How popular isAll-Clad in search?
In September 2026, there were an estimated 143K branded searches for All-Clad worldwide which is down 26.8% over the last 12 months. All-Clad holds 3.1% estimated Share of Search among measuring spoons brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Le Creuset42.9%
Tupperware28.6%
KitchenAid25.3%
All-Clad3.1%
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Which measuring spoons brands compete with All-Clad?
Share of Search by month for Le Creuset, Tupperware, KitchenAid, All-Clad. The figures are in the table below the chart.
View monthly share of search table
| Month | Le Creuset | Tupperware | KitchenAid | All-Clad |
|---|---|---|---|---|
| Oct 2025 | 36.2% | 29.4% | 31.2% | 3.3% |
| Nov 2025 | 39.3% | 21.4% | 35% | 4.3% |
| Dec 2025 | 39.5% | 21.5% | 34.6% | 4.3% |
| Jan 2026 | 33.5% | 33.5% | 29.3% | 3.7% |
| Feb 2026 | 33.4% | 33.4% | 29.4% | 3.7% |
| Mar 2026 | 33.7% | 33.7% | 29.6% | 3% |
| Apr 2026 | 36% | 29.5% | 31.3% | 3.2% |
| May 2026 | 38% | 31.1% | 27.5% | 3.4% |
| Jun 2026 | 36.5% | 30% | 26.1% | 7.4% |
| Jul 2026 | 38.1% | 31.2% | 27.2% | 3.4% |
| Aug 2026 | 38% | 31.1% | 27.5% | 3.4% |
| Sep 2026 | 42.9% | 28.6% | 25.3% | 3.1% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.9% | 1.5M | +23% | +5 points | |
| 2, held 2nd | 28.6% | 1M | 0% | -2.5 points | |
| 3, held 3rd | 25.3% | 884K | 0% | -2.2 points | |
| 4, held 4th | 3.1% | 110K | 0% | -0.3 points |
42.9%
Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +5 points.
28.6%
Held 2nd. 1M estimated branded searches, 0% vs prior month. Share -2.5 points.
25.3%
Held 3rd. 884K estimated branded searches, 0% vs prior month. Share -2.2 points.
4.
All-Clad3.1%
Held 4th. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.
Compare search popularity between All-Clad and its closest rivals
Every comparison with All-Clad
24 comparisons
- All-Clad vs Our Place
- All-Clad vs Big Green Egg
- All-Clad vs Breville
- All-Clad vs KitchenAid
- All-Clad vs Le Creuset
- All-Clad vs Ooni
- All-Clad vs Staub
- All-Clad vs Tefal
- All-Clad vs Tupperware
- All-Clad vs Cuisinart
- All-Clad vs Joseph Joseph
- All-Clad vs Made In
- All-Clad vs Oxo
- All-Clad vs Pyrex
- All-Clad vs Gozney
- All-Clad vs Kamado Joe
- All-Clad vs Caraway
- All-Clad vs Scanpan
- All-Clad vs Broil King
- All-Clad vs Circulon
- All-Clad vs Chicago Metallic
- All-Clad vs Ninja
- All-Clad vs Epicurean
- All-Clad vs HexClad
How has branded search demand for All-Clad changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for All-Clad worldwide fell from 196K to 143K.
- Across the 12 months ending September 2026, All-Clad’s estimated Share of Search among measuring spoons brands worldwide peaked at 7.4% in June 2026 and was lowest at 3% in March 2026.
How did search popularity change for measuring spoons brands worldwide in September 2026?
4 changes
In September 2026, Le Creuset gained estimated Share of Search among measuring spoons brands worldwide, from 38% to 42.9%.
In September 2026, Tupperware lost estimated Share of Search among measuring spoons brands worldwide, from 31.1% to 28.6%.
In September 2026, KitchenAid lost estimated Share of Search among measuring spoons brands worldwide, from 27.5% to 25.3%.
All-Clad’s estimated Share of Search among measuring spoons brands worldwide has lost ground for 3 months in a row, from 7.4% to 3.1% in September 2026.
Where does All-Clad compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Measuring spoons brands | 4th of 4 | 3.1% | Shown above |
| Measuring cups brands | 5th of 6 | 3.8% | Show ranking |
| Griddle pan brands | 4th of 6 | 4.9% | Show ranking |
| Pots and pans brands | 4th of 7 | 5.5% | Show ranking |
| Grill pan brands | 3rd of 8 | 5.6% | Show ranking |
| Loaf pan brands | 4th of 6 | 5.6% | Show ranking |
| Roasting pan brands | 3rd of 6 | 6% | Show ranking |
| Frying pan brands | 3rd of 7 | 6% | Show ranking |
| Turkey roaster brands | 3rd of 3 | 6.2% | Show ranking |
| Crock pot brands | 3rd of 4 | 6.6% | Show ranking |
| Saute pan brands | 2nd of 3 | 6.6% | Show ranking |
| Belgian waffle maker brands | 4th of 4 | 8.4% | Show ranking |
| Premium cookware brands | 4th of 5 | 15.7% | Show ranking |
| Pizza stone brands | 3rd of 6 | 17.4% | Show ranking |
| Mixing bowls brands | 3rd of 4 | 20.8% | Show ranking |
| Waffle iron brands | 3rd of 3 | 22.5% | Show ranking |
| Pizza cutter brands | 2nd of 4 | 31.5% | Show ranking |
How is All-Clad measured?
Brandwave collects information about searches that people make online using All-Clad’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- all clad
- all-clad
- all-clad cookware
- cookware all-clad
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Is All-Clad your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.