In August 2026, there were an estimated 1.5K branded searches for Trade Assist in New Zealand which is down 42.2% over the last 12 months. Trade Assist holds 33.9% estimated Share of Search among trades and industrial recruitment.
- Estimated monthly branded searches
- 1.5KNew Zealand, August 2026
- Share of Search
- 33.9%among trades and industrial recruitment
- Rank in set
- 1st of 10unchanged from the month before
- Change in demand
- +37%against the month before
Who competes with Trade Assist?Trades and Industrial Recruitment
In August 2026, Trade Assist had 33.9% estimated Share of Search out of ten competitor brands and ranks first. See all trades and industrial recruitment
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 33.9% | 1.5K | +37% | +6.3 points | |
| 2, held 2nd | 20.4% | 890 | +21.9% | +1.7 points | |
| 3, held 3rd | 11% | 480 | -18.6% | -4.1 points | |
| 4, moved from 5th to 4th | 7.3% | 320 | 0% | -0.9 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 6.2% | 270 | -18.2% | -2.3 pointsmoved from 4th to 5th | |
| 6, moved from 7th to 6th | 6.2% | 270 | +42.1% | +1.3 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 4.8% | 210 | -19.2% | -1.9 pointsmoved from 6th to 7th | |
| 8, held 8th | 4.4% | 190 | +26.7% | +0.5 points | |
| 9, held 9th | 3.2% | 140 | 0% | -0.4 points | |
| 10, held 10th | 2.5% | 110 | 0% | -0.3 points |
33.9%
held 1st · 1.5K estimated branded searches · +37% vs prior month · +6.3 points
20.4%
held 2nd · 890 estimated branded searches · +21.9% vs prior month · +1.7 points
11%
held 3rd · 480 estimated branded searches · -18.6% vs prior month · -4.1 points
7.3%
moved from 5th to 4th · 320 estimated branded searches · 0% vs prior month · -0.9 points
6.2%
moved from 4th to 5th · 270 estimated branded searches · -18.2% vs prior month · -2.3 points
6.2%
moved from 7th to 6th · 270 estimated branded searches · +42.1% vs prior month · +1.3 points
4.8%
moved from 6th to 7th · 210 estimated branded searches · -19.2% vs prior month · -1.9 points
4.4%
held 8th · 190 estimated branded searches · +26.7% vs prior month · +0.5 points
held 9th · 140 estimated branded searches · 0% vs prior month · -0.4 points
2.5%
held 10th · 110 estimated branded searches · 0% vs prior month · -0.3 points
Compare Trade Assist head-to-head
Share of Search by month for Trade Assist, Dynamix Recruitment, Tech 5 Recruitment, Unite Recruit, Lynx Recruitment, Apex Recruitment, Techtrade Recruitment, Personnel Touch, Advanced Personnel Recruitment, Mills Recruitment. The figures are in the table below the chart.
View monthly share of search table
| Month | Trade Assist | Dynamix Recruitment | Tech 5 Recruitment | Unite Recruit | Lynx Recruitment | Apex Recruitment | Techtrade Recruitment | Personnel Touch | Advanced Personnel Recruitment | Mills Recruitment |
|---|---|---|---|---|---|---|---|---|---|---|
| Sep 2025 | 43.2% | 12.3% | 12.2% | 5.4% | 12.3% | 5.6% | 3.5% | 2% | 1.5% | 1.9% |
| Oct 2025 | 35.6% | 18.5% | 12.3% | 8.1% | 10.2% | 5.6% | 3.5% | 1.9% | 2.3% | 1.9% |
| Nov 2025 | 36.5% | 18.4% | 13.1% | 8.8% | 8.9% | 4.7% | 3.8% | 2% | 2% | 1.6% |
| Dec 2025 | 36.7% | 26.6% | 10.3% | 5.5% | 6.9% | 4.5% | 4.5% | 2.1% | 1.8% | 1.1% |
| Jan 2026 | 40.9% | 20.2% | 9.6% | 5.2% | 8% | 5.4% | 2.8% | 2.4% | 2.2% | 3.4% |
| Feb 2026 | 37% | 15.7% | 10.3% | 6.9% | 7.1% | 7.1% | 5.6% | 3.7% | 3% | 3.7% |
| Mar 2026 | 32.8% | 16.7% | 11% | 6% | 11.2% | 6.2% | 6% | 3.6% | 2.6% | 3.9% |
| Apr 2026 | 26.1% | 21.1% | 14% | 6.2% | 9.5% | 7.8% | 6.2% | 3.6% | 2.1% | 3.3% |
| May 2026 | 31.3% | 19.6% | 13% | 5.7% | 7.3% | 7% | 5.7% | 4.2% | 2.4% | 3.7% |
| Jun 2026 | 27% | 21.3% | 14.1% | 6.2% | 7.9% | 8.1% | 6.2% | 3.6% | 3.3% | 2.2% |
| Jul 2026 | 27.7% | 18.7% | 15.1% | 8.2% | 8.5% | 4.9% | 6.7% | 3.8% | 3.6% | 2.8% |
| Aug 2026 | 33.9% | 20.4% | 11% | 7.3% | 6.2% | 6.2% | 4.8% | 4.4% | 3.2% | 2.5% |
What changed among trades and industrial recruitment in New Zealand?
