Brandwave

How popular isPanasonic in search?

In September 2026, there were an estimated 1M branded searches for Panasonic worldwide which is down 8.4% over the last 12 months. Panasonic holds 82.5% estimated Share of Search among microwave oven brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Panasonic82.5%
  2. Samsung12.2%
  3. Sharp3.5%
  4. LG1.5%
  5. Bosch0.29%
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Which microwave oven brands compete with Panasonic?

Panasonic against microwave oven brands worldwide, by month

Share of Search by month for Panasonic, Samsung, Sharp. The figures are in the table below the chart.

View monthly share of search table
MonthPanasonicSamsungSharpLGBosch
Oct 202583.5%11.3%3.2%1.7%0.33%
Nov 202580.1%13.8%3.8%2%0.33%
Dec 202582.6%11.9%3.4%1.8%0.35%
Jan 202682.3%11.7%3.9%1.7%0.34%
Feb 202683%12.1%3%1.5%0.3%
Mar 202682.1%12.8%3.1%1.6%0.32%
Apr 202686.1%9.7%2.5%1.4%0.28%
May 202685.9%9.9%2.4%1.5%0.29%
Jun 202683.7%11.5%2.8%1.7%0.28%
Jul 202681.5%13.6%2.9%1.7%0.28%
Aug 202681.1%13.6%3.3%1.7%0.28%
Sep 202682.5%12.2%3.5%1.5%0.29%

  1. 1.Panasonic

    82.5%

    Held 1st. 1M estimated branded searches, -2.6% vs prior month. Share +1.5 points.

  2. 2.Samsung

    12.2%

    Held 2nd. 151K estimated branded searches, -14.2% vs prior month. Share -1.4 points.

  3. 3.Sharp

    3.5%

    Held 3rd. 43K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.LG

    1.5%

    Held 4th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.3 points.

  5. 5.Bosch

    0.29%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Panasonic and its closest rivals

Every comparison with Panasonic

How has branded search demand for Panasonic changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Panasonic worldwide fell from 1.1M to 1M.
  • Across the 12 months ending September 2026, Panasonic’s estimated Share of Search among microwave oven brands worldwide decreased from 83.5% to 82.5%.
  • Across the 12 months ending September 2026, Panasonic’s estimated Share of Search among microwave oven brands worldwide peaked at 86.1% in April 2026 and was lowest at 80.1% in November 2025.

How did search popularity change for microwave oven brands worldwide in September 2026?

  1. In September 2026, Panasonic gained estimated Share of Search among microwave oven brands worldwide, from 81.1% to 82.5%.

  2. In September 2026, Samsung lost estimated Share of Search among microwave oven brands worldwide, from 13.6% to 12.2%.

  3. Sharp’s estimated Share of Search among microwave oven brands worldwide has gained ground for 3 months in a row, from 2.8% to 3.5% in September 2026.

  4. Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

  5. Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

Where does Panasonic compete?

Panasonic is ranked in 19 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Camera brands4th of 713.1%Show ranking
TV brands3rd of 715.7%Show ranking
Surround sound system brands2nd of 717.6%Show ranking
Sound bar brands2nd of 415.5%Show ranking
Fan coil brands2nd of 522.5%Show ranking
Water flosser brands1st of 537.3%Show ranking
Body trimmer brands1st of 541.9%Show ranking
Shaver and razor brands1st of 748.4%Show ranking
Irons1st of 650.1%Show ranking
Air conditioner brands1st of 559.7%Show ranking
Heat pump brands1st of 658%Show ranking
Bread maker brands1st of 560.1%Show ranking
Microwave brands1st of 573%Show ranking
Microwave oven brands1st of 582.5%Shown above
Massage chair brands1st of 571.6%Show ranking
Battery brands1st of 673.4%Show ranking
Epilator brands1st of 575.5%Show ranking
Beard trimmer brands1st of 576.3%Show ranking
AAA rechargeable batteries brands1st of 378.5%Show ranking

How is Panasonic measured?

Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • panasonic
  • panasonic air conditioner
  • panasonic microwave
  • panasonic tv

Do you work for Panasonic? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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