How popular isGoogle Classroom in search?

In August 2026, there were an estimated 553K branded searches for Google Classroom in New Zealand which is up 82.8% over the last 11 months. Google Classroom holds 92.2% estimated Share of Search among New Zealand classroom apps and is ranked 1st of 3 competitors for search popularity.

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Which classroom apps compete with Google Classroom?

Google Classroom against classroom apps in New Zealand, by month

Month	Google Classroom	Seesaw	ClassDojo
Oct 2025	86.5%	9.9%	3.6%
Nov 2025	81.7%	14.1%	4.1%
Dec 2025	64.3%	24.8%	10.9%
Jan 2026	85%	9.9%	5.1%
Feb 2026	91.6%	5.9%	2.5%
Mar 2026	90.4%	7%	2.5%
Apr 2026	91.6%	5.8%	2.6%
May 2026	92.1%	5.8%	2.1%
Jun 2026	91.8%	5.7%	2.6%
Jul 2026	91.8%	5.7%	2.6%
Aug 2026	92.2%	5.7%	2.1%
Sep 2026	—	—	—

Rank	Brand	Share of Search	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Google Classroom Google	92.2%	553K	+83.1%	+0.5 points
2, held 2nd	Seesaw	5.7%	33.9K	+81.1%	0 points
3, held 3rd	ClassDojo	2.1%	12.7K	+49.8%	-0.5 points

1.Google Classroom
92.2%
held 1st · 553K estimated branded searches · +83.1% vs prior month · +0.5 points
2.Seesaw
5.7%
held 2nd · 33.9K estimated branded searches · +81.1% vs prior month · 0 points
3.ClassDojo
2.1%
held 3rd · 12.7K estimated branded searches · +49.8% vs prior month · -0.5 points

Compare search popularity between Google Classroom and its closest rivals

How has branded search demand for Google Classroom changed in New Zealand over the last 12 months?

3 findings

Across the 11 months ending August 2026, estimated monthly branded searches for Google Classroom in New Zealand rose from 302K to 553K.
Across the 11 months ending August 2026, Google Classroom’s estimated Share of Search among classroom apps in New Zealand increased from 86.5% to 92.2%.
Across the 11 months ending August 2026, Google Classroom’s estimated Share of Search among classroom apps in New Zealand peaked at 92.2% in August 2026 and was lowest at 64.3% in December 2025.

How did search popularity change for New Zealand classroom apps in August 2026?

1 change

Estimated monthly branded searches for Google Classroom in New Zealand rose 82.8% over 11 measured months, from 302K to 553K in August 2026.

How is Google Classroom measured?

Brandwave collects information about searches that people make online using Google Classroom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

19 branded search terms