Brandwave

How popular isUpfluence?

In September 2026, people searched for Upfluence by name about 14,900 times worldwide, a 45.3% decrease from the previous year. These searches made up 5.9% of all global creator CRM platform searches, placing Upfluence fourth out of 14 platforms. When we asked both ChatGPT and Google AI Overviews about creator CRM platforms, Upfluence appeared in two of the five answers and was the sixth most recommended of the 14.

Search and AI answers in September 2026

Upfluence is the fourth most searched of 14 competitors and the sixth most recommended in AI answers.

  1. SARALShare of searches 53.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. ModashShare of searches 16.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. CreatorIQShare of searches 7.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  4. UpfluenceShare of searches 5.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  5. AhaCreatorShare of searches 5.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+9 more

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Top creator CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Upfluence was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Upfluence is the sixth most recommended of the 14.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Modash1st
  2. Passionfroot2nd
  3. Aspire3rd
  4. GRIN4th
  5. CreatorIQ5th
  6. Upfluence6th
  7. SARAL–
  8. AhaCreator–
  9. Launchmetrics–
  10. Traackr–
  11. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Modash4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CreatorIQ3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aspire3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GRIN3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Upfluence2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Passionfroot2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SARAL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AhaCreator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Launchmetrics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Traackr0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about creator CRM platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which creator CRM platforms compete with Upfluence?

Upfluence against creator CRM platforms worldwide, by month

Share of searches by month for SARAL, Modash, CreatorIQ, Upfluence, AhaCreator, Launchmetrics, Passionfroot, Traackr. The figures are in the table below the chart.

View monthly share of searches table
MonthSARALModashCreatorIQUpfluenceAhaCreatorLaunchmetricsPassionfrootTraackrInfluencer HeroAspireLater InfluenceArchiveGRINinsightIQ
Oct 202554.4%13.5%10.9%11%0.01%3.3%0.77%2.7%1.5%0.74%0.53%0.35%0.29%0.16%
Nov 202557.3%14.3%7.7%11.6%0.02%2.3%0.81%2.8%1.2%0.79%0.43%0.31%0.31%0.17%
Dec 202564.6%13.2%5.8%8.8%0.03%1.7%0.94%2.1%1.1%0.7%0.35%0.28%0.23%0.13%
Jan 202647.2%21.6%7.8%11.9%0.02%2.8%1.2%3.5%1.5%1%0.57%0.38%0.31%0.17%
Feb 202644.4%20.2%8.9%13.8%0.43%4%1.2%3.2%1.4%1.1%0.51%0.35%0.35%0.19%
Mar 202641.1%23%8.2%12.8%2%3.7%1.3%3.7%1.6%1.1%0.47%0.4%0.33%0.22%
Apr 202650.5%19%6.8%11.8%2.5%2.5%1.1%2.5%1.4%0.94%0.39%0.33%0.27%0.15%
May 202643.7%24.4%8.7%9.4%2.6%3.2%1.7%2.6%1.4%0.98%0.44%0.35%0.35%0.23%
Jun 202659.7%15%6.5%6.6%3.6%2.4%1%2.4%1.1%0.65%0.38%0.26%0.26%0.17%
Jul 202651.2%19.1%6.9%6.9%4.6%3.1%2.5%2.5%1.1%0.84%0.52%0.27%0.27%0.18%
Aug 202650.4%19%8.3%6.9%4.5%2.5%2.5%2.5%1.1%0.85%0.62%0.33%0.33%0.22%
Sep 202653.8%16.4%7.2%5.9%5.9%3.2%2.2%2.2%0.96%0.79%0.66%0.29%0.29%0.16%

  1. 1.SARAL

    53.8%

    Held 1st. 135K estimated branded searches, +22.7% vs prior month. Share +3.4 points.

  2. 2.Modash

    16.4%

    Held 2nd. 41.2K estimated branded searches, -0.39% vs prior month. Share -2.5 points.

  3. 3.CreatorIQ

    7.2%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -1.1 points.

  4. 4.Upfluence

    5.9%

    Held 4th. 14.9K estimated branded searches, -1.1% vs prior month. Share -1 points.

  5. 5.AhaCreator

    5.9%

    Held 5th. 14.8K estimated branded searches, +49.5% vs prior month. Share +1.4 points.

  6. 6.Launchmetrics

    3.2%

    Held 6th. 8.1K estimated branded searches, +50% vs prior month. Share +0.8 points.

  7. 7.Passionfroot

    2.2%

    Held 7th. 5.4K estimated branded searches, 0% vs prior month. Share -0.3 points.

  8. 8.Traackr

    2.2%

    Held 8th. 5.4K estimated branded searches, 0% vs prior month. Share -0.3 points.

  9. 9.Influencer Hero

    0.96%

    Held 9th. 2.4K estimated branded searches, +0.42% vs prior month. Share -0.1 points.

  10. 10.Aspire

    0.79%

    Held 10th. 2K estimated branded searches, +7% vs prior month. Share -0.1 points.

  11. 11.Later Influence

    0.66%

    Held 11th. 1.6K estimated branded searches, +22.2% vs prior month. Share 0 points.

  12. 12.Archive

    0.29%

    Held 12th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  13. 13.GRIN

    0.29%

    Held 13th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  14. 14.insightIQ

    0.16%

    Held 14th. 390 estimated branded searches, -18.8% vs prior month. Share -0.1 points.

Compare popularity between Upfluence and its closest rivals

Every comparison with Upfluence

36 comparisons

How has branded search demand for Upfluence changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Upfluence worldwide fell from 27.2K to 14.9K.
  • Across the 12 months ending September 2026, Upfluence’s share of searches among creator CRM platforms worldwide decreased from 11% to 5.9%.
  • Across the 12 months ending September 2026, Upfluence’s share of searches among creator CRM platforms worldwide peaked at 13.8% in February 2026 and was lowest at 5.9% in September 2026.
  • Across the 12 months ending September 2026, Upfluence fell from 3rd to 4th among creator CRM platforms worldwide.

How did search popularity change for creator CRM platforms worldwide in September 2026?

6 changes

  1. In September 2026, SARAL gained share of searches among creator CRM platforms worldwide, from 50.4% to 53.8%.

  2. In September 2026, AhaCreator gained share of searches among creator CRM platforms worldwide, from 4.5% to 5.9%.

  3. In September 2026, Launchmetrics gained share of searches among creator CRM platforms worldwide, from 2.5% to 3.2%.

  4. In September 2026, Modash lost share of searches among creator CRM platforms worldwide, from 19% to 16.4%.

  5. In September 2026, CreatorIQ lost share of searches among creator CRM platforms worldwide, from 8.3% to 7.2%.

  6. In September 2026, Upfluence lost share of searches among creator CRM platforms worldwide, from 6.9% to 5.9%.

How are Upfluence’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Upfluence’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • upfluence
  • upfluence influencer marketing

Do you work for Upfluence? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Upfluence compete?

Upfluence is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Influencer marketing platforms7th of 112.8%Show ranking
Creator CRM platforms4th of 145.9%Shown above
Creator database platforms5th of 109.7%Show ranking
Influencer discovery platforms5th of 610.9%Show ranking
Influencer analytics platforms4th of 1011%Show ranking
Influencer campaign management platforms4th of 1013%Show ranking
Influencer outreach platforms3rd of 1015.4%Show ranking
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