How popular isFujifilm in search?
In August 2026, there were an estimated 823K branded searches for Fujifilm worldwide which held steady over the last 11 months. Fujifilm holds 30.4% estimated Share of Search among instant camera brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Fujifilm30.4%
Mint30.4%
Polaroid24.9%
Canon13.2%Kodak1%
Lomography0.13%
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Which instant camera brands compete with Fujifilm?
Share of Search by month for Fujifilm, Mint, Polaroid, Canon. The figures are in the table below the chart.
View monthly share of search table
| Month | Fujifilm | Mint | Polaroid | Canon | Kodak | Lomography |
|---|---|---|---|---|---|---|
| Oct 2025 | 30.9% | 30.9% | 25.3% | 11.8% | 1% | 0.14% |
| Nov 2025 | 30.9% | 25.3% | 30.9% | 11.7% | 1% | 0.11% |
| Dec 2025 | 31.5% | 26% | 31.5% | 9.8% | 1% | 0.11% |
| Jan 2026 | 34.5% | 28.4% | 23.2% | 12.9% | 0.93% | 0.1% |
| Feb 2026 | 30.2% | 30.2% | 24.7% | 13.8% | 1% | 0.13% |
| Mar 2026 | 34.5% | 28.2% | 23.1% | 12.9% | 1.1% | 0.12% |
| Apr 2026 | 32.7% | 32.7% | 21.8% | 11.7% | 1.1% | 0.12% |
| May 2026 | 32.7% | 32.7% | 21.9% | 11.6% | 1.1% | 0.12% |
| Jun 2026 | 30.4% | 30.4% | 24.8% | 13.3% | 1% | 0.13% |
| Jul 2026 | 34.1% | 27.9% | 22.8% | 14% | 1.1% | 0.15% |
| Aug 2026 | 30.4% | 30.4% | 24.9% | 13.2% | 1% | 0.13% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 30.4% | 823K | 0% | -3.6 points | |
| 2, held 2nd | 30.4% | 823K | +22.3% | +2.6 points | |
| 3, held 3rd | 24.9% | 673K | +22.4% | +2.1 points | |
| 4, held 4th | 13.2% | 356K | +4.9% | -0.9 points | |
| 5, held 5th | 1% | 27.1K | 0% | -0.1 points | |
| 6, held 6th | 0.13% | 3.6K | 0% | 0 points |
1.
Fujifilm30.4%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share -3.6 points.
2.
Mint30.4%
Held 2nd. 823K estimated branded searches, +22.3% vs prior month. Share +2.6 points.
3.
Polaroid24.9%
Held 3rd. 673K estimated branded searches, +22.4% vs prior month. Share +2.1 points.
4.
Canon13.2%
Held 4th. 356K estimated branded searches, +4.9% vs prior month. Share -0.9 points.
5.
Kodak
1%
Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.13%
Held 6th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Fujifilm and its closest rivals
Every comparison with Fujifilm
16 comparisons
- Fujifilm vs Mint
- Fujifilm vs Philips
- Fujifilm vs Sony
- Fujifilm vs Polaroid
- Fujifilm vs Nikon
- Canon vs Fujifilm
- Fujifilm vs Siemens Healthineers
- Fujifilm vs GE HealthCare
- Fujifilm vs Panasonic
- Fujifilm vs Kodak
- Foma vs Fujifilm
- Fujifilm vs Sectra
- CineStill vs Fujifilm
- Agfa HealthCare vs Fujifilm
- Fujifilm vs Ilford
- Fujifilm vs Lomography
How has branded search demand for Fujifilm changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Fujifilm worldwide held steady at 823K.
- Across the 11 months ending August 2026, Fujifilm’s estimated Share of Search among instant camera brands worldwide peaked at 34.5% in March 2026 and was lowest at 30.2% in February 2026.
How did search popularity change for instant camera brands worldwide in August 2026?
4 changes

In August 2026, Mint gained estimated Share of Search among instant camera brands worldwide, from 27.9% to 30.4%.

In August 2026, Polaroid gained estimated Share of Search among instant camera brands worldwide, from 22.8% to 24.9%.

In August 2026, Fujifilm lost estimated Share of Search among instant camera brands worldwide, from 34.1% to 30.4%.

In August 2026, Canon lost estimated Share of Search among instant camera brands worldwide, from 14% to 13.2%.
Where does Fujifilm compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Camera brands | 2nd of 5 | 18.5% | Show ranking |
| Instant camera brands | 1st of 6 | 30.4% | Shown above |
| Radiology software | 2nd of 5 | 39.7% | Show ranking |
| Medical imaging software | 2nd of 5 | 40.1% | Show ranking |
| Film brands | 1st of 6 | 93% | Show ranking |
How is Fujifilm measured?
Brandwave collects information about searches that people make online using Fujifilm’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- fujifilm
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