100% vs Giant:Which is searched more?
In September 2026, Giant had more branded searches than 100% among glow Sticks brands worldwide. Giant was estimated to have 135K branded searches compared to 100%’s 9.1K, and held a 0.43% Share of Search versus 100%’s 0.03%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, 100% or Giant?
Compare the glow sticks brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Giant, 100%. The figures are in the table below the chart.
View monthly share of search table
| Month | Disney+ | Jumbo | Orange | MINI | Giant | Blue | 100% |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.6% | 25.1% | 25.2% | 3.4% | 0.45% | 0.3% | 0.02% |
| Nov 2025 | 45.6% | 25.1% | 25.2% | 3.4% | 0.37% | 0.35% | 0.02% |
| Dec 2025 | 43.3% | 28.9% | 23.9% | 3.2% | 0.35% | 0.34% | 0.02% |
| Jan 2026 | 47.8% | 21.5% | 26.4% | 3.5% | 0.39% | 0.38% | 0.02% |
| Feb 2026 | 45.2% | 24.9% | 25% | 4.1% | 0.45% | 0.36% | 0.03% |
| Mar 2026 | 45.6% | 25.1% | 25.2% | 3.3% | 0.45% | 0.3% | 0.04% |
| Apr 2026 | 42.8% | 28.8% | 23.6% | 3.8% | 0.63% | 0.29% | 0.04% |
| May 2026 | 42.8% | 28.8% | 23.6% | 3.8% | 0.63% | 0.28% | 0.04% |
| Jun 2026 | 42.8% | 28.8% | 23.7% | 3.8% | 0.52% | 0.28% | 0.05% |
| Jul 2026 | 42.8% | 28.8% | 23.6% | 3.8% | 0.52% | 0.33% | 0.04% |
| Aug 2026 | 47.8% | 26.3% | 21.6% | 3.5% | 0.47% | 0.31% | 0.03% |
| Sep 2026 | 42.9% | 28.8% | 23.7% | 3.8% | 0.43% | 0.28% | 0.03% |
How has the 100% and Giant comparison changed over the last 12 months?
3 findings
- Giant was ahead of 100% in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, 100%’s estimated Share of Search among glow Sticks brands worldwide moved from 0.02% to 0.03%, and its estimated monthly branded searches moved from 7.7K to 9.1K.
- Across the 12 months ending September 2026, Giant’s estimated Share of Search among glow Sticks brands worldwide moved from 0.45% to 0.43%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for glow Sticks brands worldwide in September 2026?
2 changes
Other head-to-heads among glow Sticks brands
How each brand is measured
Brandwave collects information about searches that people make online using 100%’s and Giant’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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