In August 2026, Apex Recruitment overtook Techtrade Recruitment to rank 6th among trades and industrial recruitment in New Zealand, at 6.2%.
In August 2026, Trade Assist gained estimated Share of Search among trades and industrial recruitment in New Zealand, from 27.7% to 33.9%.
In August 2026, Dynamix Recruitment gained estimated Share of Search among trades and industrial recruitment in New Zealand, from 18.7% to 20.4%.
In August 2026, Personnel Touch gained estimated Share of Search among trades and industrial recruitment in New Zealand, from 3.8% to 4.4%.
In August 2026, Tech 5 Recruitment lost estimated Share of Search among trades and industrial recruitment in New Zealand, from 15.1% to 11%.
In August 2026, Lynx Recruitment lost estimated Share of Search among trades and industrial recruitment in New Zealand, from 8.5% to 6.2%.
How has branded search demand for Trade Assist changed in New Zealand?
- Across the 12 months ending August 2026, estimated monthly branded searches for Trade Assist in New Zealand fell from 2.6K to 1.5K.
- Across the 12 months ending August 2026, Trade Assist’s estimated Share of Search among trades and industrial recruitment in New Zealand decreased from 43.2% to 33.9%.
- Across the 12 months ending August 2026, Trade Assist’s estimated Share of Search among trades and industrial recruitment in New Zealand peaked at 43.2% in September 2025 and was lowest at 26.1% in April 2026.
How is Trade Assist measured?
Brandwave collects information about searches that people make online using Trade Assist’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- Trade Assist
- trade assist jobs
- trade assist recruitment
Who owns Trade Assist?
Trade Assist is owned by Trade Assist (New Zealand) Limited. Brandwave does not track any other brands owned by Trade Assist (New Zealand) Limited.
Do you work for Trade Assist? To claim this brand simply sign up to Brandwave with your company email. To request corrections please contact us via our support page.
How is branded search demand measured?
Trade Assist is owned by Trade Assist (New Zealand) Limited. Brandwave does not track any other brands owned by Trade Assist (New Zealand) Limited.
Brandwave organizes categories, branded terms, and competitor groups using publicly available information about companies and brands. We obtain third-party modeled search-volume estimates from external search-data providers, then store and keep them up to date. Our Brand Demand Index shares this curated information with everyone for free. The figures cover the 12 months ending Aug 2026.
We estimate branded-search demand in New Zealand for Trade Assist and its competitors using modeled search-volume estimates for each brand’s name or related terms. This approach has limitations, but it provides a directional view of relative branded-search interest and how it changes over time.
No, Share of Search compares a brand’s estimated search volume with the estimated search volume of other brands in the same group. It measures searches for branded terms, not purchases, so it is not the same as market share, revenue share, or customer share. A brand might have a high Share of Search but still sell less than a competitor, and brands that people buy out of habit might be searched for less than brands people are still considering. Branded-search demand can provide an early signal that interest in a brand is changing. Watching for sustained shifts can help you spot trends sooner, but the metric does not establish what will happen to revenue.
These numbers are estimates and should be seen as a general trend, not an exact count. The figures show rounded monthly search volumes, and a single month’s result might change for reasons unrelated to the brand. Smaller brands are rounded more roughly than larger ones. Search volume estimates searches, not unique people. The real value of these figures is in comparison: every brand in the group is measured the same way, in the same market, and in the same month. This means the differences between brands, and how those differences change over time, are more meaningful than any single number.
Not always. It depends on what your campaign was meant to do. Our public marketing data shows when branded search demand changes, but it doesn’t tell you why. Branded search volume can rise or fall for many reasons. For example, a competitor’s campaign, a news story, a price change, the season, or more people shopping in your category can all play a part. Checking the timing of these changes can give you useful clues, so it helps to see what else was happening at the same time. Brandwave lets you track all your marketing activity and branded search volume together on one timeline, making this much easier.
Yes. Anyone may use, share, adapt, and redistribute data published in the Brandwave Brand Demand Index, including for commercial purposes, under the Creative Commons Attribution 4.0 International licence (CC BY 4.0). Give appropriate credit to Brandwave, link to the source page and https://creativecommons.org/licenses/by/4.0/, and indicate if you made changes. This permission covers Brandwave’s published compilation and measurements; it does not grant rights to third-party trademarks or logos. Automated access must use the public pages or API and respect published rate limits.
Not necessarily. Brandwave maintains these brand profiles using publicly available information and data sources. Brandwave never exposes private customer data publicly.
Is Trade Assist your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.