Cube vs Looker:Which is more popular by branded search?
In August 2026, Looker had more branded searches than Cube among embedded analytics platforms worldwide. Looker was estimated to have 93.6K branded searches compared to Cube’s 1.3K, and held a 45.4% Share of Search versus Cube’s 0.63%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Cube or Looker?
Compare the platforms that add dashboards to other products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Looker, Cube. The figures are in the table below the chart.
View monthly share of search table
| Month | Metabase | Looker | Cube | Logi Analytics | Reveal |
|---|---|---|---|---|---|
| Oct 2025 | 44.3% | 55.3% | 0.29% | 0.16% | 0.02% |
| Nov 2025 | 49.3% | 50.2% | 0.26% | 0.17% | <0.01% |
| Dec 2025 | 49.4% | 50.2% | 0.32% | 0.14% | <0.01% |
| Jan 2026 | 49.2% | 50.2% | 0.39% | 0.17% | <0.01% |
| Feb 2026 | 49.1% | 50.4% | 0.39% | 0.17% | <0.01% |
| Mar 2026 | 49.2% | 50.2% | 0.47% | 0.14% | <0.01% |
| Apr 2026 | 49% | 50.3% | 0.57% | 0.14% | 0.02% |
| May 2026 | 48.9% | 50.3% | 0.71% | 0.11% | <0.01% |
| Jun 2026 | 53.6% | 45.5% | 0.77% | 0.13% | <0.01% |
| Jul 2026 | 53.7% | 45.6% | 0.63% | 0.13% | <0.01% |
| Aug 2026 | 53.8% | 45.4% | 0.63% | 0.16% | <0.01% |
| Sep 2026 | — | — | — | — | — |
How has the Cube and Looker comparison changed over the last 12 months?
3 findings
- Looker was ahead of Cube in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cube’s estimated Share of Search among embedded analytics platforms worldwide moved from 0.29% to 0.63%, and its estimated monthly branded searches moved from 720 to 1.3K.
- Across the 11 months ending August 2026, Looker’s estimated Share of Search among embedded analytics platforms worldwide moved from 55.3% to 45.4%, and its estimated monthly branded searches moved from 138K to 93.6K.
How did search popularity change for embedded analytics platforms worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Cube’s and Looker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.