How popular isMac mini?
In September 2026, people searched for Mac mini by name about 1.5 million times worldwide, an 82.3% increase from the previous year. These searches made up 76.2% of all global mini PC brand searches, placing Mac mini first out of nine brands. When we asked both ChatGPT and Google AI Overviews about mini PC brands, Mac mini appeared in all answers and was the third most recommended of the nine.
Mac mini is the most searched of 9 competitors and the third most recommended in AI answers.
Mac miniShare of searches 76.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
MinisforumShare of searches 6.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
GEEKOMShare of searches 4.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
GMKtecShare of searches 4.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
BeelinkShare of searches 3.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Follow Mac mini and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top mini PC brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Mac mini appeared in all five answers. Mac mini is the third most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Mac mini5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Minisforum5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- GMKtec4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- GEEKOM3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Beelink2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ASUS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lenovo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ACEMAGIC0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Khadas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about mini PC brands
5 answers
Asked ChatGPT
“Which mini PC should I buy?”
Asked ChatGPT
“What are the best mini PC brands?”
Asked ChatGPT
“What's the best mini PC for a home office?”
Searched Google, AI Overview
“mini pc”
Searched Google, AI Overview
“mini computer”
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Which mini PC brands compete with Mac mini?
Share of searches by month for Mac mini, Minisforum, GEEKOM, GMKtec, Beelink, ACEMAGIC. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mac mini | Minisforum | GEEKOM | GMKtec | Beelink | ACEMAGIC | ASUS | Lenovo | Khadas |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.1% | 10.4% | 8.4% | 5.7% | 6.9% | 2.5% | 2.5% | 0.28% | 0.15% |
| Nov 2025 | 60.9% | 12.2% | 8.1% | 6.7% | 6.7% | 3% | 2% | 0.27% | 0.14% |
| Dec 2025 | 62.8% | 12.6% | 6.9% | 6.9% | 5.6% | 2.5% | 2.1% | 0.34% | 0.18% |
| Jan 2026 | 72% | 9.7% | 5.3% | 4.4% | 4.4% | 2% | 1.6% | 0.39% | 0.21% |
| Feb 2026 | 83% | 5% | 3.4% | 2.7% | 3.4% | 1.2% | 1% | 0.24% | 0.13% |
| Mar 2026 | 80.5% | 5.9% | 4% | 3.3% | 3.3% | 1.5% | 1.2% | 0.29% | 0.11% |
| Apr 2026 | 80.2% | 5.9% | 4% | 3.2% | 3.2% | 1.8% | 1.2% | 0.35% | 0.13% |
| May 2026 | 80.3% | 5.9% | 4% | 3.2% | 3.2% | 1.4% | 1.2% | 0.43% | 0.35% |
| Jun 2026 | 74.1% | 8.2% | 4.5% | 4.5% | 3.7% | 1.6% | 2% | 0.6% | 0.74% |
| Jul 2026 | 71.7% | 7.9% | 5.3% | 5.3% | 4.3% | 1.9% | 1.9% | 1.1% | 0.58% |
| Aug 2026 | 76.3% | 6.9% | 4.6% | 4.6% | 3.1% | 2.1% | 1.4% | 0.75% | 0.34% |
| Sep 2026 | 76.2% | 6.9% | 4.6% | 4.6% | 3.1% | 2.5% | 1.4% | 0.61% | 0.18% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.2% | 1.5M | 0% | -0.1 points | |
| 2, held 2nd | 6.9% | 135K | 0% | 0 points | |
| 3, held 3rd | 4.6% | 90.5K | 0% | 0 points | |
| 4, held 4th | 4.6% | 90.5K | 0% | 0 points | |
| 5, held 5th | 3.1% | 60.5K | 0% | 0 points | |
| 6, held 6th | 2.5% | 49.5K | +22.2% | +0.5 points | |
| 7, held 7th | 1.4% | 27.1K | 0% | 0 points | |
| 8, held 8th | 0.61% | 12.1K | -18.2% | -0.1 points | |
| 9, held 9th | 0.18% | 3.6K | -45.5% | -0.2 points |
1.
Mac mini76.2%
Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share -0.1 points.
6.9%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share 0 points.
3.
GEEKOM4.6%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.
GMKtec4.6%
Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Beelink3.1%
Held 5th. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
6.
ACEMAGIC2.5%
Held 6th. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.5 points.
7.
ASUS1.4%
Held 7th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
8.
Lenovo0.61%
Held 8th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
9.
Khadas0.18%
Held 9th. 3.6K estimated branded searches, -45.5% vs prior month. Share -0.2 points.
ASUS and Lenovo sell other things too, so only their searches that name this product count here, like “asus nuc”.
Compare popularity between Mac mini and its closest rivals
Every comparison with Mac mini
8 comparisons
How has branded search demand for Mac mini changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mac mini worldwide rose from 823K to 1.5M.
- Across the 12 months ending September 2026, Mac mini’s share of searches among mini PC brands worldwide increased from 63.1% to 76.2%.
- Across the 12 months ending September 2026, Mac mini’s share of searches among mini PC brands worldwide peaked at 83% in February 2026 and was lowest at 60.9% in November 2025.
How did search popularity change for mini PC brands worldwide in September 2026?
6 changes
ACEMAGIC’s share of searches among mini PC brands worldwide has gained ground for 3 months in a row, from 1.6% to 2.5% in September 2026.
Minisforum’s share of searches among mini PC brands worldwide has lost ground for 3 months in a row, from 8.2% to 6.9% in September 2026.
ASUS’s share of searches among mini PC brands worldwide has lost ground for 3 months in a row, from 2% to 1.4% in September 2026.
Khadas’ share of searches among mini PC brands worldwide has lost ground for 3 months in a row, from 0.74% to 0.18% in September 2026.
Estimated monthly branded searches for Lenovo worldwide rose 236.1% over 12 measured months, from 3.6K to 12.1K in September 2026.
Estimated monthly branded searches for Mac mini worldwide rose 82.3% over 12 measured months, from 823K to 1.5M in September 2026.
How are Mac mini’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Mac mini’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- mac mini
Who owns Mac mini?
Mac mini is owned by Apple. Brandwave also tracks Pixelmator, Apple AirPods, Apple AirTag, Apple Books, Apple iPad, Apple iPhone, Apple MacBook, Apple MagSafe, Apple Mail, Apple Maps, Apple Music, Apple Passwords, Apple Podcasts, Apple Podcasts Subscriptions, Apple Reminders, Apple Screen Time, Apple TV 4K, Apple Vision Pro, Apple Watch, FaceTime, Final Cut Pro, Find My, GarageBand, 
iCloud, iMovie, iWork, Keynote, Logic Pro, Safari and 
Xcode Cloud, owned by the same company, worldwide.
Do you work for Mac mini? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Mac mini your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.