How popular iseero in search?

In September 2026, there were an estimated 165K branded searches for eero worldwide which held steady over the last 12 months. eero holds 42.3% estimated Share of Search among wi-fi extender brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

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Which wi-fi extender brands compete with eero?

eero against wi-fi extender brands worldwide, by month

Month	eero	NETGEAR	Linksys
Oct 2025	37.4%	45.8%	16.8%
Nov 2025	37.4%	45.8%	16.8%
Dec 2025	37.4%	45.8%	16.8%
Jan 2026	37.4%	45.8%	16.8%
Feb 2026	37.4%	45.8%	16.8%
Mar 2026	37.4%	45.8%	16.8%
Apr 2026	42.3%	42.3%	15.5%
May 2026	42.3%	42.3%	15.5%
Jun 2026	42.3%	42.3%	15.5%
Jul 2026	47.2%	38.6%	14.2%
Aug 2026	42.3%	42.3%	15.5%
Sep 2026	42.3%	42.3%	15.5%

Rank	Brand	Share of Search	Estimated monthly branded searches	vs prior month
1, held 1st	eero Amazon	42.3%	135K	0%
2, held 2nd	NETGEAR	42.3%	135K	0%
3, held 3rd	Linksys	15.5%	49.5K	0%

1.eero
42.3%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share 0 points.
2.NETGEAR
42.3%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share 0 points.
3.Linksys
15.5%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between eero and its closest rivals

Every comparison with eero

7 comparisons

How has branded search demand for eero changed worldwide over the last 12 months?

4 findings

Across the 12 months ending September 2026, estimated monthly branded searches for eero worldwide held steady at 165K.
Across the 12 months ending September 2026, eero’s estimated Share of Search among wi-fi extender brands worldwide increased from 37.4% to 42.3%.
Across the 12 months ending September 2026, eero’s estimated Share of Search among wi-fi extender brands worldwide peaked at 47.2% in July 2026 and was lowest at 37.4% in February 2026.
Across the 12 months ending September 2026, eero rose from 2nd to 1st among wi-fi extender brands worldwide.

How did search popularity change for wi-fi extender brands worldwide in September 2026?

2 changes

Estimated monthly branded searches for Linksys worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.
Estimated monthly branded searches for NETGEAR worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Where does eero compete?

eero is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.

Competitor set	Rank	Share of Search	Ranking
Home Wi-Fi router brands	4th of 5	3.8%	Show ranking
Wi-fi router brands	2nd of 6	6.1%	Show ranking
Mesh wifi brands	3rd of 5	13.5%	Show ranking
Wi-fi extender brands	1st of 3	42.3%	Shown above

How is eero measured?

Brandwave collects information about searches that people make online using eero’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms