How popular isGoogle Pixel in search?

In August 2026, there were an estimated 15.8K branded searches for Google Pixel in New Zealand which held steady over the last 11 months. Google Pixel holds 4% estimated Share of Search among New Zealand smartphone brands and is ranked 4th of 9 competitors for search popularity.

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Which smartphone brands compete with Google Pixel?

Google Pixel against smartphone brands in New Zealand, by month

Month	iPhone	Samsung Galaxy	OPPO	Google Pixel	Xiaomi	Nothing	Motorola	HONOR	vivo
Oct 2025	78%	5.4%	6%	3.7%	3.5%	1.5%	1.6%	0.11%	0.25%
Nov 2025	77.1%	6.1%	6.3%	3.7%	3.4%	1.4%	1.5%	0.15%	0.23%
Dec 2025	78.3%	6%	5.6%	3.3%	3.2%	1.4%	1.6%	0.42%	0.22%
Jan 2026	78.6%	6.1%	5.2%	3.3%	3.4%	1.5%	1.4%	0.38%	0.2%
Feb 2026	76.5%	7.3%	6.1%	3.7%	3.1%	1.7%	1.4%	0.18%	0.22%
Mar 2026	75.9%	5.9%	6.2%	4%	3.5%	2.3%	1.7%	0.2%	0.24%
Apr 2026	76.4%	5.9%	6.2%	3.7%	3.6%	2%	1.6%	0.22%	0.25%
May 2026	76.7%	5.4%	6.2%	3.6%	3.6%	2.2%	1.7%	0.38%	0.23%
Jun 2026	75.2%	6.6%	5.3%	4%	3.5%	2.8%	2.1%	0.28%	0.23%
Jul 2026	73.8%	8.5%	5%	4%	3%	2.9%	2.4%	0.23%	0.22%
Aug 2026	77.8%	5.9%	4.5%	4%	3.1%	2.3%	1.9%	0.37%	0.18%
Sep 2026	—	—	—	—	—	—	—	—	—

Rank	Brand	Share of Search	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	iPhone Apple	77.8%	311K	+14.5%	+4 points
2, held 2nd	Samsung Galaxy Samsung	5.9%	23.8K	-24.1%	-2.6 points
3, held 3rd	OPPO	4.5%	17.9K	-2.8%	-0.5 points
4, held 4th	Google Pixel Google	4%	15.8K	+7.8%	0 points
5, held 5th	Xiaomi	3.1%	12.4K	+11.3%	+0.1 points
6, held 6th	Nothing	2.3%	9.4K	-11.7%	-0.5 points
7, held 7th	Motorola	1.9%	7.5K	-14.9%	-0.5 points
8, held 8th	HONOR	0.37%	1.5K	+74.1%	+0.1 points
9, held 9th	vivo	0.18%	710	-11.3%	0 points

1.iPhone
77.8%
held 1st · 311K estimated branded searches · +14.5% vs prior month · +4 points
2.Samsung Galaxy
5.9%
held 2nd · 23.8K estimated branded searches · -24.1% vs prior month · -2.6 points
3.OPPO
4.5%
held 3rd · 17.9K estimated branded searches · -2.8% vs prior month · -0.5 points
4.Google Pixel
4%
held 4th · 15.8K estimated branded searches · +7.8% vs prior month · 0 points
5.Xiaomi
3.1%
held 5th · 12.4K estimated branded searches · +11.3% vs prior month · +0.1 points
6.Nothing
2.3%
held 6th · 9.4K estimated branded searches · -11.7% vs prior month · -0.5 points
7.Motorola
1.9%
held 7th · 7.5K estimated branded searches · -14.9% vs prior month · -0.5 points
8.HONOR
0.37%
held 8th · 1.5K estimated branded searches · +74.1% vs prior month · +0.1 points
9.vivo
0.18%
held 9th · 710 estimated branded searches · -11.3% vs prior month · 0 points

Compare search popularity between Google Pixel and its closest rivals

How has branded search demand for Google Pixel changed in New Zealand over the last 12 months?

2 findings

Across the 11 months ending August 2026, estimated monthly branded searches for Google Pixel in New Zealand held steady, from 15.5K to 15.8K.
Across the 11 months ending August 2026, Google Pixel’s estimated Share of Search among smartphone brands in New Zealand held steady, from 3.7% to 4%.

How did search popularity change for New Zealand smartphone brands in August 2026?

6 changes

In August 2026, iPhone gained estimated Share of Search among smartphone brands in New Zealand, from 73.8% to 77.8%.
In August 2026, Samsung Galaxy lost estimated Share of Search among smartphone brands in New Zealand, from 8.5% to 5.9%.
In August 2026, Nothing lost estimated Share of Search among smartphone brands in New Zealand, from 2.9% to 2.3%.
In August 2026, OPPO lost estimated Share of Search among smartphone brands in New Zealand, from 5% to 4.5%.
In August 2026, Motorola lost estimated Share of Search among smartphone brands in New Zealand, from 2.4% to 1.9%.
Estimated monthly branded searches for HONOR in New Zealand rose 228.9% over 11 measured months, from 450 to 1.5K in August 2026.

How is Google Pixel measured?

Brandwave collects information about searches that people make online using Google Pixel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

32 branded search terms