Dynamix Recruitment vs Trade Assist:Which is more popular in New Zealand?
In October 2026, Trade Assist had more branded searches than Dynamix Recruitment among trades and industrial recruitment in New Zealand. Trade Assist had about 2,010 branded searches, while Dynamix Recruitment had 890. Trade Assist made up 18.8% of all trades and industrial recruitment searches we track, and Dynamix Recruitment accounted for 8.3%. When we asked ChatGPT and Google AI Overviews about trades and industrial recruitment, Trade Assist appeared in two of the four answers and Dynamix Recruitment in none.
Who do people search for more?
Trade Assist, about 2 searches for every 1 for Dynamix Recruitment
Who does AI mention more?
Trade Assist, mentioned in 2 of 4 answers, Dynamix Recruitment in 0
Who does AI recommend more?
Trade Assist, the only one of the two named
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Top trades and industrial recruitment in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Trade Assist was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Dynamix Recruitment did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tradestaff3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
OneStaff3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Trade Assist2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Labourforce2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Techtrade Recruitment2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Tech 5 Recruitment1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Dynamix Recruitment0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Apex Recruitment0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Unite Recruit0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Advanced Personnel Recruitment0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about trades and industrial recruitment
4 answers
Asked ChatGPT
“Which industrial trades recruitment agency should I hire in New Zealand?”
Asked ChatGPT
“What are the best industrial trades recruitment agencies in New Zealand?”
Asked ChatGPT
“What's the best industrial trades recruitment agency in New Zealand for a construction project?”
Searched Google, AI Overview
“industrial staffing agencies”
Searched Google, AI Overview
“industrial recruitment nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Dynamix Recruitment or Trade Assist more popular in search?
This chart shows how often people search Google for Dynamix Recruitment and Trade Assist by name. Each line represents a brand's share of searches for all 13 trades and industrial recruitment we track, month by month, from searches in New Zealand.
Share of searches by month for Trade Assist, Dynamix Recruitment. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tradestaff | Trade Assist | OneStaff | Dynamix Recruitment | Tech 5 Recruitment | Apex Recruitment | Unite Recruit | Labourforce | Techtrade Recruitment | Advanced Personnel Recruitment | Lynx Recruitment | Personnel Touch | Mills Recruitment |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 41.9% | 15% | 9.2% | 7.8% | 5.6% | 2% | 3.7% | 6.8% | 1.6% | 0.85% | 3.8% | 0.85% | 0.7% |
| Dec 2025 | 40.9% | 15.1% | 6.7% | 11.5% | 4.4% | 1.9% | 2.4% | 10% | 1.9% | 0.8% | 3% | 0.91% | 0.45% |
| Jan 2026 | 47% | 17.1% | 6% | 8.8% | 4.2% | 2.3% | 2.3% | 4.2% | 1.2% | 0.96% | 3.5% | 1% | 1.5% |
| Feb 2026 | 42.9% | 16.2% | 7.6% | 7.1% | 4.7% | 3.2% | 3.1% | 4.7% | 2.5% | 1.4% | 3.2% | 1.7% | 1.7% |
| Mar 2026 | 44.6% | 13.7% | 8.8% | 7.4% | 4.9% | 2.7% | 2.6% | 3.2% | 2.6% | 1.2% | 5% | 1.6% | 1.7% |
| Apr 2026 | 43.7% | 10.4% | 11.2% | 8.8% | 5.9% | 3.3% | 2.6% | 3.9% | 2.6% | 0.89% | 4% | 1.5% | 1.4% |
| May 2026 | 47.2% | 11.8% | 10.9% | 7.8% | 5.2% | 2.8% | 2.3% | 2.8% | 2.3% | 0.96% | 2.9% | 1.7% | 1.5% |
| Jun 2026 | 48.2% | 9.5% | 12.2% | 7.9% | 5.3% | 3% | 2.3% | 2.9% | 2.3% | 1.3% | 2.9% | 1.3% | 0.8% |
| Jul 2026 | 49.6% | 9.6% | 12.6% | 6.7% | 5.4% | 1.7% | 2.9% | 2.4% | 2.4% | 1.3% | 3% | 1.4% | 1% |
| Aug 2026 | 48.5% | 12.7% | 10.1% | 8% | 4.3% | 2.4% | 2.9% | 2.9% | 1.9% | 1.3% | 2.4% | 1.7% | 0.99% |
| Sep 2026 | 46.6% | 15% | 9.8% | 8.7% | 5.1% | 2.2% | 2.2% | 2.8% | 1.8% | 1.5% | 1.9% | 1.3% | 0.95% |
| Oct 2026 | 41% | 18.8% | 11.1% | 8.3% | 5.5% | 3.1% | 2.4% | 2% | 2% | 1.6% | 1.6% | 1.4% | 1.3% |
How has branded search for Dynamix Recruitment and Trade Assist changed in New Zealand over the last 12 months?
3 findings
- Trade Assist was ahead of Dynamix Recruitment in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Dynamix Recruitment’s share of searches among trades and industrial recruitment in New Zealand moved from 7.8% to 8.3%, and its estimated monthly branded searches moved from 1K to 890.
- Across the 12 months ending October 2026, Trade Assist’s share of searches among trades and industrial recruitment in New Zealand moved from 15% to 18.8%, and its estimated monthly branded searches moved from 1.9K to 2K.
How did search popularity change for New Zealand trades and industrial recruitment in October 2026?
2 changes
In October 2026, Trade Assist gained share of searches among trades and industrial recruitment in New Zealand, from 15% to 18.8%.
Estimated monthly branded searches for Dynamix Recruitment in New Zealand fell 11.9% over 12 measured months, from 1K to 890 in October 2026.
How are Dynamix Recruitment’s and Trade Assist’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Dynamix Recruitment’s and Trade Assist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dynamix Recruitment
2 branded search terms
- Dynamix Recruitment
- dynamix recruitment jobs
Trade Assist
3 branded search terms
- Trade Assist
- trade assist jobs
- trade assist recruitment
Other head-to-heads among trades and industrial recruitment
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