Brandwave

How popular isFinal Cut Pro in search?

In August 2026, there were an estimated 135K branded searches for Final Cut Pro worldwide which is down 32.8% over the last 11 months. Final Cut Pro holds 0.68% estimated Share of Search among video editing software worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. CapCut86.7%
  2. DaVinci Resolve9.2%
  3. Filmora1.9%
  4. Adobe Premiere Pro1.5%
  5. Final Cut Pro0.68%
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Which video editing software compete with Final Cut Pro?

Final Cut Pro against video editing software worldwide, by month

Share of Search by month for CapCut, DaVinci Resolve, Final Cut Pro. The figures are in the table below the chart.

View monthly share of search table
MonthCapCutDaVinci ResolveFilmoraAdobe Premiere ProFinal Cut Pro
Oct 202585.5%9.2%2.8%1.5%1%
Nov 202585.5%9.2%2.8%1.5%1%
Dec 202588.3%7.8%1.9%1.3%0.7%
Jan 202687.6%7.7%2.3%1.3%1%
Feb 202687.5%7.7%2.3%1.6%0.85%
Mar 202688.4%7.8%1.9%1%0.86%
Apr 202686.4%9.3%2.3%1.3%0.69%
May 202688.6%7.8%1.9%1%0.58%
Jun 202686.1%9.2%2.3%1.5%0.83%
Jul 202688%7.7%2.3%1.3%0.7%
Aug 202686.7%9.2%1.9%1.5%0.68%
Sep 2026—————
  1. 1.CapCut

    86.7%

    Held 1st. 17.1M estimated branded searches, +0.59% vs prior month. Share -1.3 points.

  2. Held 2nd. 1.8M estimated branded searches, +22% vs prior month. Share +1.5 points.

  3. 3.Filmora

    1.9%

    Held 3rd. 368K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  4. Held 4th. 301K estimated branded searches, +22.4% vs prior month. Share +0.3 points.

  5. Held 5th. 135K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Final Cut Pro and its closest rivals

How has branded search demand for Final Cut Pro changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Final Cut Pro worldwide fell from 201K to 135K.
  • Across the 11 months ending August 2026, Final Cut Pro’s estimated Share of Search among video editing software worldwide held steady, from 1% to 0.68%.

How did search popularity change for video editing software worldwide in August 2026?

  1. In August 2026, DaVinci Resolve gained estimated Share of Search among video editing software worldwide, from 7.7% to 9.2%.

  2. In August 2026, CapCut lost estimated Share of Search among video editing software worldwide, from 88% to 86.7%.

  3. Estimated monthly branded searches for Filmora worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.

  4. Estimated monthly branded searches for Final Cut Pro worldwide fell 32.8% over 11 measured months, from 201K to 135K in August 2026.

Where does Final Cut Pro compete?

Final Cut Pro is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Video editing software5th of 50.68%Shown above
Video production software3rd of 55.7%Show ranking

How is Final Cut Pro measured?

Brandwave collects information about searches that people make online using Final Cut Pro’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • final cut pro

How the Brand Demand Index is measured

Who owns Final Cut Pro?

Final Cut Pro is owned by Apple. Brandwave also tracks Pixelmator, AirPods, Apple Maps, Apple Music, Apple Podcasts, Apple TV 4K, Apple Watch, GarageBand, iCloud, Keynote and Logic Pro, owned by the same company, worldwide.

Do you work for Final Cut Pro? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is Final Cut Pro your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.