How popular isGreenPan?
In September 2026, people searched for GreenPan by name about 74,000 times worldwide, an 18.2% decrease from the previous year. These searches made up 2.9% of all global griddle pan brand searches, placing GreenPan sixth out of nine brands. When we asked both ChatGPT and Google AI Overviews about griddle pan brands, GreenPan appeared in three of the five answers and was the third most recommended of the nine.
GreenPan is the sixth most searched of 9 competitors and the third most recommended in AI answers.
Le CreusetShare of searches 59.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
TefalShare of searches 19.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
StaubShare of searches 5.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
All-CladShare of searches 4.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
GreenPanShare of searches 2.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
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Top griddle pan brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, GreenPan was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. GreenPan is the third most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Lodge5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Le Creuset3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GreenPan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
All-Clad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
OXO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tefal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Staub0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Circulon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about griddle pan brands
5 answers
Asked ChatGPT
“Which griddle pan brand should I buy?”
Asked ChatGPT
“What are the best griddle pan brands?”
Asked ChatGPT
“What's the best griddle pan brand for everyday cooking?”
Searched Google, AI Overview
“best griddle pan”
Searched Google, AI Overview
“cast iron griddle pan”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which griddle pan brands compete with GreenPan?
Share of searches by month for Le Creuset, Tefal, Staub, All-Clad, OXO, GreenPan, Lodge. The figures are in the table below the chart.
View monthly share of searches table
| Month | Le Creuset | Tefal | Staub | All-Clad | OXO | GreenPan | Lodge | Circulon | Ninja |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.7% | 19.3% | 6.2% | 5.1% | 5.1% | 3.4% | 3.4% | 0.68% | 0.02% |
| Nov 2025 | 56.4% | 19.7% | 6.2% | 6.2% | 4.2% | 3.4% | 3.4% | 0.56% | 0.01% |
| Dec 2025 | 59.7% | 16.6% | 6.6% | 6.6% | 3.6% | 2.9% | 3.6% | 0.48% | 0.02% |
| Jan 2026 | 52.3% | 21.8% | 7% | 5.8% | 4.7% | 3.8% | 3.8% | 0.77% | 0.02% |
| Feb 2026 | 53.4% | 22.3% | 5.9% | 5.9% | 4.8% | 3.2% | 4% | 0.43% | 0.01% |
| Mar 2026 | 54.3% | 22.7% | 6% | 4.9% | 4.9% | 3.3% | 3.3% | 0.54% | 0.01% |
| Apr 2026 | 57.3% | 19.6% | 5.2% | 5.2% | 5.2% | 2.8% | 4.3% | 0.47% | 0.01% |
| May 2026 | 54.9% | 22.5% | 4.9% | 4.9% | 4.9% | 3.3% | 4.1% | 0.45% | 0.01% |
| Jun 2026 | 54.6% | 18.3% | 4.1% | 11% | 4.9% | 2.7% | 4.1% | 0.36% | 0.01% |
| Jul 2026 | 60.1% | 16.8% | 4.5% | 5.4% | 5.4% | 3% | 4.5% | 0.4% | 0.01% |
| Aug 2026 | 57% | 19.5% | 5.1% | 5.1% | 5.1% | 3.5% | 4.2% | 0.46% | 0.01% |
| Sep 2026 | 59.7% | 19.9% | 5.4% | 4.4% | 4.4% | 2.9% | 2.9% | 0.39% | 0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.7% | 1.5M | +23% | +2.7 points | |
| 2, held 2nd | 19.9% | 500K | +19.6% | +0.4 points | |
| 3, moved from 5th to 3rd | 5.4% | 135K | +22.7% | +0.2 pointsmoved from 5th to 3rd | |
| 4, moved from 3rd to 4th | 4.4% | 110K | 0% | -0.8 pointsmoved from 3rd to 4th | |
| 5, moved from 4th to 5th | 4.4% | 110K | 0% | -0.8 pointsmoved from 4th to 5th | |
| 6, moved from 7th to 6th | 2.9% | 74K | 0% | -0.5 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 2.9% | 74K | -18.2% | -1.3 pointsmoved from 6th to 7th | |
| 8, held 8th | 0.39% | 9.9K | 0% | -0.1 points | |
| 9, held 9th | 0.01% | 260 | 0% | 0 points |
59.7%
Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +2.7 points.
2.
Tefal19.9%
Held 2nd. 500K estimated branded searches, +19.6% vs prior month. Share +0.4 points.
3.
Staub5.4%
Moved from 5th to 3rd. 135K estimated branded searches, +22.7% vs prior month. Share +0.2 points.
4.
All-Clad4.4%
Moved from 3rd to 4th. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.
5.
OXO4.4%
Moved from 4th to 5th. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.
6.
GreenPan2.9%
Moved from 7th to 6th. 74K estimated branded searches, 0% vs prior month. Share -0.5 points.
7.
Lodge2.9%
Moved from 6th to 7th. 74K estimated branded searches, -18.2% vs prior month. Share -1.3 points.
8.
Circulon0.39%
Held 8th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
9.
Ninja0.01%
Held 9th. 260 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between GreenPan and its closest rivals
Every comparison with GreenPan
13 comparisons
How has branded search demand for GreenPan changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for GreenPan worldwide fell from 90.5K to 74K.
- Across the 12 months ending September 2026, GreenPan’s share of searches among griddle pan brands worldwide peaked at 3.8% in January 2026 and was lowest at 2.7% in June 2026.
How did search popularity change for griddle pan brands worldwide in September 2026?
6 changes

In September 2026, Le Creuset gained share of searches among griddle pan brands worldwide, from 57% to 59.7%.

In September 2026, Lodge lost share of searches among griddle pan brands worldwide, from 4.2% to 2.9%.

In September 2026, All-Clad lost share of searches among griddle pan brands worldwide, from 5.1% to 4.4%.

In September 2026, OXO lost share of searches among griddle pan brands worldwide, from 5.1% to 4.4%.

In September 2026, GreenPan lost share of searches among griddle pan brands worldwide, from 3.5% to 2.9%.

Staub’s share of searches among griddle pan brands worldwide has gained ground for 3 months in a row, from 4.1% to 5.4% in September 2026.
How are GreenPan’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using GreenPan’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- greenpan
Who owns GreenPan?
GreenPan is owned by The Cookware Company. Brandwave does not track any other brands owned by The Cookware Company.
Do you work for GreenPan? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does GreenPan compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Griddle pan brands | 6th of 9 | 2.9% | Shown above |
| Pots and pans brands | 6th of 9 | 3.1% | Show ranking |
| Saute pan brands | 5th of 6 | 3.4% | Show ranking |
| Ceramic cookware brands | 5th of 6 | 6.1% | Show ranking |

Is GreenPan your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.