Brandwave

Embedded analytics platforms:Which brands are most popular in search?

In August 2026, Metabase was the most searched among embedded analytics platforms worldwide, with an estimated 111K branded searches and 53.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Metabase53.8%
  2. Looker45.4%
  3. Cube0.63%
  4. Logi Analytics0.16%
  5. Reveal<0.01%

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Share of SearchLeaderboard

Compare the platforms that add dashboards to other products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among embedded analytics platforms worldwide, by month

Share of Search by month for Metabase, Looker. The figures are in the table below the chart.

View monthly share of search table
MonthMetabaseLookerCubeLogi AnalyticsReveal
Oct 202544.3%55.3%0.29%0.16%0.02%
Nov 202549.3%50.2%0.26%0.17%<0.01%
Dec 202549.4%50.2%0.32%0.14%<0.01%
Jan 202649.2%50.2%0.39%0.17%<0.01%
Feb 202649.1%50.4%0.39%0.17%<0.01%
Mar 202649.2%50.2%0.47%0.14%<0.01%
Apr 202649%50.3%0.57%0.14%0.02%
May 202648.9%50.3%0.71%0.11%<0.01%
Jun 202653.6%45.5%0.77%0.13%<0.01%
Jul 202653.7%45.6%0.63%0.13%<0.01%
Aug 202653.8%45.4%0.63%0.16%<0.01%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Metabase

    53.8%

    Held 1st. 111K estimated branded searches, +0.2% vs prior month. Share +0.1 points.

  2. 2.Looker

    45.4%

    Held 2nd. 93.6K estimated branded searches, -0.45% vs prior month. Share -0.2 points.

  3. 3.Cube

    0.63%

    Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 320 estimated branded searches, +23.1% vs prior month. Share 0 points.

  5. 5.Reveal

    <0.01%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among embedded analytics platforms worldwide?

In August 2026, Metabase was the most searched among embedded analytics platforms worldwide, with an estimated 111K branded searches and 53.8% estimated Share of Search within this set. Looker is in 2nd place, 8.4 percentage points behind at 45.4% Share of Search.

Global embedded analytics platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Metabase44.3% → 53.8%53.8%Aug 202644.3%Oct 20252nd → 1st
Looker55.3% → 45.4%55.3%Oct 202545.4%Aug 20261st → 2nd
Cube0.29% → 0.63%0.77%Jun 20260.26%Nov 20253rd
Logi Analytics0.16%0.17%Nov 20250.11%May 20264th
Reveal0.02% → <0.01%0.02%Apr 2026<0.01%Jan 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Metabase’s estimated Share of Search among embedded analytics platforms worldwide increased from 44.3% to 53.8%.
  • Across the 11 months ending August 2026, Looker’s estimated Share of Search among embedded analytics platforms worldwide decreased from 55.3% to 45.4%.
  • Across the 11 months ending August 2026, Metabase rose from 2nd to 1st among embedded analytics platforms worldwide.
  • Across the 11 months ending August 2026, Looker fell from 1st to 2nd among embedded analytics platforms worldwide.
  • Across the 11 months ending August 2026, Cube, Logi Analytics and Reveal held steady: their estimated Share of Search among embedded analytics platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for embedded analytics platforms worldwide in August 2026?

  1. Metabase’s estimated Share of Search among embedded analytics platforms worldwide has gained ground for 3 months in a row, from 48.9% to 53.8% in August 2026.

  2. Estimated monthly branded searches for Cube worldwide rose 80.6% over 11 measured months, from 720 to 1.3K in August 2026.

  3. Estimated monthly branded searches for Reveal worldwide fell 75% over 11 measured months, from 40 to 10 in August 2026.

  4. Estimated monthly branded searches for Looker worldwide fell 32.4% over 11 measured months, from 138K to 93.6K in August 2026.

  5. Estimated monthly branded searches for Logi Analytics worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.

How the Brand Demand Index is measured

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