Brandwave

Mesh wifi brands:Which are searched most?

In August 2026, TP-Link was the most searched among mesh wifi brands worldwide, with an estimated 2M branded searches and 60.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. TP-Link60.1%
  2. Google Nest13.8%
  3. Ubiquiti13.6%
  4. NETGEAR7.4%
  5. eero5%

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Share of SearchLeaderboard

Compare the mesh wifi systems people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among mesh wifi brands worldwide, by month

Share of Search by month for TP-Link, Google Nest, Ubiquiti, NETGEAR, eero. The figures are in the table below the chart.

View monthly share of search table
MonthTP-LinkGoogle NestUbiquitiNETGEAReero
Oct 202557.3%17.8%13.6%7.2%4.1%
Nov 202555.8%19.8%13.3%7.1%4%
Dec 202556.6%18.5%13.5%7.3%4.1%
Jan 202657.9%16.7%13.8%7.4%4.2%
Feb 202658.7%15.5%13.9%7.7%4.2%
Mar 202658.2%12.5%16.2%8.5%4.7%
Apr 202660.1%13%13.8%8.1%4.9%
May 202658.7%14.9%13.4%8.2%4.8%
Jun 202658.7%15.7%13.4%7.3%4.9%
Jul 202658.6%15%13.3%7.3%5.8%
Aug 202660.1%13.8%13.6%7.4%5%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.TP-Link

    60.1%

    Held 1st. 2M estimated branded searches, +0.55% vs prior month. Share +1.5 points.

  2. Held 2nd. 457K estimated branded searches, -9.6% vs prior month. Share -1.2 points.

  3. 3.Ubiquiti

    13.6%

    Held 3rd. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.NETGEAR

    7.4%

    Held 4th. 246K estimated branded searches, -0.32% vs prior month. Share +0.1 points.

  5. 5.eero

    5%

    Held 5th. 166K estimated branded searches, -15.3% vs prior month. Share -0.8 points.

Compare search popularity between leading brands

Which brand is most popular in search among mesh wifi brands worldwide?

In August 2026, TP-Link was the most searched among mesh wifi brands worldwide, with an estimated 2M branded searches and 60.1% estimated Share of Search within this set. Google Nest is in 2nd place, 46.3 percentage points behind at 13.8% Share of Search.

Global mesh wifi brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
TP-Link57.3% → 60.1%60.1%Aug 202655.8%Nov 20251st
Google Nest17.8% → 13.8%19.8%Nov 202512.5%Mar 20262nd
Ubiquiti13.6%16.2%Mar 202613.3%Nov 20253rd
NETGEAR7.2% → 7.4%8.5%Mar 20267.1%Nov 20254th
eero4.1% → 5%5.8%Jul 20264%Nov 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, TP-Link’s estimated Share of Search among mesh wifi brands worldwide increased from 57.3% to 60.1%.
  • Across the 11 months ending August 2026, Google Nest’s estimated Share of Search among mesh wifi brands worldwide decreased from 17.8% to 13.8%.
  • Across the 11 months ending August 2026, eero’s estimated Share of Search among mesh wifi brands worldwide increased from 4.1% to 5%.
  • Across the 11 months ending August 2026, TP-Link’s estimated Share of Search among mesh wifi brands worldwide peaked at 60.1% in August 2026 and was lowest at 55.8% in November 2025.
  • Across the 11 months ending August 2026, Google Nest’s estimated Share of Search among mesh wifi brands worldwide peaked at 19.8% in November 2025 and was lowest at 12.5% in March 2026.
  • Across the 11 months ending August 2026, Ubiquiti’s estimated Share of Search among mesh wifi brands worldwide peaked at 16.2% in March 2026 and was lowest at 13.3% in November 2025.
  • Across the 11 months ending August 2026, NETGEAR’s estimated Share of Search among mesh wifi brands worldwide peaked at 8.5% in March 2026 and was lowest at 7.1% in November 2025.
  • Across the 11 months ending August 2026, eero’s estimated Share of Search among mesh wifi brands worldwide peaked at 5.8% in July 2026 and was lowest at 4% in November 2025.
  • Across the 11 months ending August 2026, Ubiquiti and NETGEAR held steady: their estimated Share of Search among mesh wifi brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for mesh wifi brands worldwide in August 2026?

  1. In August 2026, TP-Link gained estimated Share of Search among mesh wifi brands worldwide, from 58.6% to 60.1%.

  2. In August 2026, Google Nest lost estimated Share of Search among mesh wifi brands worldwide, from 15% to 13.8%.

  3. In August 2026, eero lost estimated Share of Search among mesh wifi brands worldwide, from 5.8% to 5%.

  4. Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.

  5. Estimated monthly branded searches for NETGEAR worldwide fell 15.8% over 11 measured months, from 293K to 246K in August 2026.

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