSELL compete?

BISSELL is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Vacuum cleaner brands3rd of 55.5%Show ranking
Car vacuum brands3rd of 65.5%Show ranking
Garment steamers2nd of 623.5%Show ranking
Steam mop brands2nd of 526.6%Show ranking
Carpet cleaner brands2nd of 528.4%Show ranking
Mop brands1st of 650.2%Show ranking
Pet hair removers1st of 682.9%Shown above

How is BISSELL measured?

Brandwave collects information about searches that people make online using BISSELL’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • bissell
  • bissell com
  • bissell crosswave
  • bissell vacuum
  • vacuum bissell

Do you work for BISSELL? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is BISSELL your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.