Brandwave

How popular isGreenPan?

In September 2026, people searched for GreenPan by name about 74,000 times worldwide, an 18.2% decrease from the previous year. These searches made up 2.9% of all global griddle pan brand searches, placing GreenPan sixth out of nine brands. When we asked both ChatGPT and Google AI Overviews about griddle pan brands, GreenPan appeared in three of the five answers and was the third most recommended of the nine.

Search and AI answers in September 2026

GreenPan is the sixth most searched of 9 competitors and the third most recommended in AI answers.

  1. Le CreusetShare of searches 59.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  2. TefalShare of searches 19.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. StaubShare of searches 5.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. All-CladShare of searches 4.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. GreenPanShare of searches 2.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top griddle pan brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GreenPan was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. GreenPan is the third most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lodge1st
  2. Le Creuset2nd
  3. GreenPan3rd
  4. OXO4th
  5. All-Clad5th
  6. Tefal–
  7. Staub–
  8. Circulon–
  9. Ninja–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lodge5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Le Creuset3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GreenPan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • All-Clad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OXO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tefal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Staub0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Circulon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about griddle pan brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which griddle pan brands compete with GreenPan?

GreenPan against griddle pan brands worldwide, by month

Share of searches by month for Le Creuset, Tefal, Staub, All-Clad, OXO, GreenPan, Lodge. The figures are in the table below the chart.

View monthly share of searches table
MonthLe CreusetTefalStaubAll-CladOXOGreenPanLodgeCirculonNinja
Oct 202556.7%19.3%6.2%5.1%5.1%3.4%3.4%0.68%0.02%
Nov 202556.4%19.7%6.2%6.2%4.2%3.4%3.4%0.56%0.01%
Dec 202559.7%16.6%6.6%6.6%3.6%2.9%3.6%0.48%0.02%
Jan 202652.3%21.8%7%5.8%4.7%3.8%3.8%0.77%0.02%
Feb 202653.4%22.3%5.9%5.9%4.8%3.2%4%0.43%0.01%
Mar 202654.3%22.7%6%4.9%4.9%3.3%3.3%0.54%0.01%
Apr 202657.3%19.6%5.2%5.2%5.2%2.8%4.3%0.47%0.01%
May 202654.9%22.5%4.9%4.9%4.9%3.3%4.1%0.45%0.01%
Jun 202654.6%18.3%4.1%11%4.9%2.7%4.1%0.36%0.01%
Jul 202660.1%16.8%4.5%5.4%5.4%3%4.5%0.4%0.01%
Aug 202657%19.5%5.1%5.1%5.1%3.5%4.2%0.46%0.01%
Sep 202659.7%19.9%5.4%4.4%4.4%2.9%2.9%0.39%0.01%
  1. 1.Le Creuset

    59.7%

    Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +2.7 points.

  2. 2.Tefal

    19.9%

    Held 2nd. 500K estimated branded searches, +19.6% vs prior month. Share +0.4 points.

  3. 3.Staub

    5.4%

    Moved from 5th to 3rd. 135K estimated branded searches, +22.7% vs prior month. Share +0.2 points.

  4. 4.All-Clad

    4.4%

    Moved from 3rd to 4th. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.OXO

    4.4%

    Moved from 4th to 5th. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.

  6. 6.GreenPan

    2.9%

    Moved from 7th to 6th. 74K estimated branded searches, 0% vs prior month. Share -0.5 points.

  7. 7.Lodge

    2.9%

    Moved from 6th to 7th. 74K estimated branded searches, -18.2% vs prior month. Share -1.3 points.

  8. 8.Circulon

    0.39%

    Held 8th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  9. 9.Ninja

    0.01%

    Held 9th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between GreenPan and its closest rivals

Every comparison with GreenPan

13 comparisons

How has branded search demand for GreenPan changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for GreenPan worldwide fell from 90.5K to 74K.
  • Across the 12 months ending September 2026, GreenPan’s share of searches among griddle pan brands worldwide peaked at 3.8% in January 2026 and was lowest at 2.7% in June 2026.

How did search popularity change for griddle pan brands worldwide in September 2026?

6 changes
  1. In September 2026, Le Creuset gained share of searches among griddle pan brands worldwide, from 57% to 59.7%.

  2. In September 2026, Lodge lost share of searches among griddle pan brands worldwide, from 4.2% to 2.9%.

  3. In September 2026, All-Clad lost share of searches among griddle pan brands worldwide, from 5.1% to 4.4%.

  4. In September 2026, OXO lost share of searches among griddle pan brands worldwide, from 5.1% to 4.4%.

  5. In September 2026, GreenPan lost share of searches among griddle pan brands worldwide, from 3.5% to 2.9%.

  6. Staub’s share of searches among griddle pan brands worldwide has gained ground for 3 months in a row, from 4.1% to 5.4% in September 2026.

How are GreenPan’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using GreenPan’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • greenpan

How the Brand Demand Index is measured

Who owns GreenPan?

GreenPan is owned by The Cookware Company. Brandwave does not track any other brands owned by The Cookware Company.

Do you work for GreenPan? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does GreenPan compete?

GreenPan is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Griddle pan brands6th of 92.9%Shown above
Pots and pans brands6th of 93.1%Show ranking
Saute pan brands5th of 63.4%Show ranking
Ceramic cookware brands5th of 66.1%Show ranking
Creator with pink hair and a pink jacket

Is GreenPan your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.