Brandwave

Enterprise Recruitment vs Trade Assist:Which is more popular?

In September 2026, Trade Assist had more branded searches than Enterprise Recruitment among Christchurch recruitment agencies in New Zealand. Trade Assist had about 480 branded searches, while Enterprise Recruitment had 340. Trade Assist made up 15.4% of all Christchurch recruitment agency searches we track, and Enterprise Recruitment accounted for 10.9%. When we asked ChatGPT and Google AI Overviews about Christchurch recruitment agencies, both Enterprise Recruitment and Trade Assist appeared in all three answers. Trade Assist was mentioned before Enterprise Recruitment in two out of three answers.

Among Christchurch recruitment agencies in New Zealand in September 2026

Who do people search for more?

Trade Assist, about 41% more searches than Enterprise Recruitment

Trade Assist 480 searchesEnterprise Recruitment 340 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Enterprise Recruitment in 3 of 3Trade Assist in 3 of 3

Who does AI recommend more?

Trade Assist, named ahead of Enterprise Recruitment in 2 of 3 answers

Trade Assist first in 2Enterprise Recruitment first in 1

Follow Enterprise Recruitment vs Trade Assist and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top Christchurch recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Enterprise Recruitment and Trade Assist showed up in all three answers. Trade Assist was listed before Enterprise Recruitment in two of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ryan Recruitment1st
  2. Trade Assist2nd
  3. Enterprise Recruitment3rd
  4. Talent Hive4th
  5. Robert Walters5th
  6. Madison Recruitment6th
  7. Hays7th
  8. Graham Consulting–
  9. NZ Recruit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Christchurch recruitment agencies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Enterprise Recruitment or Trade Assist more popular in search?

This chart shows how often people search Google for Enterprise Recruitment and Trade Assist by name. Each line represents a brand's share of searches for all nine Christchurch recruitment agencies we track, month by month, from searches in New Zealand.

Enterprise Recruitment and Trade Assist among Christchurch recruitment agencies in New Zealand, by month

Share of searches by month for Trade Assist, Enterprise Recruitment. The figures are in the table below the chart.

View monthly share of searches table
MonthRyan RecruitmentGraham ConsultingTrade AssistEnterprise RecruitmentNZ RecruitMadison RecruitmentHaysRobert WaltersTalent Hive
Oct 202531%7.7%20.6%14.3%7.3%6.3%5.9%5.9%1%
Nov 202531.7%7.8%21%14.6%6%6.8%7.5%3.9%0.71%
Dec 202532.6%7.6%17.4%12%9.2%9.8%8.2%2.7%0.54%
Jan 202627.2%8.2%17.9%15.3%9.7%8.6%6.7%5.2%1.1%
Feb 202631.5%9.7%14%14.7%11.5%6.1%6.5%5%1.1%
Mar 202629%10.7%15.6%16.3%8.5%7.5%7.2%4.6%0.65%
Apr 202631.8%12.1%13.9%14.6%9.3%6.4%6.1%5%0.71%
May 202635.7%9.9%13.8%14.5%9.2%6.4%4.9%4.9%0.71%
Jun 202630.2%8.4%14.4%15%11.7%10.2%6.3%3.3%0.6%
Jul 202634%11.4%13.1%11.4%10.8%7.4%5.1%5.7%1%
Aug 202630.4%22.3%11.7%12%6.3%7.8%5.1%3.3%0.9%
Sep 202632.4%15.7%15.4%10.9%8.3%7.4%4.8%4.5%0.64%

How has the Enterprise Recruitment and Trade Assist comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Christchurch recruitment agencies in September 2026?

2 changes

  1. In September 2026, Trade Assist overtook Enterprise Recruitment to rank 3rd among Christchurch recruitment agencies in New Zealand, with 15.4% of the searches.

  2. In September 2026, Enterprise Recruitment lost share of searches among Christchurch recruitment agencies in New Zealand, from 12% to 10.9%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Enterprise Recruitment’s and Trade Assist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Enterprise Recruitment

3 branded search terms

  • Enterprise Recruitment
  • enterprise recruitment agency
  • enterprise recruitment invercargill

Trade Assist

1 branded search term

  • Trade Assist

How the Brand Demand Index is measured

Other head-to-heads among Christchurch recruitment agencies

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free