Google Workspace vs Notion:Which is more popular by branded search?
In August 2026, Google Workspace had more branded searches than Notion among document collaboration platforms worldwide. Google Workspace was estimated to have 2M branded searches compared to Notion’s 428K, and held an 11.8% Share of Search versus Notion’s 2.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Google Workspace or Notion?
Compare the platforms teams write and review documents in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Google Workspace, Notion. The figures are in the table below the chart.
View monthly share of search table
| Month | Microsoft 365 | Google Workspace | Confluence | Notion | Coda |
|---|---|---|---|---|---|
| Oct 2025 | 89.6% | 5.8% | 2.9% | 1.6% | 0.02% |
| Nov 2025 | 89.1% | 6.6% | 2.7% | 1.6% | 0.02% |
| Dec 2025 | 87.2% | 7.8% | 3.2% | 1.7% | 0.02% |
| Jan 2026 | 86.3% | 8.2% | 3.5% | 2% | 0.02% |
| Feb 2026 | 87% | 8.2% | 2.9% | 1.9% | 0.02% |
| Mar 2026 | 86.2% | 8.2% | 3.5% | 2.2% | 0.02% |
| Apr 2026 | 85.1% | 9.4% | 3.2% | 2.3% | 0.02% |
| May 2026 | 85.5% | 9.2% | 3.2% | 2.1% | 0.02% |
| Jun 2026 | 82.5% | 10.7% | 4.6% | 2.2% | 0.02% |
| Jul 2026 | 80.2% | 12.8% | 4.4% | 2.5% | 0.02% |
| Aug 2026 | 81.5% | 11.8% | 4.1% | 2.6% | 0.01% |
| Sep 2026 | — | — | — | — | — |
How has the Google Workspace and Notion comparison changed over the last 12 months?
3 findings
- Google Workspace was ahead of Notion in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Google Workspace’s estimated Share of Search among document collaboration platforms worldwide moved from 5.8% to 11.8%, and its estimated monthly branded searches moved from 1.7M to 2M.
- Across the 11 months ending August 2026, Notion’s estimated Share of Search among document collaboration platforms worldwide moved from 1.6% to 2.6%, and its estimated monthly branded searches moved from 472K to 428K.
How did search popularity change for document collaboration platforms worldwide in August 2026?
1 change
In August 2026, Google Workspace lost estimated Share of Search among document collaboration platforms worldwide, from 12.8% to 11.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Google Workspace’s and Notion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Google Workspace
9 branded search terms
- business email google workspace
- email google workspace
- google workspace
- google workspace app
- google workspace business email
- google workspace email
- google workspace software
- googleworkspace
- gsuite
Notion
6 branded search terms
- knowledge base notion
- notion ai
- notion app
- notion calendar
- notion com
- notion knowledge base
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.