How popular isDescript?
In September 2026, people searched for Descript by name about 308,000 times worldwide, an 18.6% decrease from the previous year. These searches made up 4.4% of all global screen recording software searches, placing Descript third out of 12 brands. When we asked both ChatGPT and Google AI Overviews about screen recording software, Descript appeared in two of the five answers and was the seventh most recommended of the 12.
Descript is the third most searched of 12 competitors and the seventh most recommended in AI answers.
OBS StudioShare of searches 70.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
ClipchampShare of searches 14.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 9th
DescriptShare of searches 4.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
ZightShare of searches 2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
LoomShare of searches 1.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
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Top screen recording software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Descript was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Descript is the seventh most recommended of the 12.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- OBS Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Loom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Screen Studio4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ScreenPal3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Clipchamp2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Descript2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Camtasia2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Snagit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ScreenRec2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tella1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about screen recording software
5 answers
Asked ChatGPT
“Which screen recording software should I use?”
Asked ChatGPT
“What are the best screen recording software options?”
Asked ChatGPT
“What's the best screen recording software for team demos?”
Searched Google, AI Overview
“screen recording software”
Searched Google, AI Overview
“record screen software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Which screen recording software compete with Descript?
Share of searches by month for OBS Studio, Clipchamp, Descript, Zight. The figures are in the table below the chart.
View monthly share of searches table
| Month | OBS Studio | Clipchamp | Descript | Zight | Loom | ScreenPal | Screencastify | Camtasia | Snagit | Screen Studio | ScreenRec | Tella |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.4% | 20.4% | 5% | 0.54% | 1.4% | 1.7% | 1.9% | 1.5% | 1.2% | 0.37% | 0.45% | 0.03% |
| Nov 2025 | 67.9% | 19.2% | 4.7% | 0.44% | 1.4% | 1.7% | 1.4% | 1.4% | 1.2% | 0.35% | 0.42% | 0.05% |
| Dec 2025 | 71.3% | 16.4% | 4% | 0.46% | 1.6% | 1.6% | 1.5% | 1.2% | 0.99% | 0.36% | 0.44% | 0.03% |
| Jan 2026 | 74.1% | 13.6% | 4.1% | 0.57% | 1.6% | 1.6% | 1.3% | 1.2% | 1% | 0.37% | 0.45% | 0.04% |
| Feb 2026 | 70.3% | 14.4% | 5.3% | 1.1% | 2% | 1.5% | 1.7% | 1.3% | 1.3% | 0.48% | 0.58% | 0.05% |
| Mar 2026 | 66.4% | 16.4% | 5% | 2.3% | 2.6% | 1.8% | 1.5% | 1.5% | 1.2% | 0.67% | 0.55% | 0.06% |
| Apr 2026 | 68.8% | 15.5% | 4.7% | 2.2% | 2.4% | 1.8% | 1.4% | 1.1% | 0.94% | 0.63% | 0.51% | 0.08% |
| May 2026 | 67.8% | 16.8% | 4.1% | 2.4% | 2.3% | 1.5% | 1.7% | 1.2% | 1% | 0.56% | 0.46% | 0.08% |
| Jun 2026 | 73% | 15% | 3.7% | 1.7% | 2% | 0.98% | 0.9% | 0.91% | 0.91% | 0.5% | 0.33% | 0.04% |
| Jul 2026 | 70.1% | 15.5% | 4.7% | 2.2% | 2.6% | 1.2% | 0.68% | 1.1% | 0.94% | 0.63% | 0.42% | 0.05% |
| Aug 2026 | 69.6% | 15.7% | 4.7% | 2.2% | 2.1% | 1.4% | 0.98% | 1.2% | 0.95% | 0.64% | 0.43% | 0.06% |
| Sep 2026 | 70.7% | 14.7% | 4.4% | 2% | 1.9% | 1.9% | 1.4% | 1.1% | 1.1% | 0.49% | 0.4% | 0.04% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.7% | 4.8M | +8.5% | +1 points | |
| 2, held 2nd | 14.7% | 1M | 0% | -1 points | |
| 3, held 3rd | 4.4% | 301K | 0% | -0.3 points | |
| 4, held 4th | 2% | 140K | +0.56% | -0.1 points | |
| 5, held 5th | 1.9% | 129K | -3.6% | -0.2 points | |
| 6, held 6th | 1.9% | 126K | +37.9% | +0.4 points | |
| 7, moved from 8th to 7th | 1.4% | 92K | +47.3% | +0.4 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 1.1% | 74K | 0% | -0.1 pointsmoved from 7th to 8th | |
| 9, held 9th | 1.1% | 74K | +22.3% | +0.1 points | |
| 10, held 10th | 0.49% | 33.1K | -18.3% | -0.2 points | |
| 11, held 11th | 0.4% | 27.1K | 0% | 0 points | |
| 12, held 12th | 0.04% | 2.8K | -22% | 0 points |
70.7%
Held 1st. 4.8M estimated branded searches, +8.5% vs prior month. Share +1 points.
14.7%
Held 2nd. 1M estimated branded searches, 0% vs prior month. Share -1 points.
3.
Descript4.4%
Held 3rd. 301K estimated branded searches, 0% vs prior month. Share -0.3 points.
4.
Zight2%
Held 4th. 140K estimated branded searches, +0.56% vs prior month. Share -0.1 points.
