Brandwave

Bosch vs Rheem:Which is more popular by branded search?

In August 2026, Bosch had more branded searches than Rheem among heat pump water heating brands worldwide. Bosch was estimated to have 206K branded searches compared to Rheem’s 74K, and held a 55.9% Share of Search versus Rheem’s 20.1%. These are worldwide searches for English-language branded terms.

Share of Search among heat pump water heating brands worldwide in August 2026Which is more popular in search, Bosch or Rheem?
Bosch55.9%206K searches
vs
Rheem20.1%74K searches

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Which is more popular in search, Bosch or Rheem?

Compare the heat pump water heating brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and Rheem among heat pump water heating brands worldwide, by month

Share of Search by month for Bosch, Rheem. The figures are in the table below the chart.

View monthly share of search table
MonthBoschRheemStiebel EltronReclaim.aiSandenTherm
Oct 202552.6%18.8%23%5.6%—
Nov 202547.8%20.7%25.3%6.2%—
Dec 202550.8%21.9%21.9%5.4%—
Jan 202644.9%19.3%28.7%7.1%—
Feb 202643.6%22.9%28%5.6%—
Mar 202647.8%20.7%25.3%6.2%—
Apr 202650.1%21.7%21.7%6.5%—
May 202651.2%22.2%22.2%4.4%—
Jun 202651.9%22.6%22.6%3%—
Jul 202651.9%22.6%22.6%3%—
Aug 202655.9%20.1%20.1%4%—
Sep 2026—————

How has the Bosch and Rheem comparison changed over the last 12 months?

  • Bosch was ahead of Rheem in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bosch’s estimated Share of Search among heat pump water heating brands worldwide moved from 52.6% to 55.9%, and its estimated monthly branded searches moved from 207K to 206K.
  • Across the 11 months ending August 2026, Rheem’s estimated Share of Search among heat pump water heating brands worldwide moved from 18.8% to 20.1%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for heat pump water heating brands worldwide in August 2026?

  1. In August 2026, Bosch gained estimated Share of Search among heat pump water heating brands worldwide, from 51.9% to 55.9%.

  2. In August 2026, Rheem lost estimated Share of Search among heat pump water heating brands worldwide, from 22.6% to 20.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and Rheem’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

3 branded search terms

  • bosch washer
  • bosch washing machine
  • bosch-home com

Rheem

1 branded search term

  • rheem

How the Brand Demand Index is measured

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