How popular isFinal Cut Pro in search?
In August 2026, there were an estimated 135K branded searches for Final Cut Pro worldwide which is down 32.8% over the last 11 months. Final Cut Pro holds 5.7% estimated Share of Search among video production software worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
DaVinci Resolve76.9%Adobe Premiere Pro12.7%
Final Cut Pro5.7%Scratch4.6%
- Baselight0.1%
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Which video production software compete with Final Cut Pro?
Share of Search by month for DaVinci Resolve, Adobe Premiere Pro, Final Cut Pro, Scratch. The figures are in the table below the chart.
View monthly share of search table
| Month | DaVinci Resolve | Adobe Premiere Pro | Final Cut Pro | Scratch | Baselight |
|---|---|---|---|---|---|
| Oct 2025 | 72.2% | 11.9% | 7.9% | 7.9% | 0.11% |
| Nov 2025 | 73.2% | 12% | 8% | 6.6% | 0.14% |
| Dec 2025 | 76% | 12.5% | 6.8% | 4.6% | 0.12% |
| Jan 2026 | 71.9% | 11.8% | 9.7% | 6.5% | 0.11% |
| Feb 2026 | 70.3% | 14.1% | 7.7% | 7.7% | 0.14% |
| Mar 2026 | 69.1% | 9.3% | 7.6% | 13.9% | 0.11% |
| Apr 2026 | 68.7% | 9.2% | 5.1% | 16.9% | 0.11% |
| May 2026 | 72.8% | 9.8% | 5.4% | 12% | 0.12% |
| Jun 2026 | 71.9% | 11.8% | 6.5% | 9.7% | 0.09% |
| Jul 2026 | 75.2% | 12.3% | 6.8% | 5.5% | 0.12% |
| Aug 2026 | 76.9% | 12.7% | 5.7% | 4.6% | 0.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.9% | 1.8M | +22% | +1.7 points | |
| 2, held 2nd | 12.7% | 301K | +22.4% | +0.3 points | |
| 3, held 3rd | 5.7% | 135K | 0% | -1.1 points | |
| 4, held 4th | 4.6% | 110K | 0% | -0.9 points | |
| 5, held 5th | 0.1% | 2.4K | 0% | 0 points |
76.9%
Held 1st. 1.8M estimated branded searches, +22% vs prior month. Share +1.7 points.
12.7%
Held 2nd. 301K estimated branded searches, +22.4% vs prior month. Share +0.3 points.
5.7%
Held 3rd. 135K estimated branded searches, 0% vs prior month. Share -1.1 points.
4.
4.6%
Held 4th. 110K estimated branded searches, 0% vs prior month. Share -0.9 points.
0.1%
Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Final Cut Pro and its closest rivals
How has branded search demand for Final Cut Pro changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Final Cut Pro worldwide fell from 201K to 135K.
- Across the 11 months ending August 2026, Final Cut Pro’s estimated Share of Search among video production software worldwide decreased from 7.9% to 5.7%.
- Across the 11 months ending August 2026, Final Cut Pro’s estimated Share of Search among video production software worldwide peaked at 9.7% in January 2026 and was lowest at 5.1% in April 2026.
How did search popularity change for video production software worldwide in August 2026?
5 changes
In August 2026, DaVinci Resolve gained estimated Share of Search among video production software worldwide, from 75.2% to 76.9%.
In August 2026, Final Cut Pro lost estimated Share of Search among video production software worldwide, from 6.8% to 5.7%.
In August 2026, Scratch lost estimated Share of Search among video production software worldwide, from 5.5% to 4.6%.
Adobe Premiere Pro’s estimated Share of Search among video production software worldwide has gained ground for 3 months in a row, from 9.8% to 12.7% in August 2026.
Estimated monthly branded searches for Baselight worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.
Where does Final Cut Pro compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Video editing software | 5th of 5 | 0.68% | Show ranking |
| Video production software | 3rd of 5 | 5.7% | Shown above |
How is Final Cut Pro measured?
Brandwave collects information about searches that people make online using Final Cut Pro’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- final cut pro
Who owns Final Cut Pro?
Final Cut Pro is owned by Apple. Brandwave also tracks Pixelmator, AirPods, Apple Maps, Apple Music, Apple Podcasts, Apple TV 4K, Apple Watch, GarageBand, 
iCloud, Keynote and Logic Pro, owned by the same company, worldwide.
Do you work for Final Cut Pro? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Final Cut Pro your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.