Brandwave

How popular isDescript in search?

In August 2026, there were an estimated 350K branded searches for Descript worldwide which is down 10% over the last 11 months. Descript holds 17.5% estimated Share of Search among podcast editing software worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Audacity61.2%
  2. Descript17.5%
  3. GarageBand15.1%
  4. Adobe Audition3.7%
  5. Reaper2.5%
  6. Hindenburg0.02%
Descript website (opens in a new tab)

Follow Descript and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which podcast editing software compete with Descript?

Descript against podcast editing software worldwide, by month

Share of Search by month for Audacity, Descript, GarageBand, Adobe Audition, Reaper. The figures are in the table below the chart.

View monthly share of search table
MonthAudacityDescriptGarageBandAdobe AuditionReaperHindenburg
Oct 202561.4%15.9%15.1%5.5%2%0.02%
Nov 202561.8%16%15.2%4.5%2.5%0.02%
Dec 202558.9%16%17.8%4.4%2.9%0.02%
Jan 202656.8%18.1%17.1%5.1%2.8%0.03%
Feb 202657.2%18.5%17.2%4.2%2.8%0.02%
Mar 202657.3%18.3%17.3%4.3%2.8%0.02%
Apr 202657.5%18%17.3%4.3%2.9%0.02%
May 202659.1%15.8%17.8%4.4%2.9%0.02%
Jun 202661.4%17.2%15.1%3.7%2.5%0.02%
Jul 202657.6%21.1%14.2%4.3%2.9%0.02%
Aug 202661.2%17.5%15.1%3.7%2.5%0.02%
Sep 2026——————

  1. 1.Audacity

    61.2%

    Held 1st. 1.2M estimated branded searches, +22% vs prior month. Share +3.6 points.

  2. 2.Descript

    17.5%

    Held 2nd. 350K estimated branded searches, -4.5% vs prior month. Share -3.6 points.

  3. 3.GarageBand

    15.1%

    Held 3rd. 301K estimated branded searches, +22.4% vs prior month. Share +0.9 points.

  4. 4.Adobe Audition

    3.7%

    Held 4th. 74K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. 5.Reaper

    2.5%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. 6.Hindenburg

    0.02%

    Held 6th. 350 estimated branded searches, +16.7% vs prior month. Share 0 points.

Compare search popularity between Descript and its closest rivals

How has branded search demand for Descript changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Descript worldwide fell from 388K to 350K.
  • Across the 11 months ending August 2026, Descript’s estimated Share of Search among podcast editing software worldwide increased from 15.9% to 17.5%.
  • Across the 11 months ending August 2026, Descript’s estimated Share of Search among podcast editing software worldwide peaked at 21.1% in July 2026 and was lowest at 15.8% in May 2026.

How did search popularity change for podcast editing software worldwide in August 2026?

  1. In August 2026, Audacity gained estimated Share of Search among podcast editing software worldwide, from 57.6% to 61.2%.

  2. In August 2026, GarageBand gained estimated Share of Search among podcast editing software worldwide, from 14.2% to 15.1%.

  3. In August 2026, Descript lost estimated Share of Search among podcast editing software worldwide, from 21.1% to 17.5%.

  4. In August 2026, Adobe Audition lost estimated Share of Search among podcast editing software worldwide, from 4.3% to 3.7%.

  5. Estimated monthly branded searches for Hindenburg worldwide fell 25.5% over 11 measured months, from 470 to 350 in August 2026.

Where does Descript compete?

Descript is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI video editing tools5th of 61.8%Show ranking
Online video editing platforms4th of 51.8%Show ranking
Clip editing tools4th of 51.9%Show ranking
Podcast editing software2nd of 617.5%Shown above
Caption and subtitle tools4th of 520.8%Show ranking
Podcast production software2nd of 521.2%Show ranking
Video repurposing tools2nd of 529.3%Show ranking
Audio and video transcription platforms2nd of 538.7%Show ranking
Podcast editing tools1st of 565.3%Show ranking

How is Descript measured?

Brandwave collects information about searches that people make online using Descript’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • descript
  • descript ai video editor
  • descript app
  • descript audio transcription
  • descript com
  • descript software
  • descript transcribe
  • descript transcription
  • descript video editor

Do you work for Descript? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Descript your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free