All-Clad vs Lodge:Which is more popular?
In September 2026, All-Clad had more branded searches than Lodge among frying pan brands worldwide. All-Clad had about 110,000 branded searches, while Lodge had 74,000. All-Clad made up 4.1% of all frying pan brand searches we track, and Lodge accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about frying pan brands, Lodge appeared in four of the five answers and All-Clad in three. All-Clad was mentioned before Lodge in every answer that named either.
Who do people search for more?
All-Clad, about 49% more searches than Lodge
Who does AI mention more?
Lodge, mentioned in 4 of 5 answers, All-Clad in 3
Who does AI recommend more?
All-Clad, named ahead of Lodge in 3 of 3 answers
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Top frying pan brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lodge was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. All-Clad was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. All-Clad was listed before Lodge in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Tramontina1st
All-Clad2nd
Lodge3rd
Tefal4th
Le Creuset5th
Caraway6th
Made In7th
Circulon–
Ninja–
HexClad–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tramontina4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lodge4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
All-Clad3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tefal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Le Creuset1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Made In1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Caraway1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Circulon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HexClad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about frying pan brands
5 answers
Asked ChatGPT
“Which frying pan brand should I buy?”
Asked ChatGPT
“What are the best frying pan brands?”
Asked ChatGPT
“What's the best frying pan brand for everyday cooking?”
Searched Google, AI Overview
“cast iron pan”
Searched Google, AI Overview
“nonstick frying pan”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is All-Clad or Lodge more popular in search?
This chart shows how often people search Google for All-Clad and Lodge by name. Each line represents a brand's share of searches for all ten frying pan brands we track, month by month, from English-language searches worldwide.
Share of searches by month for All-Clad, Lodge. The figures are in the table below the chart.
View monthly share of searches table
| Month | Le Creuset | Tefal | Tramontina | Made In | All-Clad | Lodge | Caraway | Circulon | Ninja | HexClad |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54.3% | 18.5% | 10.9% | 4.9% | 4.9% | 3.3% | 2.2% | 0.66% | 0.36% | <0.01% |
| Nov 2025 | 53.1% | 18.6% | 8.7% | 5.8% | 5.8% | 3.2% | 3.9% | 0.53% | 0.35% | <0.01% |
| Dec 2025 | 56.8% | 15.8% | 7.6% | 5.1% | 6.2% | 3.4% | 4.2% | 0.46% | 0.38% | <0.01% |
| Jan 2026 | 50.2% | 20.9% | 10.1% | 5.5% | 5.5% | 3.7% | 3% | 0.74% | 0.4% | <0.01% |
| Feb 2026 | 50.5% | 21.1% | 10.2% | 5.6% | 5.6% | 3.7% | 2.5% | 0.41% | 0.41% | <0.01% |
| Mar 2026 | 50.1% | 21% | 12.4% | 5.5% | 4.5% | 3% | 2.5% | 0.5% | 0.41% | <0.01% |
| Apr 2026 | 52.6% | 18% | 13% | 4.7% | 4.7% | 3.9% | 2.1% | 0.43% | 0.43% | <0.01% |
| May 2026 | 50.1% | 20.5% | 12.4% | 5.5% | 4.5% | 3.7% | 2.5% | 0.41% | 0.33% | <0.01% |
| Jun 2026 | 49.5% | 16.6% | 12.2% | 5.5% | 10% | 3.7% | 2% | 0.33% | 0.27% | <0.01% |
| Jul 2026 | 53.9% | 15.1% | 13.3% | 6% | 4.9% | 4% | 2.2% | 0.36% | 0.29% | <0.01% |
| Aug 2026 | 51.9% | 17.7% | 12.8% | 5.7% | 4.7% | 3.8% | 2.6% | 0.42% | 0.34% | <0.01% |
| Sep 2026 | 55.6% | 18.5% | 11.1% | 5% | 4.1% | 2.7% | 2.2% | 0.37% | 0.37% | <0.01% |
How has the All-Clad and Lodge comparison changed over the last 12 months?
3 findings
- All-Clad was ahead of Lodge in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, All-Clad’s share of searches among frying pan brands worldwide moved from 4.9% to 4.1%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 12 months ending September 2026, Lodge’s share of searches among frying pan brands worldwide moved from 3.3% to 2.7%, and its estimated monthly branded searches moved from 90.5K to 74K.
How did search popularity change for frying pan brands worldwide in September 2026?
2 changes

In September 2026, Lodge lost share of searches among frying pan brands worldwide, from 3.8% to 2.7%.

In September 2026, All-Clad lost share of searches among frying pan brands worldwide, from 4.7% to 4.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using All-Clad’s and Lodge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among frying pan brands

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