Brandwave

How popular isAmazon IVS?

In September 2026, people searched for Amazon IVS by name about 880 times worldwide, a 32.3% decrease from the previous year. These searches made up 0.81% of all global video streaming API searches, placing Amazon IVS sixth out of six APIs. When we asked both ChatGPT and Google AI Overviews about video streaming APIs, Amazon IVS appeared in three of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

Amazon IVS is the sixth most searched of 6 competitors and the third most recommended in AI answers.

  1. LiveKitShare of searches 68.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  2. WowzaShare of searches 16.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Cloudflare StreamShare of searches 9.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. api.videoShare of searches 2.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  5. Amazon IVSShare of searches 0.81%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top video streaming APIs in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Amazon IVS was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Amazon IVS is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mux1st
  2. Cloudflare Stream2nd
  3. Amazon IVS3rd
  4. LiveKit4th
  5. api.video5th
  6. Wowza–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mux5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cloudflare Stream4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LiveKit3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amazon IVS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • api.video1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wowza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about video streaming APIs

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which video streaming APIs compete with Amazon IVS?

Amazon IVS against video streaming APIs worldwide, by month

Share of searches by month for LiveKit, Wowza, Cloudflare Stream, api.video, Mux, Amazon IVS. The figures are in the table below the chart.

View monthly share of searches table
MonthLiveKitWowzaCloudflare Streamapi.videoMuxAmazon IVS
Oct 202566%16.1%10.8%2.5%2.7%1.7%
Nov 202566.6%16.3%10.9%2.2%2.2%1.8%
Dec 202566.5%16.3%10.9%2.6%2.6%1.2%
Jan 202669%13.8%11.3%2.2%2.6%1.1%
Feb 202669.2%13.8%11.3%2.2%2.3%1.1%
Mar 202668.5%13.7%11.2%2.7%2.8%1.1%
Apr 202669.2%13.8%11.3%1.8%2.7%1.1%
May 202668.7%13.7%11.2%2.7%2.6%1%
Jun 202669.3%13.9%11.3%1.8%2.6%1.1%
Jul 202671.2%11.6%11.6%1.9%2.6%1%
Aug 202659.2%26.5%9.7%1.6%2.1%0.86%
Sep 202668.5%16.8%9.2%2.7%2%0.81%

  1. 1.LiveKit

    68.5%

    Held 1st. 74K estimated branded searches, +22.3% vs prior month. Share +9.3 points.

  2. 2.Wowza

    16.8%

    Held 2nd. 18.1K estimated branded searches, -33.2% vs prior month. Share -9.8 points.

  3. 3.Cloudflare Stream

    9.2%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share -0.5 points.

  4. 4.api.video

    2.7%

    Moved from 5th to 4th. 2.9K estimated branded searches, +81.3% vs prior month. Share +1.1 points.

  5. 5.Mux

    2%

    Moved from 4th to 5th. 2.2K estimated branded searches, +0.92% vs prior month. Share -0.1 points.

  6. 6.Amazon IVS

    0.81%

    Held 6th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Amazon IVS and its closest rivals

Every comparison with Amazon IVS

5 comparisons

How has branded search demand for Amazon IVS changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Amazon IVS worldwide fell from 1.3K to 880.
  • Across the 12 months ending September 2026, Amazon IVS’s share of searches among video streaming APIs worldwide decreased from 1.7% to 0.81%.

How did search popularity change for video streaming APIs worldwide in September 2026?

5 changes

  1. In September 2026, api.video overtook Mux to rank 4th among video streaming APIs worldwide, with 2.7% of the searches.

  2. In September 2026, LiveKit gained share of searches among video streaming APIs worldwide, from 59.2% to 68.5%.

  3. In September 2026, Wowza lost share of searches among video streaming APIs worldwide, from 26.5% to 16.8%.

  4. In September 2026, Cloudflare Stream lost share of searches among video streaming APIs worldwide, from 9.7% to 9.2%.

  5. Estimated monthly branded searches for Amazon IVS worldwide fell 32.3% over 12 measured months, from 1.3K to 880 in September 2026.

How are Amazon IVS’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Amazon IVS’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • amazon ivs

How the Brand Demand Index is measured

Do you work for Amazon IVS? To request corrections or removal please contact us via our support page and we will be happy to assist.

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