Brandwave

How popular isCaraway in search?

In September 2026, there were an estimated 60.6K branded searches for Caraway worldwide which held steady over the last 12 months. Caraway holds 11.5% estimated Share of Search among ceramic cookware brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Tramontina57.2%
  2. Cuisinart31.3%
  3. Caraway11.5%
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Which ceramic cookware brands compete with Caraway?

Caraway against ceramic cookware brands worldwide, by month

Share of Search by month for Tramontina, Cuisinart, Caraway. The figures are in the table below the chart.

View monthly share of search table
MonthTramontinaCuisinartCaraway
Oct 202553.5%35.7%10.8%
Nov 202544.1%36.1%19.8%
Dec 202539.2%39.2%21.5%
Jan 202647.2%38.6%14.2%
Feb 202652.2%35%12.8%
Mar 202653.5%35.7%10.8%
Apr 202658.4%32%9.6%
May 202653.5%35.7%10.8%
Jun 202658.4%32%9.6%
Jul 202654.6%36.4%9%
Aug 202653.5%35.7%10.8%
Sep 202657.2%31.3%11.5%

  1. 1.Tramontina

    57.2%

    Held 1st. 301K estimated branded searches, 0% vs prior month. Share +3.7 points.

  2. 2.Cuisinart

    31.3%

    Held 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -4.4 points.

  3. 3.Caraway

    11.5%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share +0.7 points.

Compare search popularity between Caraway and its closest rivals

Every comparison with Caraway

How has branded search demand for Caraway changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Caraway worldwide held steady at 60.6K.
  • Across the 12 months ending September 2026, Caraway’s estimated Share of Search among ceramic cookware brands worldwide increased from 10.8% to 11.5%.
  • Across the 12 months ending September 2026, Caraway’s estimated Share of Search among ceramic cookware brands worldwide peaked at 21.5% in December 2025 and was lowest at 9% in July 2026.

How did search popularity change for ceramic cookware brands worldwide in September 2026?

  1. In September 2026, Tramontina gained estimated Share of Search among ceramic cookware brands worldwide, from 53.5% to 57.2%.

  2. In September 2026, Caraway gained estimated Share of Search among ceramic cookware brands worldwide, from 10.8% to 11.5%.

  3. In September 2026, Cuisinart lost estimated Share of Search among ceramic cookware brands worldwide, from 35.7% to 31.3%.

Where does Caraway compete?

Caraway is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Pots and pans brands5th of 73%Show ranking
Grill pan brands5th of 83.1%Show ranking
Loaf pan brands5th of 63.1%Show ranking
Roasting pan brands4th of 63.3%Show ranking
Frying pan brands4th of 73.3%Show ranking
Saute pan brands3rd of 33.6%Show ranking
Premium cookware brands5th of 56.6%Show ranking
Ceramic cookware brands3rd of 311.5%Shown above

How is Caraway measured?

Brandwave collects information about searches that people make online using Caraway’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • caraway cookware
  • cookware caraway

Do you work for Caraway? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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