Mesh wifi brands:Which are searched most?
In August 2026, TP-Link was the most searched among mesh wifi brands worldwide, with an estimated 2M branded searches and 60.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
TP-Link60.1%
Google Nest13.8%
Ubiquiti13.6%NETGEAR7.4%
eero5%
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Share of SearchLeaderboard
Compare the mesh wifi systems people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for TP-Link, Google Nest, Ubiquiti, NETGEAR, eero. The figures are in the table below the chart.
View monthly share of search table
| Month | TP-Link | Google Nest | Ubiquiti | NETGEAR | eero |
|---|---|---|---|---|---|
| Oct 2025 | 57.3% | 17.8% | 13.6% | 7.2% | 4.1% |
| Nov 2025 | 55.8% | 19.8% | 13.3% | 7.1% | 4% |
| Dec 2025 | 56.6% | 18.5% | 13.5% | 7.3% | 4.1% |
| Jan 2026 | 57.9% | 16.7% | 13.8% | 7.4% | 4.2% |
| Feb 2026 | 58.7% | 15.5% | 13.9% | 7.7% | 4.2% |
| Mar 2026 | 58.2% | 12.5% | 16.2% | 8.5% | 4.7% |
| Apr 2026 | 60.1% | 13% | 13.8% | 8.1% | 4.9% |
| May 2026 | 58.7% | 14.9% | 13.4% | 8.2% | 4.8% |
| Jun 2026 | 58.7% | 15.7% | 13.4% | 7.3% | 4.9% |
| Jul 2026 | 58.6% | 15% | 13.3% | 7.3% | 5.8% |
| Aug 2026 | 60.1% | 13.8% | 13.6% | 7.4% | 5% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.1% | 2M | +0.55% | +1.5 points | |
| 2, held 2nd | 13.8% | 457K | -9.6% | -1.2 points | |
| 3, held 3rd | 13.6% | 450K | 0% | +0.3 points | |
| 4, held 4th | 7.4% | 246K | -0.32% | +0.1 points | |
| 5, held 5th | 5% | 166K | -15.3% | -0.8 points |
1.
TP-Link60.1%
Held 1st. 2M estimated branded searches, +0.55% vs prior month. Share +1.5 points.
13.8%
Held 2nd. 457K estimated branded searches, -9.6% vs prior month. Share -1.2 points.
3.
Ubiquiti13.6%
Held 3rd. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.
4.
NETGEAR
7.4%
Held 4th. 246K estimated branded searches, -0.32% vs prior month. Share +0.1 points.
5.
eero5%
Held 5th. 166K estimated branded searches, -15.3% vs prior month. Share -0.8 points.
Compare search popularity between leading brands

TP-Link vs Google Nest: compare search popularity
TP-Link vs Ubiquiti: compare search popularity
TP-Link vs NETGEAR: compare search popularity

TP-Link vs eero: compare search popularity
Google Nest vs Ubiquiti: compare search popularity
Google Nest vs NETGEAR: compare search popularity

Google Nest vs eero: compare search popularity
Ubiquiti vs NETGEAR: compare search popularity

Ubiquiti vs eero: compare search popularity
NETGEAR vs eero: compare search popularity- Compare any of these brands
Which brand is most popular in search among mesh wifi brands worldwide?
5 brands
In August 2026, TP-Link was the most searched among mesh wifi brands worldwide, with an estimated 2M branded searches and 60.1% estimated Share of Search within this set. Google Nest is in 2nd place, 46.3 percentage points behind at 13.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 57.3% → 60.1% | 60.1%Aug 2026 | 55.8%Nov 2025 | 1st | |
| 17.8% → 13.8% | 19.8%Nov 2025 | 12.5%Mar 2026 | 2nd | |
| 13.6% | 16.2%Mar 2026 | 13.3%Nov 2025 | 3rd | |
| 7.2% → 7.4% | 8.5%Mar 2026 | 7.1%Nov 2025 | 4th | |
| 4.1% → 5% | 5.8%Jul 2026 | 4%Nov 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, TP-Link’s estimated Share of Search among mesh wifi brands worldwide increased from 57.3% to 60.1%.
- Across the 11 months ending August 2026, Google Nest’s estimated Share of Search among mesh wifi brands worldwide decreased from 17.8% to 13.8%.
- Across the 11 months ending August 2026, eero’s estimated Share of Search among mesh wifi brands worldwide increased from 4.1% to 5%.
- Across the 11 months ending August 2026, TP-Link’s estimated Share of Search among mesh wifi brands worldwide peaked at 60.1% in August 2026 and was lowest at 55.8% in November 2025.
- Across the 11 months ending August 2026, Google Nest’s estimated Share of Search among mesh wifi brands worldwide peaked at 19.8% in November 2025 and was lowest at 12.5% in March 2026.
- Across the 11 months ending August 2026, Ubiquiti’s estimated Share of Search among mesh wifi brands worldwide peaked at 16.2% in March 2026 and was lowest at 13.3% in November 2025.
- Across the 11 months ending August 2026, NETGEAR’s estimated Share of Search among mesh wifi brands worldwide peaked at 8.5% in March 2026 and was lowest at 7.1% in November 2025.
- Across the 11 months ending August 2026, eero’s estimated Share of Search among mesh wifi brands worldwide peaked at 5.8% in July 2026 and was lowest at 4% in November 2025.
- Across the 11 months ending August 2026, Ubiquiti and NETGEAR held steady: their estimated Share of Search among mesh wifi brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for mesh wifi brands worldwide in August 2026?
5 changes

In August 2026, TP-Link gained estimated Share of Search among mesh wifi brands worldwide, from 58.6% to 60.1%.

In August 2026, Google Nest lost estimated Share of Search among mesh wifi brands worldwide, from 15% to 13.8%.

In August 2026, eero lost estimated Share of Search among mesh wifi brands worldwide, from 5.8% to 5%.

Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.
Estimated monthly branded searches for NETGEAR worldwide fell 15.8% over 11 measured months, from 293K to 246K in August 2026.

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