Brandwave

How popular isAll-Clad in search?

In September 2026, there were an estimated 143K branded searches for All-Clad worldwide which is down 26.8% over the last 12 months. All-Clad holds 20.8% estimated Share of Search among mixing bowls brands worldwide and is ranked 3rd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Cuisinart37.5%
  2. Oxo20.9%
  3. All-Clad20.8%
  4. Joseph Joseph20.8%
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Which mixing bowls brands compete with All-Clad?

All-Clad against mixing bowls brands worldwide, by month

Share of Search by month for Cuisinart, Oxo, All-Clad, Joseph Joseph. The figures are in the table below the chart.

View monthly share of search table
MonthCuisinartOxoAll-CladJoseph Joseph
Oct 202537.3%20.9%20.9%20.9%
Nov 202541.6%16.7%24.9%16.7%
Dec 202542.9%14.1%25.7%17.2%
Jan 202642%16.9%20.6%20.6%
Feb 202636.1%18.5%22.7%22.7%
Mar 202643.6%17.5%17.5%21.4%
Apr 202635.8%19.9%19.9%24.4%
May 202641.5%19.5%19.5%19.5%
Jun 202629.8%16.6%37%16.6%
Jul 202641.5%19.5%19.5%19.5%
Aug 202640.5%18.5%18.4%22.6%
Sep 202637.5%20.9%20.8%20.8%
  1. 1.Cuisinart

    37.5%

    Held 1st. 198K estimated branded searches, -18% vs prior month. Share -3 points.

  2. 2.Oxo

    20.9%

    Moved from 3rd to 2nd. 110K estimated branded searches, 0% vs prior month. Share +2.4 points.

  3. 3.All-Clad

    20.8%

    Moved from 4th to 3rd. 110K estimated branded searches, 0% vs prior month. Share +2.4 points.

  4. Moved from 2nd to 4th. 110K estimated branded searches, -18.5% vs prior month. Share -1.8 points.

Compare search popularity between All-Clad and its closest rivals

How has branded search demand for All-Clad changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for All-Clad worldwide fell from 196K to 143K.
  • Across the 12 months ending September 2026, All-Clad’s estimated Share of Search among mixing bowls brands worldwide peaked at 37% in June 2026 and was lowest at 17.5% in March 2026.

How did search popularity change for mixing bowls brands worldwide in September 2026?

  1. In September 2026, Oxo overtook Joseph Joseph to rank 2nd among mixing bowls brands worldwide, with 20.9% estimated Share of Search.

  2. In September 2026, All-Clad overtook Joseph Joseph to rank 3rd among mixing bowls brands worldwide, with 20.8% estimated Share of Search.

  3. In September 2026, Cuisinart lost estimated Share of Search among mixing bowls brands worldwide, from 40.5% to 37.5%.

  4. In September 2026, Joseph Joseph lost estimated Share of Search among mixing bowls brands worldwide, from 22.6% to 20.8%.

Where does All-Clad compete?

All-Clad is ranked in 17 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Measuring spoons brands4th of 43.1%Show ranking
Measuring cups brands5th of 63.8%Show ranking
Griddle pan brands4th of 64.9%Show ranking
Pots and pans brands4th of 75.5%Show ranking
Grill pan brands3rd of 85.6%Show ranking
Loaf pan brands4th of 65.6%Show ranking
Roasting pan brands3rd of 66%Show ranking
Frying pan brands3rd of 76%Show ranking
Turkey roaster brands3rd of 36.2%Show ranking
Crock pot brands3rd of 46.6%Show ranking
Saute pan brands2nd of 36.6%Show ranking
Belgian waffle maker brands4th of 48.4%Show ranking
Premium cookware brands4th of 515.7%Show ranking
Pizza stone brands3rd of 617.4%Show ranking
Mixing bowls brands3rd of 420.8%Shown above
Waffle iron brands3rd of 322.5%Show ranking
Pizza cutter brands2nd of 431.5%Show ranking

How is All-Clad measured?

Brandwave collects information about searches that people make online using All-Clad’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • all clad
  • all-clad
  • all-clad cookware
  • cookware all-clad

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How the Brand Demand Index is measured

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Is All-Clad your brand?

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