Brandwave

Google Pixel vs Samsung Galaxy:Which is more popular by branded search in New Zealand?

In August 2026, Samsung Galaxy had more branded searches than Google Pixel among smartphone brands in New Zealand. Samsung Galaxy was estimated to have 23.8K branded searches compared to Google Pixel’s 15.8K, and held a 5.9% Share of Search versus Google Pixel’s 4%.

Share of Search among smartphone brands in New Zealand in August 2026Which is more popular in search, Google Pixel or Samsung Galaxy?
Google Pixel4%15.8K searches
vs
Samsung Galaxy5.9%23.8K searches

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Which is more popular in search, Google Pixel or Samsung Galaxy?

Compare the smartphone brands New Zealanders choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Google Pixel and Samsung Galaxy among smartphone brands in New Zealand, by month

Share of Search by month for Samsung Galaxy, Google Pixel. The figures are in the table below the chart.

View monthly share of search table
MonthiPhoneSamsung GalaxyOPPOGoogle PixelXiaomiNothingMotorolaHONORvivo
Oct 202578%5.4%6%3.7%3.5%1.5%1.6%0.11%0.25%
Nov 202577.1%6.1%6.3%3.7%3.4%1.4%1.5%0.15%0.23%
Dec 202578.3%6%5.6%3.3%3.2%1.4%1.6%0.42%0.22%
Jan 202678.6%6.1%5.2%3.3%3.4%1.5%1.4%0.38%0.2%
Feb 202676.5%7.3%6.1%3.7%3.1%1.7%1.4%0.18%0.22%
Mar 202675.9%5.9%6.2%4%3.5%2.3%1.7%0.2%0.24%
Apr 202676.4%5.9%6.2%3.7%3.6%2%1.6%0.22%0.25%
May 202676.7%5.4%6.2%3.6%3.6%2.2%1.7%0.38%0.23%
Jun 202675.2%6.6%5.3%4%3.5%2.8%2.1%0.28%0.23%
Jul 202673.8%8.5%5%4%3%2.9%2.4%0.23%0.22%
Aug 202677.8%5.9%4.5%4%3.1%2.3%1.9%0.37%0.18%
Sep 2026—————————

How has the Google Pixel and Samsung Galaxy comparison changed over the last 12 months?

How did search popularity change for New Zealand smartphone brands in August 2026?

  1. In August 2026, Samsung Galaxy lost estimated Share of Search among smartphone brands in New Zealand, from 8.5% to 5.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Google Pixel’s and Samsung Galaxy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Google Pixel

32 branded search terms

  • google pixel
  • google pixel 1
  • google pixel 10
  • google pixel 10 pro
  • google pixel 6
  • google pixel 6a
  • google pixel 7a
  • google pixel 8
  • google pixel 8 pro
  • google pixel 9
  • google pixel 9 pro
  • google pixel fold
  • google pixel near me
  • google pixel nz
  • google pixel online
  • google pixel phone
  • google pixel watch
  • googlepixel
  • googlepixel 5
  • googlepixel 7
  • googlepixel 7 pro
  • googlepixel phone
  • pixel 10
  • pixel 10 nz
  • pixel 10 phone
  • pixel 9
  • pixel 9 nz
  • pixel 9 phone
  • pixel 9 pro
  • pixel phone
  • pixel phone nz
  • store google com

Samsung Galaxy

26 branded search terms

  • samsung com
  • samsung galaxy
  • samsung galaxy a55
  • samsung galaxy buds
  • samsung galaxy fit 3
  • samsung galaxy fold
  • samsung galaxy near me
  • samsung galaxy nz
  • samsung galaxy online
  • samsung galaxy phone
  • samsung galaxy s10
  • samsung galaxy s20
  • samsung galaxy s21
  • samsung galaxy s22
  • samsung galaxy s22 ultra
  • samsung galaxy s23
  • samsung galaxy s23 ultra
  • samsung galaxy s24
  • samsung galaxy s8
  • samsung galaxy tab
  • samsung galaxy tab s9
  • samsung galaxy watch
  • samsung galaxy watch 4
  • samsung galaxy watch 6
  • samsunggalaxy
  • samsunggalaxy phone

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.