How popular isFaceTime?
In September 2026, people searched for FaceTime by name about 368,000 times worldwide, a 33.1% decrease from the previous year. These searches made up 1.6% of all global video conferencing platform searches, placing FaceTime fourth out of nine platforms. When we asked both ChatGPT and Google AI Overviews about video conferencing platforms, FaceTime did not appear in any of the answers.
FaceTime is the fourth most searched of 9 competitors and not listed in any AI answer.
Google MeetShare of searches 70.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
Microsoft TeamsShare of searches 22.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
WebexShare of searches 2.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
FaceTimeShare of searches 1.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Jitsi MeetShare of searches 1.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
Follow FaceTime and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top video conferencing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, FaceTime did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Zoom1st
Microsoft Teams2nd
Google Meet3rd
Webex4th
Jitsi Meet5th
Whereby6th
FaceTime–- BlueJeans–
GoTo Meeting–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Microsoft Teams5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Meet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Webex4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zoom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jitsi Meet2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Whereby1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
FaceTime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- BlueJeans0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
GoTo Meeting0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about video conferencing platforms
5 answers
Asked ChatGPT
“Which video conferencing platform should I use?”
Asked ChatGPT
“What are the best video conferencing platforms?”
Asked ChatGPT
“What's the best video conferencing platform for a remote team?”
Searched Google, AI Overview
“video conferencing platform”
Searched Google, AI Overview
“team video calls”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Which video conferencing platforms compete with FaceTime?
Share of searches by month for Google Meet, Microsoft Teams, Webex, FaceTime. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Meet | Microsoft Teams | Webex | FaceTime | Jitsi Meet | BlueJeans | GoTo Meeting | Zoom | Whereby |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 68.7% | 23.1% | 3.1% | 2.3% | 1.9% | 0.82% | 0.04% | <0.01% | <0.01% |
| Nov 2025 | 65.4% | 25.4% | 3.6% | 2.6% | 2% | 0.96% | 0.05% | <0.01% | <0.01% |
| Dec 2025 | 71.9% | 18.8% | 3.2% | 2.9% | 2% | 1.1% | 0.03% | <0.01% | <0.01% |
| Jan 2026 | 68.7% | 22% | 3.8% | 2.7% | 1.9% | 0.82% | 0.04% | <0.01% | <0.01% |
| Feb 2026 | 68.8% | 22% | 3.1% | 3.4% | 1.9% | 0.83% | 0.04% | <0.01% | <0.01% |
| Mar 2026 | 69.3% | 22.1% | 3.1% | 2.8% | 1.9% | 0.68% | 0.03% | <0.01% | <0.01% |
| Apr 2026 | 73.4% | 19.2% | 3.3% | 1.6% | 1.7% | 0.72% | 0.03% | <0.01% | <0.01% |
| May 2026 | 72.1% | 19.8% | 3.3% | 1.9% | 2% | 0.86% | 0.03% | <0.01% | <0.01% |
| Jun 2026 | 73% | 19% | 3.3% | 1.9% | 2% | 0.71% | 0.03% | <0.01% | <0.01% |
| Jul 2026 | 73.2% | 19.1% | 3.3% | 2% | 1.7% | 0.72% | 0.03% | <0.01% | <0.01% |
| Aug 2026 | 72.8% | 19.9% | 2.7% | 1.9% | 1.6% | 0.87% | 0.03% | <0.01% | <0.01% |
| Sep 2026 | 70.9% | 22.6% | 2.6% | 1.6% | 1.5% | 0.7% | 0.03% | <0.01% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.9% | 16.8M | +21.5% | -1.9 points | |
| 2, held 2nd | 22.6% | 5.4M | +41.5% | +2.7 points | |
| 3, held 3rd | 2.6% | 619K | +19.1% | -0.1 points | |
| 4, held 4th | 1.6% | 368K | 0% | -0.4 points | |
| 5, held 5th | 1.5% | 356K | +14.5% | -0.1 points | |
| 6, held 6th | 0.7% | 165K | 0% | -0.2 points | |
| 7, held 7th | 0.03% | 6.6K | +22.2% | 0 points | |
| 8, held 8th | <0.01% | 790 | -13.2% | 0 points | |
| 9, held 9th | <0.01% | 90 | -10% | 0 points |
70.9%
Held 1st. 16.8M estimated branded searches, +21.5% vs prior month. Share -1.9 points.
22.6%
Held 2nd. 5.4M estimated branded searches, +41.5% vs prior month. Share +2.7 points.
3.
Webex2.6%
Held 3rd. 619K estimated branded searches, +19.1% vs prior month. Share -0.1 points.
4.
FaceTime1.6%
Held 4th. 368K estimated branded searches, 0% vs prior month. Share -0.4 points.
1.5%
Held 5th. 356K estimated branded searches, +14.5% vs prior month. Share -0.1 points.
0.7%
Held 6th. 165K estimated branded searches, 0% vs prior month. Share -0.2 points.
0.03%
Held 7th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.
8.
Zoom<0.01%
Held 8th. 790 estimated branded searches, -13.2% vs prior month. Share 0 points.
9.
Whereby<0.01%
Held 9th. 90 estimated branded searches, -10% vs prior month. Share 0 points.
Compare popularity between FaceTime and its closest rivals
Every comparison with FaceTime
8 comparisons
How has branded search demand for FaceTime changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for FaceTime worldwide fell from 550K to 368K.
- Across the 12 months ending September 2026, FaceTime’s share of searches among video conferencing platforms worldwide decreased from 2.3% to 1.6%.
- Across the 12 months ending September 2026, FaceTime’s share of searches among video conferencing platforms worldwide peaked at 3.4% in February 2026 and was lowest at 1.6% in September 2026.
How did search popularity change for video conferencing platforms worldwide in September 2026?
6 changes

In September 2026, Microsoft Teams gained share of searches among video conferencing platforms worldwide, from 19.9% to 22.6%.

In September 2026, Google Meet lost share of searches among video conferencing platforms worldwide, from 72.8% to 70.9%.

Jitsi Meet’s share of searches among video conferencing platforms worldwide has lost ground for 3 months in a row, from 2% to 1.5% in September 2026.

Estimated monthly branded searches for GoTo Meeting worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

Estimated monthly branded searches for FaceTime worldwide fell 33.1% over 12 measured months, from 550K to 368K in September 2026.

Estimated monthly branded searches for Webex worldwide fell 18.5% over 12 measured months, from 759K to 619K in September 2026.
How are FaceTime’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using FaceTime’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- facetime
Who owns FaceTime?
FaceTime is owned by
Apple. Brandwave also tracks
Pixelmator,
Apple AirPods,
Apple AirPods Max,
Apple AirTag, Apple Books,
Apple iPad,
Apple iPhone,
Apple MacBook,
Apple Maps,
Apple Music,
Apple Passwords,
Apple Podcasts, Apple Podcasts Subscriptions, Apple Reminders,
Apple TV 4K,
Apple Vision Pro,
Apple Watch,
Final Cut Pro,
Find My,
GarageBand,
iCloud,
iMovie,
iWork,
Keynote,
Logic Pro,
Safari and
Xcode Cloud, owned by the same company, worldwide.
Do you work for FaceTime? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is FaceTime your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.