Brandwave

Amazon IVS vs Cloudflare Stream:Which is more popular?

In September 2026, Cloudflare Stream had more branded searches than Amazon IVS among video streaming APIs worldwide. Cloudflare Stream had about 9,900 branded searches, while Amazon IVS had 880. Cloudflare Stream made up 9.2% of all video streaming API searches we track, and Amazon IVS accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about video streaming APIs, Cloudflare Stream appeared in four of the five answers and Amazon IVS in three. Cloudflare Stream was mentioned before Amazon IVS in every answer.

Among video streaming APIs worldwide in September 2026

Who do people search for more?

Cloudflare Stream, about 11 searches for every 1 for Amazon IVS

Cloudflare Stream 9.9K searchesAmazon IVS 880 searches

Who does AI mention more?

Cloudflare Stream, mentioned in 4 of 5 answers, Amazon IVS in 3

Cloudflare Stream in 4 of 5Amazon IVS in 3 of 5

Who does AI recommend more?

Cloudflare Stream, named ahead of Amazon IVS in every answer

Cloudflare Stream first in 4Amazon IVS never first

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Top video streaming APIs in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cloudflare Stream was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Amazon IVS was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Cloudflare Stream was listed before Amazon IVS in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mux1st
  2. Cloudflare Stream2nd
  3. Amazon IVS3rd
  4. LiveKit4th
  5. api.video5th
  6. Wowza–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mux5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cloudflare Stream4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LiveKit3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amazon IVS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • api.video1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wowza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about video streaming APIs

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Amazon IVS or Cloudflare Stream more popular in search?

This chart shows how often people search Google for Amazon IVS and Cloudflare Stream by name. Each line represents a brand's share of searches for all six video streaming APIs we track, month by month, from English-language searches worldwide.

Amazon IVS and Cloudflare Stream among video streaming APIs worldwide, by month

Share of searches by month for Cloudflare Stream, Amazon IVS. The figures are in the table below the chart.

View monthly share of searches table
MonthLiveKitWowzaCloudflare Streamapi.videoMuxAmazon IVS
Oct 202566%16.1%10.8%2.5%2.7%1.7%
Nov 202566.6%16.3%10.9%2.2%2.2%1.8%
Dec 202566.5%16.3%10.9%2.6%2.6%1.2%
Jan 202669%13.8%11.3%2.2%2.6%1.1%
Feb 202669.2%13.8%11.3%2.2%2.3%1.1%
Mar 202668.5%13.7%11.2%2.7%2.8%1.1%
Apr 202669.2%13.8%11.3%1.8%2.7%1.1%
May 202668.7%13.7%11.2%2.7%2.6%1%
Jun 202669.3%13.9%11.3%1.8%2.6%1.1%
Jul 202671.2%11.6%11.6%1.9%2.6%1%
Aug 202659.2%26.5%9.7%1.6%2.1%0.86%
Sep 202668.5%16.8%9.2%2.7%2%0.81%

How has the Amazon IVS and Cloudflare Stream comparison changed over the last 12 months?

3 findings

How did search popularity change for video streaming APIs worldwide in September 2026?

2 changes
  1. In September 2026, Cloudflare Stream lost share of searches among video streaming APIs worldwide, from 9.7% to 9.2%.

  2. Estimated monthly branded searches for Amazon IVS worldwide fell 32.3% over 12 measured months, from 1.3K to 880 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Amazon IVS’s and Cloudflare Stream’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Amazon IVS

1 branded search term

  • amazon ivs

Cloudflare Stream

1 branded search term

  • cloudflare stream

How the Brand Demand Index is measured

Other head-to-heads among video streaming APIs

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