Brandwave

How popular isAll-Clad in search?

In September 2026, there were an estimated 143K branded searches for All-Clad worldwide which is down 26.8% over the last 12 months. All-Clad holds 6% estimated Share of Search among roasting pan brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Le Creuset81.3%
  2. Cuisinart8.9%
  3. All-Clad6%
  4. Caraway3.3%
  5. Circulon0.54%
  6. HexClad<0.01%
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Which roasting pan brands compete with All-Clad?

All-Clad against roasting pan brands worldwide, by month

Share of Search by month for Le Creuset, Cuisinart, All-Clad, Caraway. The figures are in the table below the chart.

View monthly share of search table
MonthLe CreusetCuisinartAll-CladCarawayCirculonHexClad
Oct 202578.3%10.5%7.1%3.2%0.95%<0.01%
Nov 202575.3%10.1%8.3%5.5%0.75%<0.01%
Dec 202575.4%10.1%8.3%5.6%0.61%0.01%
Jan 202674.1%12.2%8.2%4.5%1.1%<0.01%
Feb 202676.7%10.4%8.5%3.8%0.62%<0.01%
Mar 202676.1%12.5%6.9%3.8%0.75%<0.01%
Apr 202678.5%10.6%7.1%3.2%0.64%<0.01%
May 202676.2%12.6%6.9%3.8%0.62%<0.01%
Jun 202672.2%9.8%14.6%2.9%0.48%<0.01%
Jul 202676.8%12.7%6.9%3.1%0.51%<0.01%
Aug 202676.2%12.6%6.9%3.8%0.62%0.01%
Sep 202681.3%8.9%6%3.3%0.54%<0.01%

  1. 1.Le Creuset

    81.3%

    Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +5.1 points.

  2. 2.Cuisinart

    8.9%

    Held 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -3.6 points.

  3. 3.All-Clad

    6%

    Held 3rd. 110K estimated branded searches, 0% vs prior month. Share -0.9 points.

  4. 4.Caraway

    3.3%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -0.5 points.

  5. 5.Circulon

    0.54%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.HexClad

    <0.01%

    Held 6th. 90 estimated branded searches, -47.1% vs prior month. Share 0 points.

Compare search popularity between All-Clad and its closest rivals

Every comparison with All-Clad

How has branded search demand for All-Clad changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for All-Clad worldwide fell from 196K to 143K.
  • Across the 12 months ending September 2026, All-Clad’s estimated Share of Search among roasting pan brands worldwide decreased from 7.1% to 6%.
  • Across the 12 months ending September 2026, All-Clad’s estimated Share of Search among roasting pan brands worldwide peaked at 14.6% in June 2026 and was lowest at 6% in September 2026.

How did search popularity change for roasting pan brands worldwide in September 2026?

  1. In September 2026, Le Creuset gained estimated Share of Search among roasting pan brands worldwide, from 76.2% to 81.3%.

  2. In September 2026, Cuisinart lost estimated Share of Search among roasting pan brands worldwide, from 12.6% to 8.9%.

  3. In September 2026, All-Clad lost estimated Share of Search among roasting pan brands worldwide, from 6.9% to 6%.

  4. Estimated monthly branded searches for HexClad worldwide fell 47.1% over 12 measured months, from 170 to 90 in September 2026.

  5. Estimated monthly branded searches for Circulon worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.

Where does All-Clad compete?

All-Clad is ranked in 17 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Measuring spoons brands4th of 43.1%Show ranking
Measuring cups brands5th of 63.8%Show ranking
Griddle pan brands4th of 64.9%Show ranking
Pots and pans brands4th of 75.5%Show ranking
Grill pan brands3rd of 85.6%Show ranking
Loaf pan brands4th of 65.6%Show ranking
Roasting pan brands3rd of 66%Shown above
Frying pan brands3rd of 76%Show ranking
Turkey roaster brands3rd of 36.2%Show ranking
Crock pot brands3rd of 46.6%Show ranking
Saute pan brands2nd of 36.6%Show ranking
Belgian waffle maker brands4th of 48.4%Show ranking
Premium cookware brands4th of 515.7%Show ranking
Pizza stone brands3rd of 617.4%Show ranking
Mixing bowls brands3rd of 420.8%Show ranking
Waffle iron brands3rd of 322.5%Show ranking
Pizza cutter brands2nd of 431.5%Show ranking

How is All-Clad measured?

Brandwave collects information about searches that people make online using All-Clad’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • all clad
  • all-clad
  • all-clad cookware
  • cookware all-clad

Do you work for All-Clad? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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