Brandwave

How popular is100% in search?

In September 2026, there were an estimated 9.1K branded searches for 100% worldwide which is up 18% over the last 12 months. 100% holds 0.03% estimated Share of Search among glow Sticks brands worldwide and is ranked 7th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Disney+42.9%
  2. Jumbo28.8%
  3. Orange23.7%
  4. MINI3.8%
  5. Giant0.43%
  6. Blue0.28%
  7. 100%0.03%
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Which glow Sticks brands compete with 100%?

100% against glow Sticks brands worldwide, by month

Share of Search by month for Disney+, Jumbo, Orange, MINI, 100%. The figures are in the table below the chart.

View monthly share of search table
MonthDisney+JumboOrangeMINIGiantBlue100%
Oct 202545.6%25.1%25.2%3.4%0.45%0.3%0.02%
Nov 202545.6%25.1%25.2%3.4%0.37%0.35%0.02%
Dec 202543.3%28.9%23.9%3.2%0.35%0.34%0.02%
Jan 202647.8%21.5%26.4%3.5%0.39%0.38%0.02%
Feb 202645.2%24.9%25%4.1%0.45%0.36%0.03%
Mar 202645.6%25.1%25.2%3.3%0.45%0.3%0.04%
Apr 202642.8%28.8%23.6%3.8%0.63%0.29%0.04%
May 202642.8%28.8%23.6%3.8%0.63%0.28%0.04%
Jun 202642.8%28.8%23.7%3.8%0.52%0.28%0.05%
Jul 202642.8%28.8%23.6%3.8%0.52%0.33%0.04%
Aug 202647.8%26.3%21.6%3.5%0.47%0.31%0.03%
Sep 202642.9%28.8%23.7%3.8%0.43%0.28%0.03%
  1. 1.Disney+

    42.9%

    Held 1st. 13.6M estimated branded searches, -18.1% vs prior month. Share -4.9 points.

  2. 2.Jumbo

    28.8%

    Held 2nd. 9.1M estimated branded searches, 0% vs prior month. Share +2.5 points.

  3. 3.Orange

    23.7%

    Held 3rd. 7.5M estimated branded searches, 0% vs prior month. Share +2.1 points.

  4. 4.MINI

    3.8%

    Held 4th. 1.2M estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Giant

    0.43%

    Held 5th. 135K estimated branded searches, -18.2% vs prior month. Share 0 points.

  6. 6.Blue

    0.28%

    Held 6th. 88.8K estimated branded searches, -18.2% vs prior month. Share 0 points.

  7. 7.100%

    0.03%

    Held 7th. 9.1K estimated branded searches, -19.5% vs prior month. Share 0 points.

Compare search popularity between 100% and its closest rivals

Every comparison with 100%

How has branded search demand for 100% changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for 100% worldwide rose from 7.7K to 9.1K.
  • Across the 12 months ending September 2026, 100%’s estimated Share of Search among glow Sticks brands worldwide held steady, from 0.02% to 0.03%.

How did search popularity change for glow Sticks brands worldwide in September 2026?

  1. In September 2026, Jumbo gained estimated Share of Search among glow Sticks brands worldwide, from 26.3% to 28.8%.

  2. In September 2026, Orange gained estimated Share of Search among glow Sticks brands worldwide, from 21.6% to 23.7%.

  3. In September 2026, Disney+ lost estimated Share of Search among glow Sticks brands worldwide, from 47.8% to 42.9%.

  4. Estimated monthly branded searches for 100% worldwide rose 18% over 12 measured months, from 7.7K to 9.1K in September 2026.

  5. Estimated monthly branded searches for Blue worldwide fell 18.2% over 12 measured months, from 109K to 88.8K in September 2026.

  6. Estimated monthly branded searches for Giant worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Where does 100% compete?

100% is ranked in 39 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Raffle Tickets brands5th of 5<0.01%Show ranking
Clothes Pegs brands8th of 80.01%Show ranking
Blackout Blinds brands5th of 60.02%Show ranking
Tie Rack brands4th of 40.02%Show ranking
Key Lock Box brands4th of 40.02%Show ranking
Glow Sticks brands7th of 70.03%Shown above
Almond milk brands7th of 80.03%Show ranking
Wooden Blocks brands6th of 60.04%Show ranking
Motorcycle Gloves brands7th of 80.04%Show ranking
Drain Snake brands6th of 60.05%Show ranking
Rubber Ducks brands5th of 60.05%Show ranking
Puppy Pads brands6th of 80.07%Show ranking
Lycra Fabric brands7th of 70.07%Show ranking
Extension Cord brands3rd of 30.09%Show ranking
Chalk Line brands6th of 70.09%Show ranking
Ball Pit Balls brands3rd of 40.1%Show ranking
Hockey Pucks brands4th of 40.1%Show ranking
Whey protein brands6th of 80.2%Show ranking
Soaker Hose brands6th of 70.21%Show ranking
Projector Screen brands6th of 60.29%Show ranking
Glue Sticks brands5th of 50.31%Show ranking
Fire Hose brands4th of 40.36%Show ranking
Egg Incubator brands4th of 40.4%Show ranking
Blackout Curtains brands5th of 50.47%Show ranking
Key Cabinet brands3rd of 30.49%Show ranking
Beeswax Candles brands5th of 60.55%Show ranking
Roses Bouquet brands4th of 40.57%Show ranking
Mtb Gloves brands6th of 60.64%Show ranking
Argan Oil brands6th of 70.65%Show ranking
Apple Juice brands7th of 70.78%Show ranking
Silk Pillowcase brands5th of 51.1%Show ranking
Oat Bran brands2nd of 41.6%Show ranking
Air Hose brands3rd of 41.8%Show ranking
Dishwasher tablet brands4th of 61.9%Show ranking
Pineapple Juice brands3rd of 32.2%Show ranking
Lanolin Cream brands3rd of 32.2%Show ranking
Sports sunglasses brands5th of 55%Show ranking
Coconut Oil brands3rd of 36.6%Show ranking
Wool Dryer Balls brands3rd of 47.4%Show ranking

How is 100% measured?

Brandwave collects information about searches that people make online using 100%’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • 100% cycling sunglasses
  • 100% eyewear
  • 100% sports sunglasses
  • 100% sunglasses
  • 100percent sunglasses
  • sports sunglasses 100%

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is 100% your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.