5.
Loom1.9%
Held 5th. 129K estimated branded searches, -3.6% vs prior month. Share -0.2 points.
1.9%
Held 6th. 126K estimated branded searches, +37.9% vs prior month. Share +0.4 points.
1.4%
Moved from 8th to 7th. 92K estimated branded searches, +47.3% vs prior month. Share +0.4 points.
8.
Camtasia1.1%
Moved from 7th to 8th. 74K estimated branded searches, 0% vs prior month. Share -0.1 points.
9.
Snagit1.1%
Held 9th. 74K estimated branded searches, +22.3% vs prior month. Share +0.1 points.
0.49%
Held 10th. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.2 points.
11.
ScreenRec0.4%
Held 11th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
12.
Tella0.04%
Held 12th. 2.8K estimated branded searches, -22% vs prior month. Share 0 points.
Compare popularity between Descript and its closest rivals
Every comparison with Descript
59 comparisons
- Descript vs Otter
- Descript vs TurboScribe
- Adobe Premiere Pro vs Descript
- CapCut vs Descript
- Clipchamp vs Descript
- DaVinci Resolve vs Descript
- Audacity vs Descript
- Descript vs GarageBand
- Descript vs Logic Pro
- Descript vs InVideo
- Descript vs Opus Clip
- Descript vs Runway
- Descript vs VEED
- Descript vs Filmora
- Descript vs Final Cut Pro
- Descript vs OBS Studio
- Descript vs StreamYard
- Descript vs VITAC
- Descript vs Kapwing
- Descript vs Zight
- Descript vs iMovie
- Descript vs TranscribeMe
- Descript vs Loom
- Descript vs ScreenPal
- Descript vs Fireflies.ai
- Auphonic vs Descript
- Descript vs GoTranscript
- Descript vs Reaper
- Descript vs Screencastify
- Descript vs Whisper
- Descript vs Happy Scribe
- Adobe Audition vs Descript
- Camtasia vs Descript
- Descript vs Snagit
- Descript vs Klap
- Descript vs Submagic
- Descript vs Sonix
- Descript vs Vizard
- Descript vs Rev
- Descript vs Screen Studio
- Descript vs ScreenRec
- Descript vs Zencastr
- Descript vs Trint
- Descript vs Repurpose.io
- 3Play Media vs Descript
- Cleanfeed vs Descript
- Descript vs Verbit
- Castmagic vs Descript
- Descript vs Tella
- Buffer vs Descript
- CaptionMax vs Descript
- Alitu vs Descript
- Descript vs Munch
- Descript vs Quuu
- Descript vs Riverside
- Boomcaster vs Descript
- Descript vs Lately
- Descript vs Hindenburg
- Descript vs Missinglettr
How has branded search demand for Descript changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Descript worldwide fell from 379K to 308K.
- Across the 12 months ending September 2026, Descript’s share of searches among screen recording software worldwide decreased from 5% to 4.4%.
- Across the 12 months ending September 2026, Descript’s share of searches among screen recording software worldwide peaked at 5.3% in February 2026 and was lowest at 3.7% in June 2026.
How did search popularity change for screen recording software worldwide in September 2026?
6 changes
In September 2026, OBS Studio gained share of searches among screen recording software worldwide, from 69.6% to 70.7%.
In September 2026, Clipchamp lost share of searches among screen recording software worldwide, from 15.7% to 14.7%.
ScreenPal’s share of searches among screen recording software worldwide has gained ground for 3 months in a row, from 0.98% to 1.9% in September 2026.
In September 2026, Screencastify rose from 8th to 7th among screen recording software worldwide.
In September 2026, Camtasia fell from 7th to 8th among screen recording software worldwide.
Estimated monthly branded searches for Zight worldwide rose 248.6% over 12 measured months, from 40K to 140K in September 2026.
How are Descript’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Descript’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- descript
- descript app
- descript audio transcription
- descript software
- descript transcribe
- descript transcription
- descript video editor
Do you work for Descript? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Descript compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Video editing software | 5th of 8 | 1.2% | Show ranking |
| AI video editing tools | 6th of 6 | 1.3% | Show ranking |
| Online video editing platforms | 5th of 6 | 1.3% | Show ranking |
| Clip editing tools | 4th of 5 | 1.4% | Show ranking |
| Screen recording software | 3rd of 12 | 4.4% | Shown above |
| Podcast editing software | 4th of 10 | 11.6% | Show ranking |
| Audio editing software | 4th of 6 | 12% | Show ranking |
| Podcast production software | 3rd of 7 | 14.7% | Show ranking |
| Audio and video transcription platforms | 3rd of 7 | 16.3% | Show ranking |
| Closed captioning services | 2nd of 6 | 19.6% | Show ranking |
| AI clipping tools | 2nd of 6 | 21.7% | Show ranking |
| Video repurposing tools | 2nd of 5 | 22.9% | Show ranking |
| Transcription services | 2nd of 8 | 24.7% | Show ranking |
| Content repurposing platforms | 2nd of 8 | 25.1% | Show ranking |
| Caption and subtitle tools | 3rd of 7 | 25.6% | Show ranking |
| Transcription services | 2nd of 8 | 31.5% | Show ranking |
| Remote podcast recording platforms | 2nd of 7 | 42.5% | Show ranking |
Is Descript your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.