Brandwave

How popular isLooker in search?

In August 2026, there were an estimated 93.6K branded searches for Looker worldwide which is down 32.4% over the last 11 months. Looker holds 1.8% estimated Share of Search among business intelligence platforms worldwide and is ranked 4th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Microsoft Power BI52.9%
  2. Power BI42.8%
  3. Metabase2.1%
  4. Looker1.8%
  5. Tableau0.15%
  6. Sisense0.11%
  7. GoodData0.05%
  8. Mode Analytics0.04%
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Which business intelligence platforms compete with Looker?

Looker against business intelligence platforms worldwide, by month

Share of Search by month for Microsoft Power BI, Power BI, Metabase, Looker. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft Power BIPower BIMetabaseLookerTableauSisenseGoodDataMode Analytics
Oct 202550.2%45.2%1.8%2.3%0.2%0.17%0.07%0.05%
Nov 202550.6%45.2%1.8%1.9%0.2%0.17%0.06%0.05%
Dec 202550%45.1%2.2%2.3%0.2%0.17%0.06%0.05%
Jan 202650.6%45.3%1.8%1.9%0.16%0.14%0.06%0.05%
Feb 202650.4%45.5%1.8%1.9%0.16%0.14%0.06%0.06%
Mar 202650.3%44.7%2.2%2.3%0.2%0.13%0.06%0.06%
Apr 202650.8%45.1%1.8%1.9%0.16%0.11%0.06%0.06%
May 202651.3%44.7%1.8%1.9%0.13%0.11%0.05%0.05%
Jun 202652.2%43.5%2.1%1.8%0.16%0.13%0.06%0.06%
Jul 202653%42.8%2.1%1.8%0.15%0.11%0.05%0.05%
Aug 202652.9%42.8%2.1%1.8%0.15%0.11%0.05%0.04%
Sep 2026————————
  1. Held 1st. 2.8M estimated branded searches, -0.15% vs prior month. Share 0 points.

  2. 2.Power BI

    42.8%

    Held 2nd. 2.2M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Metabase

    2.1%

    Held 3rd. 111K estimated branded searches, +0.2% vs prior month. Share 0 points.

  4. 4.Looker

    1.8%

    Held 4th. 93.6K estimated branded searches, -0.45% vs prior month. Share 0 points.

  5. 5.Tableau

    0.15%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Sisense

    0.11%

    Held 6th. 5.5K estimated branded searches, -0.18% vs prior month. Share 0 points.

  7. 7.GoodData

    0.05%

    Held 7th. 2.5K estimated branded searches, -0.81% vs prior month. Share 0 points.

  8. Held 8th. 1.9K estimated branded searches, -20.8% vs prior month. Share 0 points.

Compare search popularity between Looker and its closest rivals

How has branded search demand for Looker changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Looker worldwide fell from 138K to 93.6K.
  • Across the 11 months ending August 2026, Looker fell from 3rd to 4th among business intelligence platforms worldwide.

How did search popularity change for business intelligence platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Sisense worldwide fell 45.2% over 11 measured months, from 10K to 5.5K in August 2026.

  2. Estimated monthly branded searches for GoodData worldwide fell 45.1% over 11 measured months, from 4.5K to 2.5K in August 2026.

  3. Estimated monthly branded searches for Mode Analytics worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

  4. Estimated monthly branded searches for Tableau worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

  5. Estimated monthly branded searches for Looker worldwide fell 32.4% over 11 measured months, from 138K to 93.6K in August 2026.

  6. Estimated monthly branded searches for Power BI worldwide fell 18.2% over 11 measured months, from 2.7M to 2.2M in August 2026.

Where does Looker compete?

Looker is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Business intelligence platforms4th of 81.8%Shown above
Business intelligence tools4th of 63.1%Show ranking
Embedded analytics platforms2nd of 545.4%Show ranking

How is Looker measured?

Brandwave collects information about searches that people make online using Looker’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • looker
  • looker app
  • looker business intelligence
  • looker software

How the Brand Demand Index is measured

Do you work for Looker? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Looker your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.