How popular isBosch in search?
In August 2026, there were an estimated 206K branded searches for Bosch worldwide which held steady over the last 11 months. Bosch holds 55.9% estimated Share of Search among heat pump water heating brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Bosch55.9%Rheem20.1%
Stiebel Eltron20.1%
Reclaim.ai4%- SandenTherm—
Follow Bosch and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which heat pump water heating brands compete with Bosch?
Share of Search by month for Bosch, Rheem, Stiebel Eltron, Reclaim.ai. The figures are in the table below the chart.
View monthly share of search table
| Month | Bosch | Rheem | Stiebel Eltron | Reclaim.ai | SandenTherm |
|---|---|---|---|---|---|
| Oct 2025 | 52.6% | 18.8% | 23% | 5.6% | — |
| Nov 2025 | 47.8% | 20.7% | 25.3% | 6.2% | — |
| Dec 2025 | 50.8% | 21.9% | 21.9% | 5.4% | — |
| Jan 2026 | 44.9% | 19.3% | 28.7% | 7.1% | — |
| Feb 2026 | 43.6% | 22.9% | 28% | 5.6% | — |
| Mar 2026 | 47.8% | 20.7% | 25.3% | 6.2% | — |
| Apr 2026 | 50.1% | 21.7% | 21.7% | 6.5% | — |
| May 2026 | 51.2% | 22.2% | 22.2% | 4.4% | — |
| Jun 2026 | 51.9% | 22.6% | 22.6% | 3% | — |
| Jul 2026 | 51.9% | 22.6% | 22.6% | 3% | — |
| Aug 2026 | 55.9% | 20.1% | 20.1% | 4% | — |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.9% | 206K | +21.2% | +4 points | |
| 2, held 2nd | 20.1% | 74K | 0% | -2.5 points | |
| 3, held 3rd | 20.1% | 74K | 0% | -2.5 points | |
| 4, held 4th | 4% | 14.8K | +49.5% | +1 points | |
| —, not measured this month | — | — | — | — |
1.
Bosch55.9%
Held 1st. 206K estimated branded searches, +21.2% vs prior month. Share +4 points.
2.
Rheem
20.1%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -2.5 points.
20.1%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -2.5 points.
4%
Held 4th. 14.8K estimated branded searches, +49.5% vs prior month. Share +1 points.
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between Bosch and its closest rivals
How has branded search demand for Bosch changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Bosch worldwide held steady, from 207K to 206K.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among heat pump water heating brands worldwide increased from 52.6% to 55.9%.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among heat pump water heating brands worldwide peaked at 55.9% in August 2026 and was lowest at 43.6% in February 2026.
How did search popularity change for heat pump water heating brands worldwide in August 2026?
4 changes

In August 2026, Bosch gained estimated Share of Search among heat pump water heating brands worldwide, from 51.9% to 55.9%.

In August 2026, Reclaim.ai gained estimated Share of Search among heat pump water heating brands worldwide, from 3% to 4%.
In August 2026, Rheem lost estimated Share of Search among heat pump water heating brands worldwide, from 22.6% to 20.1%.

In August 2026, Stiebel Eltron lost estimated Share of Search among heat pump water heating brands worldwide, from 22.6% to 20.1%.
Where does Bosch compete?
How is Bosch measured?
Brandwave collects information about searches that people make online using Bosch’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- bosch washer
- bosch washing machine
- bosch-home com
Do you work for Bosch? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Bosch your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.