Brandwave

Griddle Pan brands:Which are searched most?

In September 2026, Le Creuset was the most searched among griddle Pan brands worldwide, with an estimated 1.5M branded searches and 41.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Le Creuset41.7%
  2. Ninja31.8%
  3. Tefal15.6%
  4. All-Clad4%
  5. Staub3.8%
  6. Square2.8%
  7. Circulon0.28%

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Share of SearchLeaderboard

Compare the griddle pan brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among griddle Pan brands worldwide, by month

Share of Search by month for Le Creuset, Ninja, Tefal, All-Clad, Staub, Square. The figures are in the table below the chart.

View monthly share of search table
MonthLe CreusetNinjaTefalAll-CladStaubSquareCirculon
Oct 202541%30%16%5.3%4.5%2.6%0.5%
Nov 202539.9%30.7%16.3%6.8%4.4%1.6%0.39%
Dec 202542.2%30.3%13.8%7.2%4.6%1.5%0.34%
Jan 202636%33%17.1%6.1%4.8%2.4%0.53%
Feb 202636.6%32.6%17.1%5.9%4.1%3.4%0.3%
Mar 202636.6%32.5%17.1%5.1%4%4.2%0.36%
Apr 202638%34.2%14.5%5%3.4%4.7%0.31%
May 202638.1%30.1%17.1%5.3%3.4%5.6%0.31%
Jun 202636.3%32.7%13.6%8.8%2.7%5.7%0.24%
Jul 202641.2%31.6%13.2%5.4%3.1%5.3%0.27%
Aug 202637.6%35.2%14.7%4.6%3.4%4.1%0.31%
Sep 202641.7%31.8%15.6%4%3.8%2.8%0.28%

This month’s ranking, September 2026

  1. 1.Le Creuset

    41.7%

    Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +4.1 points.

  2. 2.Ninja

    31.8%

    Held 2nd. 1.1M estimated branded searches, 0% vs prior month. Share -3.4 points.

  3. 3.Tefal

    15.6%

    Held 3rd. 560K estimated branded searches, +17.2% vs prior month. Share +0.9 points.

  4. Held 4th. 143K estimated branded searches, -4.9% vs prior month. Share -0.7 points.

  5. 5.Staub

    3.8%

    Moved from 6th to 5th. 135K estimated branded searches, +22.7% vs prior month. Share +0.4 points.

  6. 6.Square

    2.8%

    Moved from 5th to 6th. 102K estimated branded searches, -23.6% vs prior month. Share -1.3 points.

  7. 7.Circulon

    0.28%

    Held 7th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among griddle Pan brands worldwide?

In September 2026, Le Creuset was the most searched among griddle Pan brands worldwide, with an estimated 1.5M branded searches and 41.7% estimated Share of Search within this set. Ninja is in 2nd place, 9.9 percentage points behind at 31.8% Share of Search.

Global griddle Pan brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Le Creuset41% → 41.7%42.2%Dec 202536%Jan 20261st
Ninja30% → 31.8%35.2%Aug 202630%Oct 20252nd
Tefal16% → 15.6%17.1%Feb 202613.2%Jul 20263rd
All-Clad5.3% → 4%8.8%Jun 20264%Sep 20264th
Staub4.5% → 3.8%4.8%Jan 20262.7%Jun 20265th
Square2.6% → 2.8%5.7%Jun 20261.5%Dec 20256th
Circulon0.5% → 0.28%0.53%Jan 20260.24%Jun 20267th

Each finding as a sentence

  • Across the 12 months ending September 2026, Le Creuset’s estimated Share of Search among griddle Pan brands worldwide increased from 41% to 41.7%.
  • Across the 12 months ending September 2026, Ninja’s estimated Share of Search among griddle Pan brands worldwide increased from 30% to 31.8%.
  • Across the 12 months ending September 2026, All-Clad’s estimated Share of Search among griddle Pan brands worldwide decreased from 5.3% to 4%.
  • Across the 12 months ending September 2026, Staub’s estimated Share of Search among griddle Pan brands worldwide decreased from 4.5% to 3.8%.
  • Across the 12 months ending September 2026, Le Creuset’s estimated Share of Search among griddle Pan brands worldwide peaked at 42.2% in December 2025 and was lowest at 36% in January 2026.
  • Across the 12 months ending September 2026, Ninja’s estimated Share of Search among griddle Pan brands worldwide peaked at 35.2% in August 2026 and was lowest at 30% in October 2025.
  • Across the 12 months ending September 2026, Tefal’s estimated Share of Search among griddle Pan brands worldwide peaked at 17.1% in February 2026 and was lowest at 13.2% in July 2026.
  • Across the 12 months ending September 2026, All-Clad’s estimated Share of Search among griddle Pan brands worldwide peaked at 8.8% in June 2026 and was lowest at 4% in September 2026.
  • Across the 12 months ending September 2026, Staub’s estimated Share of Search among griddle Pan brands worldwide peaked at 4.8% in January 2026 and was lowest at 2.7% in June 2026.
  • Across the 12 months ending September 2026, Square’s estimated Share of Search among griddle Pan brands worldwide peaked at 5.7% in June 2026 and was lowest at 1.5% in December 2025.
  • Across the 12 months ending September 2026, Tefal, Square and Circulon held steady: their estimated Share of Search among griddle Pan brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for griddle Pan brands worldwide in September 2026?

  1. In September 2026, Le Creuset gained estimated Share of Search among griddle Pan brands worldwide, from 37.6% to 41.7%.

  2. In September 2026, Tefal gained estimated Share of Search among griddle Pan brands worldwide, from 14.7% to 15.6%.

  3. In September 2026, Ninja lost estimated Share of Search among griddle Pan brands worldwide, from 35.2% to 31.8%.

  4. In September 2026, Square lost estimated Share of Search among griddle Pan brands worldwide, from 4.1% to 2.8%.

  5. In September 2026, All-Clad lost estimated Share of Search among griddle Pan brands worldwide, from 4.6% to 4%.

  6. Staub’s estimated Share of Search among griddle Pan brands worldwide has gained ground for 3 months in a row, from 2.7% to 3.8% in September 2026.

  7. Estimated monthly branded searches for Circulon worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.

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