Brandwave

How popular isNotion in search?

In September 2026, there were an estimated 422K branded searches for Notion worldwide which is down 9.7% over the last 12 months. Notion holds 5.9% estimated Share of Search among project management software worldwide and is ranked 6th of 9 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Trello35.9%
  2. ClickUp21.3%
  3. Asana15.4%
  4. Smartsheet9.6%
  5. Basecamp7.8%
  6. Notion5.9%
  7. monday.com2.8%
  8. Wrike1.1%
  9. Teamwork.com0.14%
Notion website (opens in a new tab)

Follow Notion and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which project management software compete with Notion?

Notion against project management software worldwide, by month

Share of Search by month for Trello, ClickUp, Asana, Smartsheet, Basecamp, Notion, monday.com. The figures are in the table below the chart.

View monthly share of search table
MonthTrelloClickUpAsanaSmartsheetBasecampNotionmonday.comWrikeTeamwork.com
Oct 202535.8%19.4%20%8.8%4.8%5.9%3.8%1.4%0.13%
Nov 202540.4%21.9%15.2%6.6%4.4%5.7%4.3%1.3%0.14%
Dec 202538.3%20.7%17.4%7.8%5.1%6.1%3.3%1.3%0.13%
Jan 202634.4%22.6%18.9%8.3%4.6%7.2%2.4%1.4%0.12%
Feb 202634%27.2%15.5%8.3%4.5%6.5%2.4%1.4%0.12%
Mar 202636.8%24.1%16.5%7.4%4%6.7%3.2%1.2%0.13%
Apr 202633.6%26.7%15.6%6.7%4.4%7.2%4.3%1.3%0.12%
May 202636.2%23.1%16.2%7%4.7%6.8%4.6%1.2%0.12%
Jun 202636.1%23%16.2%7%5.7%6.2%4.5%1.2%0.12%
Jul 202632.7%25.2%18.3%7.6%5.1%6.4%3.3%1.3%0.11%
Aug 202632.6%25%17.3%7.6%6.2%6.9%3.3%1%0.11%
Sep 202635.9%21.3%15.4%9.6%7.8%5.9%2.8%1.1%0.14%

  1. 1.Trello

    35.9%

    Held 1st. 2.6M estimated branded searches, +28.9% vs prior month. Share +3.3 points.

  2. 2.ClickUp

    21.3%

    Held 2nd. 1.5M estimated branded searches, +0.04% vs prior month. Share -3.6 points.

  3. 3.Asana

    15.4%

    Held 3rd. 1.1M estimated branded searches, +4% vs prior month. Share -1.9 points.

  4. 4.Smartsheet

    9.6%

    Held 4th. 683K estimated branded searches, +48.4% vs prior month. Share +2 points.

  5. 5.Basecamp

    7.8%

    Moved from 6th to 5th. 558K estimated branded searches, +48.2% vs prior month. Share +1.6 points.

  6. 6.Notion

    5.9%

    Moved from 5th to 6th. 422K estimated branded searches, -<0.01% vs prior month. Share -1 points.

  7. 7.monday.com

    2.8%

    Held 7th. 201K estimated branded searches, 0% vs prior month. Share -0.5 points.

  8. 8.Wrike

    1.1%

    Held 8th. 76.7K estimated branded searches, +21.6% vs prior month. Share 0 points.

  9. 9.Teamwork.com

    0.14%

    Held 9th. 9.9K estimated branded searches, +50% vs prior month. Share 0 points.

Compare search popularity between Notion and its closest rivals

Every comparison with Notion

How has branded search demand for Notion changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Notion worldwide fell from 467K to 422K.
  • Across the 12 months ending September 2026, Notion’s estimated Share of Search among project management software worldwide peaked at 7.2% in January 2026 and was lowest at 5.7% in November 2025.
  • Across the 12 months ending September 2026, Notion fell from 5th to 6th among project management software worldwide.

How did search popularity change for project management software worldwide in September 2026?

  1. In September 2026, Basecamp overtook Notion to rank 5th among project management software worldwide, with 7.8% estimated Share of Search.

  2. In September 2026, Trello gained estimated Share of Search among project management software worldwide, from 32.6% to 35.9%.

  3. In September 2026, Smartsheet gained estimated Share of Search among project management software worldwide, from 7.6% to 9.6%.

  4. In September 2026, ClickUp lost estimated Share of Search among project management software worldwide, from 25% to 21.3%.

  5. In September 2026, Asana lost estimated Share of Search among project management software worldwide, from 17.3% to 15.4%.

  6. In September 2026, Notion lost estimated Share of Search among project management software worldwide, from 6.9% to 5.9%.

Where does Notion compete?

Notion is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Collaboration platforms5th of 63.3%Show ranking
Document collaboration platforms5th of 53.8%Show ranking
Team collaboration platforms4th of 53.8%Show ranking
Project management software6th of 95.9%Shown above
Note taking apps2nd of 415.5%Show ranking
Team productivity platforms4th of 518.7%Show ranking
Internal knowledge management platforms2nd of 533.2%Show ranking
Note apps1st of 643%Show ranking

How is Notion measured?

Brandwave collects information about searches that people make online using Notion’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • knowledge base notion
  • notion ai
  • notion app
  • notion calendar
  • notion knowledge base

Do you work for Notion? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Notion your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free